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Influencer Marketing Manager

Location:
Brooklyn, NY
Posted:
March 11, 2024

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Resume:

SOPHIA S. HAN

Work Authorization: US Citizen, Korea (F4 visa holder), Hong Kong (permanent resident) Email: ad39sa@r.postjobfree.com LinkedIn • Instagram

EDUCATION

Pratt Institute, Brooklyn, NY May 2023

• Bachelor of Fine Arts

• Pratt Presidential Merit-based Scholarship recipient (2018-2023)

• Cumulative GPA: 3.7/4.0

Seoul Foreign School, Seoul, South Korea June 2018

• High School Diploma

• National Art Honor Society

RELEVANT WORK EXPERIENCE

Influencer Marketing Manager & Event Coordinator November 2022 - December 2023 Kworld Media Seoul, South Korea & Brooklyn, NY

• Orchestrated successful influencer campaigns, negotiating fair rates for diverse K-Beauty brands.

• Led cross-platform content creation planning with a focus on market trends and audience engagement.

• Managed agreements for influencer collaborations, cultivating lasting partnerships.

• Innovatively approached influencer campaigns, identifying new collaboration opportunities.

• Maintained professional communication with clients, vendors, media, and internal teams.

• Demonstrated strong project management skills by overseeing multiple projects concurrently. Influencer Marketing & Event Coordinator Intern May 2022 - November 2022 Kworld Media Seoul, South Korea & Brooklyn, NY

• Crafted tailored events for diverse brands to maximize their market presence, taking charge of all design elements and collaborating with designers for custom items.

• Conducted thorough research and analysis for special projects, ensuring strategic planning and execution.

• Maintained effective communication with brands and influencers in English and Korean, facilitating seamless collaboration.

• Spearheaded the content calendar, actively brainstorming and shooting engaging material for social media.

• Proficiently edited video content based on daily news, ensuring timely and relevant updates for enhanced online presence. Student Leader & Manager August 2021 - June 2023

Pratt Institute Athletics Center Brooklyn, NY

• Direct and optimize daily operations at the Athletics and Recreation Center, ensuring peak employee performance, offering guidance, and managing a harmonious relationship between staff and patrons.

• Efficiently operate the helpline for managing incoming and interoffice calls, demonstrating effective communication skills.

• Developed leadership and organizational expertise by overseeing employee schedules and shifts to ensure smooth operational flow.

Media Production Intern September 2020 - April 2021 Arirang TV Seoul, South Korea

• Key responsibilities included supporting shoots for interviews and studio-recorded segments, along with contributing to the editing process for the TV program "Pops in Seoul.”

• Generated English subtitles for a range of Arirang TV programs and documentaries, and actively participated in translating content for Arirang TV's program "K Music Festival and Encounters." Office Assistant at Pratt Institute Department of Student Affairs January 2019 - March 2020 Pratt Institute Student Affairs Brooklyn, NY

• Played a key role in supporting the Office Administrator by providing administrative assistance and ensuring the smooth daily operations of the department.

• Developed social and customer service skills through effective communication with faculty and students.

• Managed the helpline, handling incoming and interoffice calls efficiently. SKILLS

• Teamwork, Multi-tasking, Problem-solving, Time Management, Organization

• Technical: Social Media, Google Workspace, Microsoft Office, Procreate, Adobe Illustrator, After Effects

• Interests: Beauty, Fitness, Travel, Music

• Languages: Fluent in Korean



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