Lorena Diaz ad390i@r.postjobfree.com

Telephone: 647-***-****

An outstanding and resourceful collaborative, work ethic. Able to effectively develop and manage project schedules and budgets from conception to completion using multitasking abilities, and prioritizing multiple project schedules. Communicates well with clients to understand their needs. Demonstrates ability to maintain good relationships with all levels of stakeholders.

PROFESSIONAL EXPERIENCE

GLASS IDIAZ 2019 - Present

Owner, Instructor, Event / Class Coordinator

§ In charge of: social media, advertising, website development, purchases and inventory, answering all general inquiries, retail sales/transaction.

§ Creates, organizes and promotes stained glass courses, seminars and virtual classes.

§ Teach for the City of Toronto, at The Clark Centre for the Arts

§ Teach adult classes for beginners to advanced in various glass techniques such as: resin glass art, painting, fusing, mosaic, jewelry making and metal embossing.

§ Special Event Coordinator - Organize private theme parties for small groups like: ladies night, family night or corporate parties.

§ Attend Trade shows and special events.

BOMBARDIER (Rail Division) 2016 2018

Customer Service Representative/Project Manager

§ Was responsible for processing financial transactions for various clients using SAP.

§ Assisted clients with different requests, purchasing of parts for various trains, creation of quotes, updates on parts ordered, expedited parts from procurement; all transaction using SAP.

§ Visited clients to build relationships and improve service. Clients included: Disney, VIA Rail, STM (Montreal’s Metro), the City of Miami, Jacksonville, Baltimore, Maryland and more. Also in charge of the Spanish clients based in Argentina, Mexico and Spain.

§ Worked very closely with the Sales Managers to improve relationships with clients.

§ Conflict resolution, customer service, problem solving, negotiation skills and decision-making.

§ Acted as a liaison between Sale Managers, Buyers/Procurement, Engineers and Customers.

§ Managed the creation of new customers and changes to the customer’s profile.

§ Greatest achievement: repaired the relationship with Disney and a sale of $200,000 in parts for their monorail.

§ Social committee member for 2 years: plan and organized and promote events for the company, also in charge of creating the ads for the events organized.

AIMIA (AEROPLAN) Freelance 2015

Digital Project Manager

§ Responsible for managing various online projects from conception through to completion under a tight deadlines and budget. Worked closely with a team of 5 members. Client focus environment.

§ Created schedules, estimates and managed budgets. Worked closely with the account executive, creative team, and the production team to complete various emails, ads, websites and newsletters.

§ Managed two monthly newsletters and email campaigns from clients like BMO, Huskies and Jean Coutu.

§ Kept track of all the material received from customer or account executive, in order to pass it on to the team.

§ Made sure the integrity of the brand was kept for each client.

§ Tested all advertising campaign components before going live.

§ Created an estimate for a project that included a video production. FCB Freelance 2015

Digital Project Manager

§ Managed online projects for OLG campaigns with tight deadlines and budget.

§ Booked meetings and created estimates for OLG.

Lorena Diaz Page 2

SQUAREKNOT - LOYALTYONE (AIR MILES Program) 2009 2014 Digital Project Manager

§ Responsible for managing a team of 6 members, for multiple detailed online projects, from conception through to completion, controlling all aspects of the campaign and working closely with the account executive and clients to keep them aware of the status of the project, including milestones and risk issues.

§ First hybrid project manager (digital and print PM), to help in the streamline department.

§ Created estimates and schedules with tight deadlines.

§ Managed one of the three most important promotions from Air Miles: “Super Bonus Event”: A $25,000.00 average budget campaign that started with 12 issues and increased to 32 issues within one year. Successfully grew to one of the top grossing projects in the company. Agile methodology used to improve the production time, process and the relationship with the client. QC all components including the social media exposure on various platforms (FB, Twitter, Instagram). Worked on both print and digital campaigns.

§ Oversaw the production of a monthly newsletter as one of the biggest coalition campaigns from AIR MILES for a high- volume client-base. Kept track of all files: copy, links and images to be used on this project. Ensured that both the sponsor and client approved all material before deployment.

