SUMMARY OF CAREER

Multi-Faceted Background featuring sales & marketing, hardware/software/technology,

solution-selling skills, medical/hospital experience, event coordination, freelance & ghost writing,

bookkeeping & outstanding written & oral communication talents

Dynamic Executive with broad-based experience in sales, marketing, business development, project management, customer relationship management & training

EXPERIENCE

KENCO 2023 – Present

Business Development Proposal Manager

Managed team of Business Development proposal specialists to create proposals & presentations for 70+ year old supply chain logistics company

All proposals submitted on time with 98% of submittals moving to next round

32% Win rate on proposals, with an average revenue of $10-$30M per proposal

Performed research & created implementation plan for automated proposal software integration

RADIAL 2016 - 2023

Solution Analyst Project & Proposal Manager

Created & managed eCommerce sales/marketing proposals & presentation processes for supply chain logistics company

100% of proposals submitted, meeting deadlines with 92% of submitted proposals transitioning to next decision cycle

Created proposals to close 4 of 6 company's largest clients, creating highest revenue production in company history at ~ $300M for annual sales (not including multi-year contract commitments).

30% decrease in proposal production & response time to meet client deadlines & 40% reduction of engagement time & effort required from other department analysts to complete proposals by onboarding & implementing automated proposal response software program

Managed a junior analyst, an outsourced writing contractor & graphic & printing vendors

MARILYN MADISON AGENCY 2005 - 2016

President

Founded independent sales/marketing consulting firm to produce efficiencies in sales/marketing/accounting processes for small to medium businesses

Created sales process for paralegal software netting $10M in sales for small company, highest revenues in history, brought in 50% more sales leads for future sales through marketing

Procured private & government grants in the amount of $5M for nonprofit client

Ghostwriter for clients producing 2 best-selling books through writing & marketing efforts

Increased profits for historical home event facility by 40% using customized sales & presentation process

Updated & filed back taxes of up to 10 years for clients by acting as bookkeeper, creating automatic systems to keep them current on tax filings

Created client marketing & sales process to acquire radio & television sponsorship for reality TV show, syndicated radio show & internet TV for a client

Booked speaking engagements for high visibility D1 NCAA basketball coach

INNOTRAC 2000 - 2004

Director, Business Development

Created sales & support team to close new business clients for eCommerce direct to consumer sales for retail brands

Drove $18M in sales in 1 year for clients such as Disney, Coca-Cola, AnnTaylor.com, AT&T

Added $500K in revenue in 90 days by landing Disney account personally

Managed sales, RFP & administrative staff of 12 people, experiencing 90% sales closure rate after first round of client proposal review

EDUCATION

University of Georgia

ABJ cum laude with Honors

Public Relations, Minor Psychology

CERTIFICATES

Association of Proposal Association of Proposal Management Professionals

Meeting Planners International

Public Relations Society of America

SKILLS

Goal-Driven Manager who partners big-picture vision with detail-oriented focus to deliver profitable results combined with positive, memorable client experiences

High-Performance Team Builder & communicates effectively across all levels

Goes the extra mile to get the job done

Creative Professional with a record of improving/reviewing business processes to seize new growth & efficiency opportunities

Proven Experience managing & responding to Federal, State & Local RFx

Quickly masters new products, markets & industries

Establishes strong rapport with customers, clients & colleagues

Published best-selling author & ghost writer

MS Office

Adobe products

Automated RFP products - Loopio, RFPio, Qvidian

Quicken/QuickBooks

Salesforce, Goldmine, McGhee Productivity

Website creation

Video production

Knowledge of medical, legal & credit card processing software

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