**. Experience

UX Designer // Google

Gmail Ads Mountain View, CA Jan 2022 – Presen t

• Designed and launched a brand new Gmail video ads format, resulting in a 4x increase in the number of verified advertiser pages, a 3.6x increase in daily page views, and bringing the video ad format into scope.

• Organize cross-team OKR alignment workshops to define design principles and roadmap for the advertiser identity verification initiative.

• Lead ideation, concept explorations, digital strategy definition, and solution execution to create a progressive verification experience for advertisers at different risk levels. This milestone increased trust in Google by reducing gaps in transparency between consumers and advertisers .

• Onboarded new senior designer and UX researchers of the team, provide mentorship by setting up weekly 1:1 sessions and regular design critiques. UX Designer (Senior Level) // TikTok (Bytedance)

TikTok Monetization Team Mountain View, CA 2020 – 2022

• Redesigned and built multimillion dollar TikTok long tail advertiser platform with a strong focus on usability and advertiser flow .

• Organized cross-functional workshops, and complete a new user onboarding / new feature announcement guideline followed by the entire TikTok Monetization Product team.

• Initiated both quantitative data analysis and qualitative in-person research to identify and resolve product problems involving cross-team stakeholders . Product Designer II // Twitter

MoPub Ads Revenue Team San Francisco, CA 2019 – 2020

• Led and worked as a sole designer on the MoPub user acquisition platform. Provided design solutions to enable MoPub ads team the capability to run ads campaigns from 0 to 100% .

• Worked closely with PM, Engineers and UX researchers from conception to early implementation: establishing timelines and consensus from all parties around product flow, technology limitations, and goals for research. User Experience Designer // Electronic Arts

Player & Dev Experience Team Redwood City, CA 2017 – 201 9

• Built high quality and successful EA Console by collaborating closely with PMs, developers, QAs, and designers .

• Enhanced user experience by contributing to core customization features .

• Represented EA and helped recruitment at 2018 Grace Hopper Celebration. Front-End Web Developer Intern // MasterCard

MasterPass UI team St. Louis, MO Jun – Aug 201 6

• Helped MasterPass migrate from the old legacy platform to the new merchant portal platform by coding components using Angular.js. 02. ACADEMIA

Cornell University

M.S. Information Science (UX/UI track )

Aug 2016 - May 2017 G.P. A 3.4

Cornell University

B.S. Information Science (UX/UI track )

Minor: Landscape Architectur e

Aug 2013 - Jan 2017 G.P. A 3.4

03. SKILLS

Expertise //

Human-Centered Design User Researc h

Interaction Design Wireframin g

Prototyping Data Visualization

Software //

Figma Sketc h

Photoshop Principle s

Keynote Illustrator

Prototyping //

InVision Adobe X D

Balsamiq Origam i

HTML CSS JavaScrip t

PHP jQuery

04. AWARDS

Computer & Information Science &

Engineering (CISE) Active Awards

The paper from the research directed by Dr.

Malte Jung was published on National

Science Foundation 2016. I helped identified

key data points for data analysis: https://

shorturl.at/ptRY3

2nd Place in the MasterCard Intern

Innovation Challenge 2016

Led ideation for redesigning the homepage

of UnitedWay. Won the 2nd place among 20

competing teams.

Most Innovative Prize in Cornell

Game Design Showcase 2015

Designed all main characters and game

posters (https://youtu.be/rOdcgzo7WEY?

si=2mRKWuW57_qxk12Q)

Dou Mao

UX Designer Product Designer

doumao.work // Password: 12345

ad336i@r.postjobfree.com // 650-***-****

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