Bhavya Ahuja

Halifax, Canada +1-902-***-**** ad31ji@r.postjobfree.com LinkedIn

Served as a senior analyst and subject matter expert, offering mentorship and building positive partnerships. Seasoned BI Technical Specialist with a 4-year track record utilizing Google Tag Manager, Google Analytics, and Looker Studio. Possess the ability to comprehend business needs, translate them into comprehensive analytics plans, and adeptly execute analysis. Proficient in translating findings into compelling strategic insights, storytelling, and offering improvement suggestions when necessary. Oversaw end-to-end tasks, ensuring timely development and delivery while maintaining adherence to quality standards and KPIs.

Work Experience

SR. DIGITAL IMPLEMENTATION SPECIALIST

QUESTRADE INC. MAY’2023 – NOV’2023

Translated business requirements into measurable key performance indicators (KPIs) to drive strategic decision-making and enhance overall organizational performance.

Leveraged business acumen to analyze data aligning with strategic goals, provided valuable insights and actionable recommendations.

Documented and articulated requirements and GTM tracking specifications, fostering collaborative discussions with stakeholders to ensure alignment between business needs and technical solutions for accurate data collection in Google Analytics.

Manage project workflows by creating and assigning JIRA tickets, ensuring streamlined communication and task allocation.

Act as a bridge between business requirements and analytics, ensuring accurate and timely data delivery.

Maintained open lines of communication with stakeholders to facilitate seamless collaboration, ensuring a proactive approach to addressing feedback and incorporating valuable insights.

Facilitated project launches by coordinating and executing deployment activities, ensuring a smooth transition of work into live environments.

BI TECHNICAL SPECIALIST

RESULTA – BEDFORD, NOVA SCOTIA NOV’2019 – MAY’2023

Translated business needs to technical specifications for data requirements to help provide actionable insights on affiliate performance.

Built and deploy tracking for data collection on client websites based on business goals via Google Tag Manager.

Developed data collection, structure, and measurement protocols for new business verticals to capture performance and funnel-related metrics in Google Analytics.

Assisted in various reporting and analysis requests within the Marketing team, as well as other internal teams as required.

Enhanced and customize reporting systems and data visualization for data analysis and business insights using Looker Studio.

Used quantitative and qualitative metrics to communicate progress and identify meaningful Trends using Microsoft Excel.

Conducted troubleshooting and problem-solving with regard to data discrepancies and data trendlines and monitor performance on various data points and data sources.

WORDPRESS DEVELOPER

GREEN APPLE SOLUTIONS PVT LTD - INDIA MAR’2017 – SEP’2018

Developed client websites with WordPress using HTML, CSS, PHP, and Bootstrap 3 framework.

Communicated and collaborated with external and internal customers to analyze information needs and functional requirements and to present website proposals.

LINUX ADMINISTRATOR

KUANTUM PAPERS LIMITED – INDIA MAR’2016 – SEP’2016

Learnt and executed various commands in Linux, controlling and managing client server network and carrying out various duties as a system administrator, ensuring the client systems worked seamlessly and required data was accessible through versioning control tool.

CUSTOMER SUPPORT OFFICER

HINDUJA GLOBAL SOLUTONS – INDIA MAR’2015 - JAN’2016

Provided Level-1 Technical Support to Airtel’s premium Customers.

Academic Projects

Data Analysis of Retail Sales Data:

Using Tableau, analysed company’s sales, cost and profit based on geographical area, products and customer segment.

Visualised KPIs, created dashboards and made recommendations based on the KPIs.

Grouping of customers and products clusters for further prediction and recommendations using machine learning:

Built a R model on unsupervised machine learning with Sobey’s retail dataset to create customer and product clusters

Using K-means algorithm.

Made recommendations to increase the sales and reduces losses from the characteristics of the clusters by creating

Visualizations in Tableau.

Halifax Public Library Website:

Developed a website capable of storing details of magazines, articles, authors and sales of magazines with a normalized database design and a rich UI to modify/update the details.

The website allows user to enter the name of the table to show table’s contents and insert the details of the magazine in the database.

The website allows admin to add or delete the details of new customers and their transactions.

Tools used: MySQL, MongoDB, Python, HTML and PHP.

ETL Process:

•Used SSIS for performing ETL operations on the Dataset. Cleaned up the Data in Excel, Used SSIS and created Data Flow using SQL commands for the migration of the Data.

Education

M.SC. - COMPUTING AND DATA ANALYTICS

SAINT MARY’S UNIVERSITY, CANADA SEP’18 – DEC’19

Related Coursework: Database Management Systems Business Intelligence UI/UX Design Web, Mobile and Cloud App Development

Participated in Data Visualisation competition organised by University of New Brunswick. – Visualised the flood prone areas of New Brunswick using Tableau and made recommendations based on the intensity of flood in each area e.g. installing small hydro power plant.

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