CURRICULUM VITAE

Owolabi Ezekiel Olaide

** *** **** ******** ********, Lagos.

Tel: 080********, 081********.

Email: ad33j8@r.postjobfree.com.

OBJECTIVES:

To attain a level of professionalism which allows for highest of corporate effectiveness and efficiency through self development and work experience.

PERSONAL PROFILE:

Potent ability to adjust and adapt to new skills

Excellent interpersonal and negotiation

Excellent leadership and efficient group team

Strong initiative, self motivated, self discipline, positive metal attitude to goals and target oriented driven.

Expert in developing channel network, improve products performance and ensuring high level of trade marketing satisfaction.

Game changer and ability to work without supervision and demonstrative ability to cement healthy relationship with clients by generating exciting business set goals.

PERSONAL DATA:

Nationality: Nigerian

Date of Birth: 5th June, 1966

Sex: Male

Marital Status: Married

State of Origin: Kwara State

Language Spoken: English, Yoruba

EDUCATIONAL QUALIFICATIONS

Master of Science ( Management Science ) from University of Jos 2011

Post Graduate Diploma ( Mat Science ) from University of Jos 2008

HND Marketing from Federal Polytechnic Bida 1989

OND Marketing from Federal Polytechnic Bida 1985

WORKING EXPERIENCE

PFIZER Products PLC (Pharmaceutical) – Sales Executives Dec 1991 – Oct. 1996

PFIZER Products – Merchandizing Manager Nov 1996 – Dec. 2002

Promaxx Global Industries Limited – (Cosmetics Industry ) Marketing Manager Jan 2003 – May 2007

European Soaps & Detergent Ltd- Regional Sales Manager June 2007 –

Sep 2010

Daraju Industries Limited ( Soaps & Detergent ) – Regional Sale Manager Oct 2010 – Dec 2014

Kalamu Foods & Allied Ind. Ltd – Sales & Marketing Jan 2015 – Dec 2017

Govics Technical Nig Ltd – (Cosmetics Industry ) National Sales Manager

Jan 2018 till date

EXPERIENCE:

PFIZER Products PLC

15B Henry Carr Road,

Ikeja – Lagos

POST HELD: Sales Merchandising Manager

RESPONSIBILITIES:

Achievement of assigned sales quotas by maximizing promotional and sales activities of PFIZER over the counter products in North.

Effective management of key accounts

Development and maintain territory coverage plan with designated sale Executive in line with OTC national sales manager.

Manager recruitment and selection of Distributors Sales team

PROMAXX GLOBAL INDUSTRIES LIMITED: (Cosmetics Industry)

20 Ijaniki Road, Off Agbara – Badagry Road, Lagos

POST HELD: Marketing Manager

RESPONSIBILITIES:

1.Manage sales and Marketing team

2.Achieve national target and apportion target to area office

3. Achievement of Sales target by maximizing promotion and sales activities of Promaxx Cosmetics brands.

4.Carrying out effective product demonstration base on territory demand and needs so as to enhance high turnover for distributor, and wholesalers.

5.Efficient brand management to enhance competitive and high turnover.

6.Enhance good leadership relationship with cosmetology

Association Pan Nigeria

Report competitive activities in trade

Visit branches and recommend improvement in business

EUROPEAN SOAPS AND DETERGENTS LIMITED AND DARAJU INDUSTRIES LIMITED.

HOST HELD: REGIONAL SALES MANAGER – NORTH

RESPONSIBILITIES:

Achieve monthly sales target in North

Consistently developing strategies and tactics towards realization of sales and marketing mix of the region.

Manage Primary and Secondary Sales and Marketing team in North.

Approval of key distributors in North

Enforce implementation of national marketing efforts are carried out based on marketing recommendations.

Report competitive activities and support alternative solutions.

Monitor product development and marketing share

KALAMU FOODS AND ALLIED IND.LTD

Ib Tundun Murtala Road

Bompai Induslnal Avenue, Kano

POST HELD: Sales and Marketing Manager

Accountable for sustainable and profitable achievement of Sales and trade marketing objectives goals of the company.

Achieve sales target on monthly / yearly basis by breaking country sales target to sub region base on regional potential, performance and history.

Sustain report with key account by periodic visit exploring specific needs and anticipating new competitors strategies, weakness, forecasting, projecting new business and redefining target market to meet regional challenges.

Frequent visit to trade to ensure sales and marketing functions are constantly executed according to company objectives.

Govics Nig Limited (Cosmetics Company)

44 AIT Road Kola B/Stop, Alagbado Lagos State

POST HELD: National Sales Manager

RESPONSIBILITIES:

Responsible for development and implementation of national sales / distribution strategies and tactics that drive growth for the company

Manage entire sales team to achieve sales target

Develop and implement effective sales strategies and tactics towards achievement of monthly / annual target.

Identify market, new customers and market opportunities for growth of the company

Beaming searching on activities in the branches for the following benefits

(a)Point out weak and unproductive branches in time

(b)Find out reason for such weakness and non productivity

(c)Profile remedial measure and be part of such implementation

frequent visit to trade to ensure that sales and marketing responsibilities are efficiently carried out. This also includes brand development activation activities.

Provide marketing and sales information flow and that will create opportunities for strategies rethinks.

Achievements

Pfizer:

1992 Best sales representative in Nigeria – winning Gold Award

1993 Best sales representative in Nigeria – winning Television

1994 Best sales representative in Nigeria – winning Refrigerator

PROMAXX COSMETICS:

The Business of company increased in shares, Promaxx relaxer/products became the premium brands in Nigeria cosmetics industry. I innicated sales /products, and trade marketing tracking system in head office to monitor business growth. Promaxx was one of the best indigenous cosmetics company throughout my stay in the company. The company generate N100/8million on monthly.

EUROPEAN SOAPS INDUSTRIES LIMITED

The company was premium Indian company in Nigeria. As the regional sales manager in Lagos, the company grew from 60million monthly by 100% to N120million within one year. Consequently I was transferred to north to reposition and improve the company from 70million to 200 million within two years.

DARAJU INDUSTRIES LIMITED (MYMY Soap and Detergents)

Success stories is never ending for those that believes and dream bigger with a vision to succeed wherever they find themselves. The company soap and detergents (MYMY) was virtually not existing in kano, the business grew to over N150million.

GOVICS COSMETICS

(Merit) is a young cosmetics company that have big dreams. The company grew from N10million to N60millions with the ambition to reach N100million before the end of the year (2022)

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