Jaiden Alvarez

Myrtle Beach, SC 980-***-**** ad2rhs@r.postjobfree.com

Marketing Associate

“Strategically driving brand growth and customer engagement through innovative marketing campaigns, while continuously enhancing expertise in digital marketing and fostering a collaborative environment." Dynamic, transformative and results-driven professional with a proven track record in crafting innovative strategies to boost brand awareness, engagement, and revenue. Expert in market trends, consumer behavior, and data analytics, optimizing multi-channel campaigns for maximum impact. Skilled in digital marketing, including SEO and content creation, for compelling brand stories and superior customer experiences. Thrives in collaborative, cross-functional teams, with a commitment to continuous professional growth to drive marketing success. CORE COMPETENCIES

● Data Management

● Digital Marketing

● Market Research & Analysis

● Content Creation & Reporting

● Marketing Automation

● Social Media Management

● Customer Service

● Strategic Marketing Campaigns

● Brand Management

PROFESSIONAL EXPERIENCE

Coastal Car Wash Jul 2023 - Present

Content Marketing Assistant

Spearheads the creation, collection, and vigilant monitoring of content on Coastal Car Wash's Facebook and Instagram platforms, ensuring a consistent and dynamic online presence. Successfully implements a deliberate social media strategy, which harnesses the power of organic social advertising to consistently deliver remarkable results, including increasing engagement and brand visibility.

● Plays a pivotal role in building and elevating brand awareness, while proactively maintaining a positive online reputation, resulting in enhanced customer trust and loyalty.

● Collaborates closely with cross-functional team members to brainstorm, conceptualize, and produce content that resonated with the target audience, fostering a collaborative and unified approach to content development.

● Leverages design skills and software expertise in Adobe Creative Suite, Canva, and Google Suite to create visually engaging and captivating content, contributing to increased online engagement and brand recognition.

● Monitors and analyzes social media performance metrics, utilizing data-driven insights to refine content strategies and ensure optimum results.

● Engages with the online community, responding to comments, questions, and messages, fostering a strong and interactive online presence, and deepening customer connections.

Coastal Chevrolet Cadillac Nissan Mar 2023 - Present Content Marketing Assistant

Contributes to the development and execution of content marketing strategies aimed at boosting brand awareness and enhancing customer engagement for Coastal Chevrolet Cadillac Nissan. Produces engaging and informative content for Coastal Chevrolet Cadillac Nissan's online platforms, effectively raising brand visibility and attracting potential customers through captivating social media campaigns.

● Monitors and analyzes the performance of content marketing efforts, identifying areas for improvement and providing data-driven recommendations, leading to consistent optimization of marketing strategies.

● Plays a crucial role in conducting market research to identify target audiences and consumer trends, ensuring that Coastal Chevrolet Cadillac Nissan's content marketing efforts remain aligned with evolving customer needs and preferences.

● Collaborates closely with the sales team to develop content tailored to customer needs and aligned with sales objectives, contributing to more effective sales and marketing synergy.

● Assists in the creation of SEO-friendly content for Coastal Chevrolet Cadillac Nissan's website and overall online presence, enhancing search engine rankings and driving increased organic traffic, thereby increasing the brand's reach.

● Manages and organizes the distribution of content across various platforms, ensuring consistent brand messaging and a cohesive online presence.

EDUCATION

Bachelor of Arts in Visual Communications University of South Carolina June 2019 - May 2023

● Minor in Hotel, Restaurant, and Tourism Management

● Member of Phi Chi Theta, a competitive co-ed business fraternity. TECHNICAL SKILLS

Adobe Creative Suite Meta Business Suite Canva Microsoft Office Google Apps HTML Python

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