PROFILE SUMMARY
Results-driven and highly personable hospitality professional, with 25+ years’ experience in sales, administrative, hospitality and customer service management. Proficient in events planning, datamanagement with solid understanding of hospitality procedures and best practices. Develop creative promotions, foster relationship with clients, and provide visionary sales leadership in highly competitive hospitality market. Proven in leading cross functional teams and ensuring the effective translation of business strategy into profitable, customer focused engagements. Tenaciously build new businesses, and forge strong cohesion with external business partners. Integrate business acumen with inmate leadership abilities to recruit, build, and retain top- performing sales teams. Determined to implement earned skills and knowledge for the rapid growthof prospective organization by working effectivelyand consistently. EXPERTISE AND QUALIFICATIONS
Overseeing diverse administrative activities including day-to-day operations, human resources and records while implementing new procedures to ensure optimal functionality.
Proven ability to research markets for event opportunities, liaise with clients to determine precise event requirements, produce detailedproposals and proffer possible solutions.
Displays unwavering commitment to customer service, with the ability to build productive relationships, resolve complex issues and win customer loyalty.
Excellent knowledge of management principles and practices in floral, catering, events, sales, and of applicable federal, state, and local laws and regulations in hospitality industry.
Maintain a strong knowledge of floral seasonal availability, colors, varieties, design concepts, trends and practical application.
PROFESSIONAL EXPERIENCE
FREELANCE /INDEPENDENT CONTRACTOR - Washington, DC 2013 –Present Florist (Floral Design and Sales)
Consult withbride, event planner, client to ascertain individual budgetaryanddesign needs.
Determine and order the choice types and number of flowers and greenery required to fulfil contractual obligations, deliver, and set up large floral installations.
Instruct client on best caring practices for floral arrangements upon delivery.
Consistentlymeet and exceed client’s design expectations, while maximizing profit.
Design and create beautiful handmade bespoken floral arrangements using client input as guidelines.
Exhibit flawless understanding of proper care and maintenance of cut flowers, and increase longevity and profitability.
INDEPENDENT CONTRACTOR/CATERING EVENT STAFF - Washington, DC 2006 –Present Hospitality Personnel
Supervise minimum of 20 event staff members per event, overseeing the implementation of contract requirements and real-time client requests.
Foster and promote a cooperative working climate, maximizing productivityandassociatemorale.
Enforce venue compliance with municipal policies and procedures including: pre-event inspections, post-event cleanup, and proper storage of supplies.
Serve as a liaison between supervisees and event planners, vendors and venue managers to create direct lines of communication and ensure the event runs smoothly.
Provide feedback on staff performance, report disciplinary problems to management and participate in counseling of associates.
Bartender
Leverage extensiveknowledgeof Americancocktailsandmixologytechniques to create and serve craft cocktails in retail and catering settings.
Design, equip and stock a self-contained portable bar and service station that attracts guests and serves themquicklytomeetthehigh-volume demand of anevent.
Continuously assess product presentation and quality, addressing problems as necessary to ensure high standards are maintained for every client
Serve high-profile event attendees including: diplomats, politicians, industry leaders and other dignitaries with care, speed andpolishedprofessionalism.
Take accurate inventoryof client’s order in support of the lead server. TECHNICAL SKILLS
Microsoft Office
Adobe PDF Software
Centricity Electronic
Medical Record Review
Software System
ADDITIONAL SKILLS
Project Management
Strategic Sales &
Marketing
Performance Improvement
Event Planning
Floral Design
Event Décor Design
Customer Service
Management (CRM)
Vendor Management
Lead Generation
RevenueGrowth
Business Development
Contract /Cost Negotiation
Hospitality Expert
Social MediaSavvy
Staff Training and
Development
Regulatory Compliance
Public Speaking
Report & Documentation
Analytical Skills
Budget Management
F. Allen Kelliebrew 240-***-****
ad30ml@r.postjobfree.com
OUTCOMES INC., - Washington, DC 2008 – 2015
Lead Field Reviewer
Developed and implemented a cost-saving data collection process after careful research that identified several inefficiencies.
Trained, instructed and assisted teammembers on the proper protocol and procedures to accurately handle and extract sensitive information fromhealthrecords.
Wrote and continuously updated the Field Reviewer Training Manual, in collaboration with on-site operations and corporatemanagement departments.
Supervised teamacross multiple sites to ensure health record deliverables are gathered and recorded within contract constraints.
Partnered with client to qualitatively and quantitatively review medical records to ensure records are accurately completedwithall required documents and data. AOK PRODUCTIONS, South Beach, FL 1998 – 2006
Freelance Event Consultant
Escalated the total number of hosting venues to 50 in 6 years by successfully implementing a referral systemandcoldcallingtechniques onprospects.
Provided creative design, styles and themes for each event and participatedas hostess/greeter.
Produced, directed and marketed shows and events for restaurant and nightclub venues that increased nightlybarsales.
Developed, managed and expanded the brand via social networking and marketing strategies.
Designed and marketed promotional materials for events including: flyers, programs and press releases.
Served as a liaison between hosting venue and municipalities to obtain permits and licenses as well as oversee the venue’s compliance with regulatory code. NEWSCAFE/ THEMUSICROOM-South Beach, FL
Waiter 1989 -2006
Staff Supervisor (Promoted) 1993 -1997
Supervised a team of 5 bar and wait staff ensuring each team member maintained an exceptional commitment to customer satisfaction and professionalism.
Effectively led and motivated employee through implementation of in-house training and incentive plans, resulting in increased productivity levels and employee satisfaction.
Oversaw the restaurant’s event calendar and implementedpreparation procedures for nightlyevents.
Managed opening/closing procedures that included accounting for box office receipts, reconciling revenue, tracking food and beverage inventory, and securing the restaurant.
Resolved quest concerns and complaints in order tomaintain a positive atmosphere.
Conductedquality control and monitored fresh product delivery. REFERENCES
Available Upon Request
Market Research
Sales /Event Consultancy
Policy Making
& Enforcement
Profit Optimization
Staff Records Tracking
Computer Savvy
Communications Skills
TimeManagement
Decision Making
EDUCATION
/CERTIFICATION
Health Information
Management Certificate
2005
Miami DadaCollege,
School of Health&
Sciences, Miami FL
Techniques of Alcohol
Management (TAM)
Certified 1995 -Present
Florida& Maryland