Elizabeth Eaglin

Strategic Communication Professional

ABOUT ME

I am a recent American University graduate experienced in legislative and communications research. I specialize in content copywriting such as blog and social media posts, press releases, media advisories, and disseminating marketing email. I am also skilled in using Qualtrics, statistical (Jamovi), research (NGP), and Microsoft Office software as part of my event coordination, community engagement, market research, digital marketing, and brand identity management efforts.

OBJECTIVE

My primary objective is to work

in an environment where I can

manage projects that promote an

organization’s mission through a

variety of communication activ-

ities, while ensuring consistent

branding.

REFERENCES

Available upon request.

MOBILE

301-***-****

EMAIL

ad2x1x@r.postjobfree.com

LINKEDIN

LinkedIn.com/in/ElizabethEaglin

EDUCATION

American University

Washington, DC

Master of Arts, Strategic

Comunication

Towson University Towson, MD

Bachelor of Science, Political

Science;

Minor – Mass Communication

The Washington Center

Washington, DC

Internship Program

Hootsuite Academy Online

Social Marketing Certification

EXPERIENCE

August 2022 – May 2023

Graduate Assistant American University Washington, D.C.

•Assisted with the creation and implementation of a student-run communications agency that partners with DC-based organizations.

•Conducted academic research on behalf of professor to assist in implementing public relations course curriculum.

•Created instructional materials that engaged and resonated with students. July 2020 - May 2022

Student Senator Towson University Towson, MD

•Elected by the student body to serve and represent their interests in the Student Government Association’s (SGA) General Assembly.

•Was Vice-Chair on three senators’ committees that monitored student organizations’ budgets and oversaw the SGA’s edits to the constitution and bylaws.

•Conducted primary and secondary research to draft innovative and timely legislation on behalf of the student body.

•Lobbied on behalf of the student body at Maryland’s General Assembly with state senators and their staff, discussing state legislation that the student body advocated to be addressed.

•Monitored 25 student organizations on campus as a liaison between the organizations and the SGA by sending weekly email updates to the organizations and by scheduling meetings with organizations’ executive board members

June 2021 – December 2021

Communications and Campaign Development Intern 314 Action PAC Washington, DC

•Developed and pitched fundraising events to supervisors to increase public awareness of the organization and to engage donors.

•Prospected 100-200 potential donors a week to increase revenue and support using political software and databases.

•Used social monitoring software to monitor candidate’s social media engagement.

•Updated 314 Action staff on relevant news pertaining to endorsed candidates by identifying dozens of articles using Google News and sending them to staff via daily email messages..

June 2021 – May 2022

Social Media Chair Women and Minorities in Sports Club Towson, MD

•Created a strategic social media plan to enhance the organization’s brand identity, spreading awareness to increase membership.

•Collaborated with the executive board to plan engaging and educational events that connected industry professionals with students.

•Acted as a liaison and facilitated relationships between the organization and other related organizations on campus.

•Managed the organization’s multiple social media platforms by creating relevant and consistent social media posts multiple times a week.

September 2019 – March 2020

President Towson University Resident Hall Townson, MD

•Elected by my fellow student residents to serve as president of one of the largest residence halls on campus with over 400 residents.

•Planned three large events for the residence hall and collaborated with other organizations and departments on campus, such as the university’s health center.

•Strategically developed social media content to promote student engagement.

•Strategized with other campus building council presidents to create a safe and engaging environment for campus-wide residents.

ACADEMIC PROJECTS

January 2023 – May 2023

Capstone American University Washington, DC

•Conducted research on if television sitcoms being an appropriate communication medium to facilitate discussion on social issues to Generation Z audience members.

•Conducted secondary research on communication theories and variables that were used for the experiment.

•Conducted primary research by creating an in-depth research plan to accurately execute the experiment.

•Prospected potential respondents for the focus group by following the guideline that was created to ensure an accurate execution for the experiment.

•Researched and analyzed various episodes from a variety of sitcoms that would facilitate the most discussion between focus group respondents.

•Created interview questions and served as the moderator for two focus groups totaling 12 respondents.

•Wrote a 45-page capstone paper based on results and presented the findings to university professors and cohort.

January 2023 – May 2023

DEI Research American University Washington, DC

•Conducted research to improve how the university communicates with its students about their diversity, equity, and inclusion (DEI) initiatives on campus.

•Conducted secondary research on DEI at other higher education campuses that have a similar demographic as the client.

•Coded 100 tweets that mentioned DEI across five universities with similar demographics as the client.

•Completed five in-depth interviews with American University students on their feelings on DEI efforts from the university.

•Created a questionnaire based on the in-depth interviews using Qualtrics that was sent to over 100 students to collect data for the project.

•Analyzed Qualtrics questionnaire results using statistical software (Jamovi).

•Provided deliverables every two weeks for supervisor to review and provide feedback for the client presentation.

•Presented findings to shareholders on ways that they could improve the relationship between the school and marginalized students.

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