HENRY GITHAKA

NJUGUNA

S a l e s M a n a g e r

+254*********

ad3a1a@r.postjobfree.com

P.O. Box 2960, Thika Kenya

As an experienced and results-driven Area Sales Manager, I have a deep understanding of the sales process and am committed to achieving sales targets and driving revenue growth. I have a proven track record of success in managing sales teams and developing strategies for increasing market share, and I am confident in my ability to deliver exceptional results in a fast-paced and competitive environment. I am highly analytical and data-driven, with a strong ability to identify market trends and opportunities to improve sales performance. I have experience developing and implementing sales plans and strategies, monitoring sales performance, and adjusting plans as needed to meet changing market conditions. I am a goal-oriented and dedicated professional with a passion for driving sales growth and building strong relationships with customers and partners. I am confident that my skills and experience make me a strong fit for any Area Sales Manager position CAREER OBJECTIVES

P ROFESSIONAL S UMMARY

As an accomplished sales professional with a track record of success in driving revenue growth, my career objective is to secure a challenging role as an Area Sales Manager, where I can utilize my skills and experience to lead a team of sales representatives to achieve ambitious targets and expand the company's customer base.

K E Y S K I L L S

Demonstrated success in meeting and exceeding sales targets, and developing and executing sales plans that align with business objectives.

Strong leadership skills, with experience in managing and developing teams of sales professionals to achieve business goals and objectives. Excellent interpersonal and communication skills, with the ability to build and maintain strong relationships with clients, partners, and team members. Proficient in utilizing data and market analysis to identify opportunities and develop effective sales strategies that maximize revenue growth.

Skilled in negotiating and closing deals with clients, and adept at managing complex sales cycles. Strong analytical skills, with experience in conducting market research, analyzing sales data, and providing insights and recommendations to support sales and marketing strategies. Experienced in managing sales pipelines, forecasting sales performance, and reporting on key performance metrics to senior management.

Ability to adapt to changing market conditions and customer needs, and to develop innovative solutions to meet business objectives.

Committed to delivering exceptional customer service, and passionate about building long-term relationships with clients and partners.

ACADEMIC B ACKGROUND

CAREER H I S TORY

BACHELOR OF ARTS ECONOMICS (MAJOR)

UNIVERSITY OF NAIROBI

1998 to 2001

Developing and implementing sales strategies and plans to achieve sales targets and increase market share in the assigned region.

Leading and motivating the sales team to achieve their targets, setting performance targets, providing coaching and training, and conducting regular performance reviews. Building and maintaining strong relationships with customers and partners in the assigned region, identifying their needs, and providing them with tailored solutions. Identifying market trends and opportunities to improve sales performance, and adjusting sales strategies accordingly.

Managing key accounts and developing strategies to retain and grow their business. Managing budgets, forecasting sales targets, and reporting on sales performance to senior management. Ensuring that sales activities are conducted in compliance with organizational policies and procedures. AREA SALES MANAGER

MASTERMIND TOBACCO LTD

NOV 2020 TO DATE

C E R T I F I CATION

CERTIFICATE COURSE IN COMPUTERS

BRIDGE COLLEGE- NAIROBI

KENYA CERTIFICATE OF SECONDARY EDUCATION

GAICHANJIRU HIGH SCHOOL

1993 to 1996

KENYA CERTIFICATE OF PRIMARY EDUCATION

GATUMAINI PRIMARY SCHOOL

1985 to 1992

NEW ENERGIZED SUPERVISOR, CUSTOMER CARE AND PERSONAL SELLING SKILLS, SUPERVISORY SKILLS DEVELOPMENT

TOTAL QUALITY TRAINING CONSULTANTS

Developing and implementing business strategies and plans to achieve business targets and increase market share in Zambia.

Leading and managing a team of employees, including sales, marketing, operations, and administrative staff, to ensure that business goals are achieved. Building and maintaining strong relationships with customers, partners, and stakeholders in Zambia, and ensuring their satisfaction with our products and services. Identifying market trends and opportunities to improve business performance, and adjusting business strategies accordingly.

Managing budgets, forecasting business targets, and reporting on business performance to senior management.

Ensuring that business activities are conducted in compliance with organizational policies and procedures, as well as local laws and regulations.

COUNTRY MANAGER

CONTINENTAL TOBACCO ZAMBIA LTD

SEPT 2016 TO OCT 2020

Successfully developed and implemented a sales strategy that increased revenue by 20% in the first year of tenure.

Successfully managed the distribution network, resulting in a 30% reduction in delivery time and an improvement in customer satisfaction.

Achievements

Developing and implementing a country-specific business strategy to achieve sales and profitability targets, and drive business growth.

Leading and managing the country team, ensuring that all team members are aligned with the company's goals and objectives, and are working effectively to achieve them. Building and maintaining strong relationships with customers and partners, including government officials, regulatory bodies, and other key stakeholders.

Ensuring compliance with all local laws and regulations, as well as the company's internal policies and procedures.

Identifying market trends and opportunities, and adapting the company's strategies and products to meet changing market conditions.

Developing and managing the country budget, and ensuring that financial targets are met. Reporting on country performance to senior management, and making recommendations for improvements.

