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Social Media Digital Marketing

Location:
Arlington, VA
Posted:
February 02, 2024

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Resume:

MARIE – THÉRÈSE MAROUN

Arlington, VA

703-***-**** • ad3bn8@r.postjobfree.com

EXPERIENCE

****-******* *** *********, ***** Church, VA, USA

Digital Marketing & Lead Generation Manager

• Develop and execute a strategy for the company's presence on external platforms, including social media, industry forums, and relevant online communities.

• Establish and maintain a consistent brand presence across different online channels. 2009-present MISS M.T, Worldwide

Founder & Arabic Instructor

• Instruct Arabic language for all ages from grade 2 to adults, including college students, business people, diplomates, journalist.

• Develop a strategic methodology prioritizing the integration of news articles, reports, music, cultural elements, personal content, and social media posts to cultivate an engaging and enjoyable learning environment.

• Dramatically increase my students' proficiency in speaking, listening, and writing in both Modern Standard Arabic and Levantine dialects

2021-2023 VALENCI GROUP, Athens, Greece / Beirut, Lebanon E-Commerce Business Development Manager

• Achieved a remarkable 45% increase in annual revenue by negotiated high-value contracts, while ensuring compliance with legal regulations.

• Improved operational efficiency by 20% through managing partnerships and logistics.

• Executed an e-commerce strategy to enhance website performance while overseeing online activities, traffic, and sales.

• Collaborated with developers to enhance the website and mobile versions resulting in a seamless shopping experience, a 20% increase in sales and a 30% rise in monthly site visitors.

• Successfully led the marketing team, achieving a 3M USD ROI through digital marketing, social media, email marketing, and promotions.

• Cultivated long-term relationships with new and existing customers, contributing to a 15% increase in client satisfaction.

• Focused on market research to discover new trends and technologies, improving website performance, financial gain, and customer satisfaction.

• Provided transparent feedback, after-sales reports, and clear communication with senior management.

• Trained entry-level staff to grow into valuable team members. 2017-2020 TREE AD, Beirut, Lebanon

Media Operation & Strategy Specialist

• Efficiently managed the end-to-end booking order process, reducing processing time by 20%.

• Maintained a 98% accuracy rate while monitoring and controlling booked advertisements to align with client expectations.

• Orchestrated monthly magazine/daily newspaper schedules, prepared Flat Plan and ensured accuracy before submission to the print house.

• Managed magazine and newspaper subscriptions.

• Fostered cross-departmental collaboration, resulting in a double increase in stakeholder engagement

(commercial team, advertisers, agencies, & editorial team).

• Demonstrated financial acumen with a 98% on-time payment rate for invoices and credit notes.

• Collaborated with the Accounting department, reducing financial processing time by 30%. 2013-2020 TREE AD, Beirut, Lebanon

Media & Advertising Account Coordinator

• Monitored Prints, TVs, OOHs, and social media platforms to collect data on SMEs for approaching new businesses for advertising.

• Efficiently scheduled and coordinated appointments for a sales team of 10 to reach the company target.

• Curated a customer portfolio, leading to a 15% increase in client satisfaction.

• Developed and maintained a Sales Pipeline, increasing sales pipeline conversion by 70%. EDUCATION

LEBANESE UNIVERSITY, Faculty of Law & Political Science, Jal El Dib, Lebanon Bachelor of Arts in Political Science

ADDITIONAL INFORMATION

Languages: Arabic (native), English (fluent), French (fluent). Certified in Mastering E-Commerce and Digital Marketing. Other: Cooking Lebanese & Mediterranean Food, Obsessed in News reading & Twitter/X.



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