• Activations Experiential & Collaborations

• Campaign Management

• Brand Design Communications

• Project Planning Implementation

• Leadership Management

• Luxury Brand Partnerships

• Sales & Budget Planning

• Social Media Marketing

• Operations & Business Expansion

• Establish new partnerships, to expand upon IYC’s current portfolio to provide clients both current and future bespoke travel experiences.

• Manage experiences for IYC clients such as private aviation, exclusive art previews in gallery and/or onboard,

• Create strategy to innovate the personalized concierge offerings particularly in-demand by IYC clients via partnerships

• Build collaborative partnerships with businesses to ensure clients continue to experience unparalleled end-to- end service focusd on eco-awareness and sustainable living

• Establish and oversee the philanthropic event strategy for high profile partnerships across the globe

• Cultivate unique business partnerships to further brand expansion through local insights and networking.

• Lead and collaborate with various regional sales and marketing teams, ensuring brand consistency and improving consumer engagement.

COO Roaring Thunder Media

New York & Palm Beach. 2008 – Present

• Served as client lead, managing multiple teams to create and develop strategic communication programs.

• Pitched and secure featured editorial coverage

• Direct public relations and communications department in media strategy assessing business objectives and ensuring consistency in brand style, voice, and visual identity.

• Oversee national and international agencies to heighten company brand positioning.

• Delegate and assign duties to team members, encouraging creative thought to better media relations and consumer engagement.

• Supervise and plan marketing communication campaigns promoting FBOS, fashion shows, and partner events

• Assess inquiries and create proposals regarding client requests, ensuring appealing brand positioning, company policies, and quality standards.

• Craft, develop, and execute brand and marketing communication strategies to elevate brand image and increase awareness and engagement for clients.

• Plan and update digital presence through digital content and print media presence.

• Generate breakthrough consumer programs increasing collection sales and media coverage.

• Train and coach staff personnel on structuring effective communication with employees, consumers, and media.

• Aligned corporate positioning, product launches, and merchandising through brand management with in top market private jet terminal/OOH space.

• Formulate innovative marketing strategies based on market analysis, trends, and company objectives.

• Drive public and media relations including traditional marketing platforms such a print advertising as well as modern social media and digital platforms.

• Lead branding efforts by directing creative, operations and sales departments.

• Create and implement domestic and international brand guidelines and strategy. Key Accomplishment: Secured Host City Partnership for NY / NJ World Cup 2026, Account Executive, Kerwin Communications North America, 2002 – 2008 Advertising Coordinator, The New Yorker Magazine, Conde Nast Inc., 2001 – 2002 Hobart and William Smith Colleges 1997 - 2001

Bachelor of Arts in Media & Communications Minor Art History and French Hobbies: Art, Experiential Travel, Photography, Writing, Music and Tennis AK SOLEIL l u x u r y i s m o r e o f a l i f e s t y l e c r e a t e d b y a c c e s s, r e l a t i o n s h i p s & u n p a r a l l e l e d e x p e r i e n c e s .

a k S O L E I L i s t h e u l t i m a t e l u x u r y b r a n d p a r t n e r, p r o v i d i n g b e s p o k e m a r k e t i n g s t r a t e g i e s a n d p a r t n e r s h i p s t h a t a r e t a i l o r e d t o t h e n e e d s o f d i s c e r n i n g c l i e n t e l e . F o u n d e d b y A m a n d a K e r w i n i n 2 0 2 3, w h o s p e n t d e c a d e s working w i t h l u x u r y b r a n d s a n d h a s a d e e p u n d e r s t a n d i n g o f t h e world o f p r i v a t e a v i a t i o n, s u p e r y a c h t p a r t n e r s h i p s, a n d t h e d e m a n d s o f t h e U H N W world.

AK SOLEIL is the ultimate luxury brand partner, providing bespoke marketing strategies and partnerships that are tailored to the needs of discerning clientele. Founded by Amanda Kerwin in 2023, who spent decades working with luxury brands and has a deep understanding of the world of private aviation, super yacht partnerships, and the demands of the UHNW world.

With a robust global network of connections and a unique perspective on the luxury lifestyle, AK SOLEIL creates personalized programs that are presented with precision and aligned with the unique needs of each client. The goal is to provide unparalleled access to experiential activations and unmatched lifestyle services, making luxury more than just a product, but a way of life.

At AK SOLEIL, luxury is about creating memories in time, building relationships, and crafting unforgettable experiences. With a focus on seamless execution, the team at AK SOLEIL works tirelessly to provide luxury brands with the strategies and partnerships that they need to connect with their target audience and create meaningful connections that last a lifetime.

founded in 2023 after founder Amanda Kerwin

spent decades working with luxury brands

planning and implementing OOH media in a

world of private aviation and super yacht

partnerships.

AK SOLEIL

With a deep knowledge working

with the world’s most

sophisticated individuals, AK

sought out to create a company

that fully caters to a life she

finds much like her own, where she

feels most comfortable and that

she surrounds herself with of a

discerning clientele.

drawing upon decades of experience, as well as a robust global network of connections. Her goal, to provide luxury brands bespoke marketing strategies and

partnerships, alongside unparalleled access, to experiential activations and unmatched lifestyle services.

The personally tailored to client programs

created and presented by Amanda truly renforce

that her understanding and precise alignment

with this UHNW world can not be learned; rather

lived. To know what it takes to provide a

luxury strategy to brands looking solely

discerning clientele as their target audience, they must do so as seamlessly as possible. .

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