Z D E N K A S P I C K O V A

W O R K I N G E X P E R I E N C E

JANUARY 2022 - PRESENT THE BEST SOLUTION FZ-LLC, DUBAI, UAE

Business Owner

-Organizing events from A to Z

-Managing/supervising/coordinating events

-Providing with temporary staff, promoters, hostesses, waiters, bartenders, musicians, dancers, artists and many other talents as per requirements

-Develop and implement strategic plans to achieve goals

-Conducting market research to understand preferences and competition

-Searching for new clients and expanding the client base

FEBRUARY 2018 – DECEMBER 2021 JUMEIRAH ISLANDS CLUB, NAKHEEL, DUBAI, UAE

General Manager

-oversight of the F&B and Recreation operation in the facility

-responsible for the operation of the restaurant, bars, gym and pools

-Develop and implement strategic plans to achieve goals

-Conducting market research to understand preferences and competition

-preparation and monitoring of the annual budget, P&L, revenue goals

-analyzing of company s P&L,cost control

-designing and implementing events

-creating long-term and short-term company strategy

-creating a budget to achieve business targets

-coordinating with the PR and marketing team all activities

-interviewing, hiring, training, planning, evaluating performance, appraising, resolving problems

-implementing policies and procedures for club operations

-participating with the Chef and Restaurant managers in the creation of menus, pricing structure developing, producing and delivering all projects relating to promotions and events from proposal right up to delivery

-developing and implementing policies, procedures, SOPs

-setting, communicating and maintaining timelines and priorities on every project

JANUARY 2016 – FEBRUARY 2018 THANANI RESTAURANT, AJMAN, UAE

Events and Marketing manager

-developing, producing and delivering all projects relating to promotions and events from proposal right up to delivery

-developing and implementing policies, procedures, SOPs

-setting, communicating and maintaining timelines and priorities on every project

-managing the sales and booking of events including dealing with enquiries, following up with potential clients, building relationship with them, promoting offers

-planning, coordinating, organizing and controlling the food and beverage service for upcoming events

-events analysis including budgets, costing, atc.

-developing and implementing marketing plan

-managing PR and Media campaigns

-supervision of marketing team

-managing Social Media marketing campaigns and day-to-day activities for the restaurant including the following tasks:

-creating relevant content to reach the companies ideal customers.

-creating and managing all published content (images, video and written).

-monitoring, listening and responding to users in a “Social” way while cultivating leads and sales.

-conducting online advocacy and opening stream for cross-promotions

-creating and overseeing content and design for Website, Linkedin, Instagram, Twiter, Facebook (Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, etc...).

-designing, creating and managing promotions and Social ad campaigns (Grand opening, new Menu, new, new Brunch, new Afternoon tea, atc.)

-monitoring trends in Social Media tools, applications, channels, design and strategy.

-monitoring effective benchmarks for measuring the impact of Social Media campaigns. Analyzing, reviewing, and reporting on effectiveness of campaigns in an effort to maximize results

-managing Videography/photography sessions and events for the restaurant and ensuring best quality are delivered.

JANUARY 2013 – DECEMBER 2015 SOUTH BEACH BAR & RESTAURANT, HURGHADA, EG

Operations Manager – Bars and Restaurant

-developing and implementing policies, procedures, SOPs

-business development

-accomplishing restaurant objectives by recruiting, training, scheduling, coaching, counseling, and disciplining employees

-managing day to day business

-coordinating the entire operation of the restaurant and bars during shifts

-providing leadership, motivation, direction and support for the team

-ensuring excellent customer service and quality delivery

-controling costs by reviewing portions and quantities of preparation, minimizing waste, ensuring high quality of preparation

-working closely with the marketing team to develop strategies according to restaurant location, food concept and trends and market

-organizing marketing activities, such as promotional events and discount schemes

-venue accounting

-managing reservations

-maintaining a high level of customer satisfaction at all times

-overseeing stock levels

-communicating, maintaining and developing client relationships

2005 - 2012 CULTURAL CENTER (EVENT COMPANY), VELKA BITES, CZ

Chief Executive Officer

-running Restaurant, Information Centre and Cultural House

-planning, researching market, organizing and supervising events (corporate events, conferences, exhibitions, theaters, trips, fundraising and social events, weddings, concerts, parties, atc..)

-business development

-developing and implementing policies, procedures, SOPs

-organization, production and delivery of projects from proposals right up to delivery

-ensure the highest standards of quality in all areas of event delivery.

-setting, communicating and maintaining timelines and priorities on every project

-creating long-term and short-term company strategy

-creating a budget to achieve business targets

-creation of Marketing Plan(s)

-supervision of marketing team

-managing PR team, Social Media marketing campaigns, designing, creating and managing promotions, cross-promotions, atc.

-Public Relations, Social Media Strategy, Management, Press Outreach

-supervision of the accounting department

-analyzing of company s P&L

-cost control

-responsible for an Audit and preparation of financial statements

-assisting with internal and external audits

-creating team dynamics based on personalities

-recruiting, training, motivating and evaluating of employees

-communicating, maintaining and developing client relationships

E D U C A T I O N

06.2008 – 06.2013 MASARYK UNIVERSITY, BRNO, CZ

Faculty of Economics

Economic Policy and Administration, Public Economics

Master s Degree

09.1995 – 09.1999 INTEGRATED SECONDARY SCHOOL,VELKE MEZIRICI, CZ

Business Academy

Advanced Level General Certificate of Education

Maturita

S K I L L S

LANGUAGE SKILLS

- Czech (Native)

- English (Fluent)

- German (Intermediate)

COMPUTER SKILLS

- Experienced in MS Office (Word, Excel, PowerPoint, Outlook)

- Accounting Software, Money S3, Pohoda

- Adobe Lightroom, Adobe Photoshop

PERSONAL SKILLS

- Excellent communication and organizational skills

- Strong problem solving skills and decision-making abilities

- Ability to manage budgets and finances

- Strong leadership skills with the ability to motivate and manage a team.

- Ability to lead, train, and supervise employees

- Experience in strategic planning and execution

- Team player, responsible, reliable, independent

- Organised, loyal, friendly, willing to learn

Contact this candidate