COUNTRY MANAGER

CONTINENTAL TOBACCO MALAWI

APR 2013 TO SEPT 2016

Successfully managed operational costs and expenses while increasing sales revenue, resulting in improved profitability for the company.

Successfully implemented a new marketing campaign that increased brand awareness and sales by 25%. Successfully ensured compliance with all regulatory requirements and standards in the industry, resulting in zero legal or regulatory issues during tenure.

Successfully mentored and developed a high-performing team, resulting in promotions and career growth opportunities for team members

Achievements

Develop and implement sales strategies to achieve revenue targets and increase market share in Malawi. Manage a team of sales representatives, setting performance targets, providing coaching and training, and conducting regular performance reviews.

Build and maintain strong relationships with customers and partners, identifying their needs, and providing them with tailored solutions.

Monitor market trends and competitor activity, identifying opportunities for growth and adjusting sales strategies accordingly.

Develop and maintain sales forecasts and budgets, tracking sales performance, and reporting on progress to senior management.

Manage key accounts and develop strategies to retain and grow their business. Ensure that sales activities are conducted in compliance with organizational policies and procedures. AREA FIELD MANAGER

CONTINENTAL TOBACCO LTD-MALAWI

SEPT 2007 TO APR 2013

Develop and implement marketing strategies to promote our tobacco products and increase brand awareness in Kenya.

Conduct market research and analyze consumer behavior to identify market trends and opportunities. Develop and manage marketing budgets, ensuring that resources are allocated effectively to achieve maximum impact.

Manage the design and production of marketing materials, including advertisements, product packaging, and promotional items.

Coordinate with sales teams to develop and implement promotional campaigns and events. Build and maintain strong relationships with media outlets, influencers, and other stakeholders to maximize exposure and reach.

Monitor and report on the effectiveness of marketing campaigns, making recommendations for improvements as needed.

Ensure that marketing activities are conducted in compliance with organizational policies and procedures. MARKETING SUPERVISOR

MASTERMIND TOBACCO (K) LTD

JAN 2005 TO AUG 2007

Develop and maintain relationships with retailers and wholesalers in the assigned territory to ensure that sales targets are achieved.

Implement sales strategies to increase market share and revenue growth. Conduct market research to identify customer needs and preferences and provide feedback to the marketing team.

Participate in trade shows, exhibitions, and other promotional events to increase brand awareness and generate leads.

Ensure that product displays in retail outlets are attractive and meet the company's standards. Provide excellent customer service and resolve any customer complaints or issues. Prepare regular sales reports and forecasts and provide feedback to senior management. Conduct competitor analysis and provide feedback to the marketing team. Ensure that sales activities are conducted in compliance with company policies and procedures. SALES / MARKETING REPRESENTATIVE

MASTERMIND TOBACCO (K) LTD

JAN 2003 TO DEC 2004

Support the marketing team in developing and executing marketing strategies to promote our products and increase market share.

Conduct market research and analysis to identify market trends and customer preferences. Assist in the development of marketing plans and campaigns, including advertising, promotions, and events.

Manage social media channels and create content for online and offline marketing materials. Coordinate with sales teams to ensure effective communication and alignment of marketing and sales strategies.

Monitor and report on the performance of marketing campaigns, providing recommendations for improvement.

Assist in the development of marketing budgets and ensure that marketing activities are conducted within budgetary constraints.

Build and maintain strong relationships with customers and partners. MARKETING MANAGEMENT TRAINEE

MASTERMIND TOBACCO (K) LTD

AUG 2002 TO DEC 2002

Work closely with the General Manager to develop and implement strategies to achieve business goals. Oversee day-to-day operations, including managing inventory, ordering stock, and ensuring that all processes are efficient and effective.

Manage staff, providing coaching, training, and performance reviews to ensure that they are motivated and productive.

Provide exceptional customer service, ensuring that customers receive the highest level of service and resolving any issues that may arise.

Develop and implement marketing strategies to increase sales and promote the Githama Wholesalers brand.

Analyze sales data and market trends to identify opportunities for growth and improvement. Ensure that all operations are conducted in compliance with organizational policies and procedures. ASSISTANT MANAGER

GITHAMA WHOLESALERS

JAN 2002 TO JULY 2002

VOLUNTARY WORK

AISEC (International Association of Students interested in Economic and Business Management University of Nairobi- served as an active member in the exchange program under financial project. Trainer on data collection and analysis to facilitate the stock market awareness objective. UNEP; under the programme “cleaning the World” – participated in cleaning Nairobi City Kenya. I NTERESTS

I enjoy giving back to my community by volunteering for environmental organizations and participating in local clean-up events. This hobby has allowed me to develop practical skills in environmental conservation and management, as well as to make a positive impact on my community. R E F E R E E S

Mr. Mwenje Benson

Chief Architect

Archisoft Achitects

P.O. Box 686-00600 Nairobi Kenya

TEL: 317363 Fax: 344163

Mobile 072*-******

Mr. Benson Wariithi.

Brand Manager

Mastermind Tobacco (K) Ltd

P.O. Box 68144, Nairobi Kenya

Tel: 020-822733 EXT 137

Mobile: +254-*********

Mr. Eric MatakaCommercial &Admn. Manager

Continental Tobacco Ltd - Malawi

P.O Box 32039, Blantyre Malawi

Tel +265*******

Mobile +265*********

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