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Product Marketing Business Process

Location:
San Diego, CA
Salary:
205,000
Posted:
January 18, 2024

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Resume:

Jeanine Wightman

858-***-**** ad2v2p@r.postjobfree.com http://www.linkedin.com/in/jeanine-wightman Product Marketing, Project Management, and Process Automation Manager Accomplished Senior Manager level: Product Marketing, Program Management and Process Development professional. Proven success with innovative products and services: creation, scalability, growth, and quality with cost reduction and/or avoidance. Developed and managed projects at various levels and oversight for multiple audiences. Defining strategies, development, and delivery plans, for both new and improved products. Centered around a “people, process, and technology” mindset, I have utilized business process automation, LEAN 6 Sigma principals, and change management methods to improve business outcomes, employee and customer experiences in Telecom and Medical Devices Manufacturing. Key Skills

Business Process – Development, Improvement, Automation Product Information Management Business Operations Efficiency, Cost Reduction and Automation Analysis Root Cause and Impact Analysis Platform/Program Strategic Planning and Operations Product Launch, NPI Global Alignment, Platform Strategy, and Implementation Management Customer Experience (CX), Employee Experience (EX), Digital Experience (DX) and User Experience (UX) Sales Ops Operations Excellence

Business Process Management - Design, Improvement and Automation 10 yrs. Total Data Modeling and PIM Product Owner, ResMed, San Diego (Remote) 2021-2023

• Conceptualized, and delivered ResMed’s first Product Information Management (PIM) and Product Lifecycle (PLM) systems. Gathered requirements from various stakeholder groups and developed business use cases and user stories. Utilizing in-house software; scoped, architected, and developed PIM database (Salsify). Collaborating with stakeholders, product owners and IT teams we integrated CRM and ERP systems to enrich data.

• Developed governing processes and criteria for information being entered into the platform as well as permissions management and Information sharing to meet legal requirements and company policies and terms of use.

• Fostering a digital mindset, enhanced relationships with customers and endpoint systems to consume information from a single high quality data source. Once fully integrated, has the potential to save over 2 million in internal labor hours, create a better brand, customer, and employee experience, as well as cost avoidance allowing the company to scale support without additional resources. In addition, creating efficiencies for our customers in reduced labor efforts and increase quality data for their systems and eCommerce platforms. SR Manager, Business Process Management - ResMed, San Diego (Hybrid), CA 2016-2019

• Pioneered the first team focused on Business Process Management (BPM) within ResMed. Managed, and educated a team of five employees on elements of project management, six sigma, and DMAIC tools, templates, standards, and methodologies – while developing our roles and responsibilities within the company.

• Supporting Healthcare informatics teams in defining, streamlining, and documenting core processes for development of software and SaaS solutions. Established team as a valuable resource for incorporating people, process, and technology into a standard operation. Now used as a benchmark for supporting new Software deployment and Go-To-Market

(GTM) plans.

• Ideated, designed, and automated customer onboarding workflows for various programs. Guided staff through development, execution, and deployment. This results in faster onboarding, better tracking, lead generation complementing or alternative services, significant increases in customer experience and satisfaction with reduced time to market by 2 months.

• Created calculators and Project plan templates to help better estimate timelines for development and deployment of specific software platforms in various countries. Achieving more accurate and realistic deployment timelines, roadmaps while highlighting core tasks and teams to be included. Global Project Manager, Quality Key Processes 2008-2009 Project manager leading global key initiatives designed to increase efficiencies, reduce costs and improve overall operational functions for multiple global departments.

• Significantly improved department productivity by deploying comprehensive online resource (Wiki) that provided product performance dashboard, critical reports, links to frequently accessed tools, reports, and other vital customer-centric information.

• Enabled senior management to make better “go-no/go” decisions for four critical product milestones by researching and simplifying data-gathering processes of program managers and standardizing format for presenting information at milestone meetings.

• Designed on-line catalog for 60 post launch field feedback reports stored in various locations, allowing employees better visibility and ability to identify reports. Program, Project, and Product Marketing Management 20 yrs. Total SR Manager, Business Process Management - ResMed, San Diego (Hybrid), CA 2017-2018

• Directed integration of 2 customer service teams from an acquisition (M&A), creating new case management system to utilize multiple site locations and division of labor. Successful process and technology, as well as off shoring support resources and sunsetting previous business sites, systems, contacts, and customers SR Manager, Marketing Project Management - ResMed, San Diego (Hybrid), CA 2014-2016

• Launched first of its kind “complete product solution system” combining devices, customer patient management software platform, troubleshooting platform, and Masks. Worked with global development teams, provided feedback & insights on design, packaging, and timing for controlled product launch (CPL). Drove all North America GTM activities, as well as product announcement via annual sales meeting and onboarding training. Project Managing 7 cross functional teams (99 people) in vast sub-projects to conduct both a Controlled Product Launch (CPL) and Full Product Launch (FPL) across USA, Canada and Latin America. Involved managing communications and consistency across various teams, steering committees, management, marketing tactics, customers, and technical services.

Utilizing new techniques, developing tools and technology to support project mgmt., automation of tasks and timelines, this portfolio of projects is considered the most successful Product Launch at the company. Even 7 years later, still considered best practice, and postmortem / lessons learned reviewed and consulted for advice and tips on how to manage new product launches.

Project Manager - ResMed, San Diego, CA 2013-2014

• Created a Product Lifecycle process tool (SharePoint) to help product managers understand the development, launch, and after-market product lifecycle. In addition, created & housed checklists, and process docs.

• Streamlined the obsolescence & slow-moving parts process, allowing for automation and triggered alters to aid in decision-making. The obsolescence tool (SharePoint) automated the tasks and communications through various teams and populated the appropriate information on change notes for approvals. We integrated the solution with Oracle to set tolerances for inventory planning, as well as employee resource systems to alert cross functional teams with additional actions for accounting and warehouse management of SKUs. Associate Product Manager 2012-2013

• Developed and implemented Product Support Role and tools to alleviating day to day and repetitive distractions for Product Managers. Designed and deployed a case management system (SFDC) and report to derive insights for standardized responses, improved training programs and marketing collateral.

• Also developed reporting on return trends to highlight and address market issues, No-Fault-Found and abuse of the return program early in the post launch lifecycle, bringing faster resolution and improving the customer experience. Product Lifecycle Manager - AMS (After Market Services) - Nokia, San Diego, CA 2002-2004

• Product variant development to prolong and capture new market sales. Including working with third party prototype companies and specialists to define and manufacture accessories and corresponding software updates to provide additional functionality globally revitalizing products to increased aftermarket sales.



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