§ Managed the creation of splash pages for various sponsor promotions (i.e., Michaels, Shell Canada, Old Navy, LCBO). Worked closely with creative team to ensure links were functioning, specifications, logos and branding were accurately represented.

§ Managed quarterly digital updates for Rogers’ online magazine. Improved the production by introducing a report/data template that helped the entire team to efficiently track completed material.

§ Assisted with the photo shoot to promote the agency’s website while working with top executive staff. Helped the Art Director with all creative aspects.

§ Managed the redesign Agency’s website. Worked closely with the design team to rework the website to make the production flow faster, while shortening production time.

§ Helped the production team for a LoyaltyOne video shoot.

§ Managed the production of videos for both Loyalty and Squareknot. Worked on a series of four videos for Loyalty that were shot during a year. The videos were to help understand a new process implemented from HR. Worked with the President of Air Miles for these videos. Also in charge of props and make up.

§ Organized functions for the agency. Acted as a volunteer at corporate events for LoyaltyOne, and as a team leader for yearly community events.

§ Vice President of the social committee 1 years, and member for 2 more years. Organized parties, order food, photograph the event, search for venues and arranged transportation to the venues. LEXISNEXIS CANADA 2006 2008

Desktop Publishing, Production Coordinator

Typesetter/Manager Assistant

§ Assisted the Production Manager, point of contact team and vendors when the manager was absent.

§ Coordinated the transferring of materials to the printing house in the USA. Organized and completed the forms and requirements for each publication, using very complex software. Completing documentation to train personnel with the use of software.

§ Acted as liaison between production, editors, and printers. Conducted status for all team members, coordinated the process to send books to the publisher and publishing house.

§ Formatted and typeset books and other publications, layout of newsletters plus HTML coding of their newsletter. Coding HTML resulted in better budgeting for the department, as the need for freelancers was no longer necessary .

§ Update their newsletter Programming in HTML. Created layouts for various newsletters directed at lawyers. TRISTAN COMMUNICATIONS 1992 2005

Graphic Artist / Production Coordinator

§ Designed all of their printed material and managed the production from concept to completion.

§ Created layout of all their printed magazines.

§ Designed all the material pieces for their trade shows across Canada: floor plans, contract, programs etc.

§ Liaised between production, editors, artists and printers.

§ Mentor to students from High Schools interested in the graphic design programs, co-op program. Lorena Diaz Page 2

FANTASY IN GLASS INC. 1984 - 2019

Instructor, Class Coordinator

§ Creates, organizes and promotes stained glass courses and seminars: teaches adult classes for beginners to advanced students utilizing various glass techniques such as painting, fusing, mosaic and jewelry making.

§ Special Events Coordinator: successfully organized craft sales with proceeds to Sick Kids Hospital.

§ Design studio ads: outreach to local magazines to advertise and promote the business and the various programs offered at the studio.

EXTRA WORK - FREELANCE

CREATED AND TAUGHT STAINED GLASS CLASSES

Locations include: City of Toronto Parks & Recreation, Toronto District School Board, North York Senior Centre, Humber College, Botanical Garden, C 1 Studio Gallery, D & J Stained Glass and Rose's Stained Glass. Experienced vendor at Crafts and Artisan shows across Ontario. FREUD CANADA & VAL-PAK OF CANADA

Updated and edited existing ads, designed corporate stationary, job forms and draw maps to be printed. IDOMO FURNITURE STORE

Updated and edited existing technical drawings.

EDUCATION & PROFESSIONAL DEVELOPMENT

Project Management Certificate

Schulich School of Business – Corporate Program, York University, Toronto, ON, 2010 Computer Graphic Design Diploma Technical Illustration (Co-Op Program) Seneca College of Applied Arts and Technology School of Communication Arts, Downsview, ON, 1990 Business Management Programming Diploma

Herzing Institute, Toronto, ON, 1985

LANGUAGES

Spanish – English

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