Events/ Marketing/ Membership/Business Development

With a Bachelors in Speech/English/Drama Education, Linda is a creative, results producing, marketing / business development professional with a proven track Marketing her own business, Chalkalot Martini, which consisted of picking up old used furniture and applying a variety of painting techniques to make them look unique and new and then selling them through available “cheap media” such as Facebook Marketplace, Craigslist and word of mouth. (2016-present)

Contract with Westin Engineering, Rancho Cordova, CA (6/2014–3/2015)

Half-time position researching potential proposals and water industry developments, developing, writing and editing marketing materials and proposals, events planning and business development.

Winzler and Kelly Consulting Engineers W. Sacramento (1/2009–4/2009)

Coordinated all marketing and business development activities relating to growing the Sacramento region’s area business; facilitated strategic go/no-go discussions, develop action items and follow up with sales staff to ensure marketing goals stayed on track; prepared/produced all proposals, marketing collateral, promotional pieces for the Sacramento/San Jose region.

University of the Pacific, McGeorge School of Law Sacramento, CA(6/2008 – 12/2008)

Project Management of Phase I of a campus-wide signage project, ensuring banners, seals, building/office signage and directories were installed on time and correctly.

MARKETING/BUSINESS DEVELOPMENT SPECIALIST/ RECRUITMENT AND RETENTION /

PREFERRED PROVIDER PROGRAM (heavy emphasis on renewable energy) COORDINATOR

10/2008 – 9/30/2012

Association of California Water Agencies (ACWA)

Managed business development activities for membership recruitment and retention as well the ACWA Preferred Provider (APP) program for which an emphasis was placed on renewable energy and energy savings programs including solar. All programs relied heavily on constant member interaction and program participants through the following: surveys, webinars, phone calls, committees and subcommittees, events, emails, brochures, newsletters and, getting in front of the members through presentations, forums and workshops.

Selected contributions included:

Growing APP participants and program revenues with emphasis on renewable energy by 25% and 44% respectively

Growing membership by 10% in one year

PROPOSAL COORDINATOR

(3/2006–3/2008)

PBS&J (formerly EIP Associates, now Atkins

(Environmental impact reports/environmental planning/engineering consulting firm)

Selected contributions included:

Sole regional proposal coordinator during colleague’s maternity leave and prepared 100 proposals in 6 months with a 58% win rate - 6% above the company’s average.

Collaborated effectively with 60 different technical managers in more than ten service areas. It should be noted that most proposals included coordination with as many as 20 sub-consultant and staff input per proposal. The average proposal production was two to three proposals/ week.)

MARKETING EVENTS MANAGER (9/2004 – 12/2005)

Global Energy Services (a/k/a Henwood Energy Services)

(Software provider and management consultants for the energy industry)

Selected contributions included:

Saving company more than $200K/year in telecommunications costs by switching webinar provider.

Organized and managed all aspects of more than 250 events a year, including the Client Symposium, the single highest leads generation marketing activity for the organization.

MARKETING / PROPOSAL COORDINATOR, 9/2001–12/2003

Navigant Consulting

(Management consulting firm for energy/telecommunications/health industry)

Selected contribution included:

Became in-house expert on managing MBE/WBE requirements for CA State and City government RFP’s.

Conceived of and developed monthly gas newsletter that kept clients abreast of industry changes and positioned Navigant as a thought leader in gas industry intelligence.

MARKETING COORDINATOR (2/1997 – 9/2001)

Henwood Energy Services (later became Global Energy Services)

Handled all marketing coordination, collateral and events management, including training coordination, developed a successful customer survey saving company hundreds of thousands of dollars in lost revenue.

EDUCATION

Bachelor of Science Degree, Speech/Drama/English Educ., Minnesota State University, Moorhead, MN

Knowledge of MS Office Suite, Adobe SW (including InDesign and Photoshop) Sharepoint, Versionista, most CRM Software packages, including ACT, Deltek Vision and Salesforce.

LINDA M. ANDERSON

3108 Leatha Way • Sacramento, CA 95821 • 916-***-**** • ad30qx@r.postjobfree.com

http://andersonmarketingbd-com.webs.com

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