KIMBERLY MCKEAN

ad30hh@r.postjobfree.com 847-***-**** Muncie, Indiana 47304

Summary

Results-driven marketing professional with a proven track record of success in entrepreneurial ventures. Energetic and strategic, excelling in relationship management and business growth. Adept at collaborative leadership, analytical problem-solving, and effective communication. Recognized for disciplined performance, consistently achieving and exceeding objectives.

Experience

Renewal by Andersen

Design Consultant

Carmel, Indiana

12/2023 - 01/2024

• Guided customers to make same day window, patio door, and entry door purchases through personalized in-home demonstrations.

• Employed active listening and empathy to build rapport with customers to identify key issues like budget constraints and presented affordable financing options and warranty benefits.

• Throughly managed customer expectations using salesforce software to communicate key service deliverables.

Limitless Hair Company

Founder, Principle

Rockwall, Texas

09/2018 - 08/2023

• Successfully identified and tapped into the hair replacement market, leading to a remarkable 1200% increase in ticket size and 8% increase in new clientele. Additionally offering health insurance guidance to help with financial aid.

• Cultivated partnerships with community influencers, local dermatologists, bloggers, and key businesses, to accelerated growth, and maximize resources for clientele.

• Curated a strong web presence highlighting resources for hair restoration. Oversaw website hosting, design, copy, scheduling software, targeted SEO, and impactful social media content resulting in a 38% increase in website traffic from people seeking guidance suffering from hair loss.

• Provided exceptional customer service to a diverse clientele, resolving inquiries and concerns related to hair care, products, and services. Increased customer satisfaction by 20% through personalized consultations and attentive service.

• Efficiently managed all business operations including marketing and sponsorship events, scheduling, and agreement negotiations.

Kim Schmidt - The Studio

Founder, Principle

Chicago, Illinois

06/2013 - 01/2018

• Enhanced individual experience by tailoring appointment details to personal preferences, increasing customer satisfaction by 15% and reducing attrition by 8%.

• Demonstrated resourcefulness by leveraging existing clientele to expand customer base with minimal budget expense.

• Pioneered new business venues, (digital TV commercial production) by adapting services to tap into new marketing channels.

• Provided personalized styling consultations and customized hair solutions, catering to the unique needs of national and international clients. TRIO

Lead Educator

Chicago, Illinois

01/2006 - 06/2013

• Developed interactive training modules designed to cater to individual learning styles and enhance knowledge retention to optimize the learning experience.

• Spearheaded weekly workshops to increase technical skill levels, product knowledge, client relationship building, and business management.

• Enhanced customer experience with craft hair cutting, styling and seamless extension installation.

Education

Southern Illinois University, Carbondale Illinois

Bachelors of Arts

Skills

Leader Consultive Seller Counselor Relationship Builder Creative Problem Solver Collaborator Influencer Discover Card

Marketing Project Manager

Riverwoods, Illinois

07/2003 - 12/2005

Marketing Senior Associate

Promoted

07/2000 - 07/2003

Marketing Associate

Promoted

07/1998 - 07/2000

Marketing Assistant

Promoted

06/1997 - 07/1998

• Introduced forward-looking communication channels, such as text message marketing and door-to-door sales, for highly personalized targeted messaging and awareness

• Influenced diverse cross-functional teams for successful new business products, from conception to launch. This included C-suite product introduction, gaining buy-in, and delivering product wrap-up presentations

• Managed yearly forecasting and distribution of budgets exceeding $100 million.

• Developed and executed successful marketing campaigns that increased Discover Card usage by 15% and generated $1 million in revenue for top merchant partners. Strong communication and collaboration skills resulted in building and maintaining positive relationships with partners that include American Airlines, Choice Hotels, Hard Rock Cafe, Mills Malls, Lettuce Entertain You

• Developed and executed integrated partnership promotions across various channels, including in-store displays, print advertising, website messaging, and packaging

• Effectively supervised public relations and creative agencies, ensuring adherence to timelines and budgets while producing unique and well-received events, such as the Discover Card Boyfriend Bench Tour

• Constructed highly visible branded touch points at Mills Malls plus high impact events in shopping districts across America to increase Discover Card usage and acquisition by leading diverse cross functional teams

• Liaised partnership offer communication across all internal marketing departments, responding to inquiries acting as a triage for complex partnership marketing concerns, solving end to end issues to increase Discover Card usage and add value to customer base.

• Created and executed integrated partnership promotions spanning across in-store displays, print advertising, website messaging, and packaging

• Increased brand awareness and Discover Card usage through the management of marketing programs, sponsorships, and live events with top merchant partners (e.g., Hard Rock Rockfest, EconoLodge 500, New Year’s Eve Ball Drop).

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