Jamie (Yihan) Wang

Worcester, MA 347-***-**** ad2o6v@r.postjobfree.com /Website / LinkedIn

EDUCATION

Clark University, Worcester, MA

Master of Science in Marketing Analytics 2021-present Boston University, Boston, MA 2022

Summer term, Data Base Design and Implementation of Business National Central University, Taoyuan City, Taiwan 2019 Bachelor of Business Administration, Department of Economics Minor: Chinese Language and Literature

Exchange Student Program, Dongguk University, Seoul, South Korea Summer 2019 SKILLS

Languages: English: Fluent; Mandarin Chinese (Native) /Fluent; Korean: Intermedium– (TOPIK 2) Specialty: Microsoft Office; Mac OS; MATLAB; Python; SQL,Tableau,PowerBI, Wix, Search Engine Optimize Digital Marketing certificate, Branding, Supply Chain and operation management, E-commerce,Social media marketing,Hubspot, Google Analytics 4 certificate, A/B test, Canva, Wix EXPERIENCE

Marketing Analyst Intern Massachusetts Small Business Development Center Jan 2023- present

• Marketing Team Leader for student consulting group.

• Summarize and analyze data using marketing analytics methods

• Perform valid and reliable market research SWOT analysis

• Utilize online market research and catalog findings to databases

• Website building and review. /SEO.

Marketing Specialist Massachusetts Small Business Development Center Sep 2022 –present

• Assisted small business and start-up enterprises in the local areas, enhancing the business strategy and marketing planning.

• Social Media Marketing. Copies writing and contents creation. Digital Marketing Analyst Magic Lamp Consulting Oct 2022 – present

• Competitor Analysis.

• Social Media Audit.

• Assist in setting, measuring, and evaluating marketing goals for clients in a variety of marketing areas such as digital marketing, paid media, web experiences, and CRM (Hubspot). Signify (Philips Lights)

Marketing Intern March 2021 – August 2021

• Managed company Facebook pages, created online post, analyzed click rate, engaged users through promotional events. (Social media channel Marketing)

• Devised a marketing scheme and attended the marketing campaign.

• Assisted filling catalog order and creating a new product layout.

• Utilized SAP system and Excel to track monthly inventory PROJECT

- Healthcare applied business analytics: Medication Trend & Biosimilar impact analysis; Chronic Disease analysis; Hospital & Drug payment analysis

- Hanover theatre Marketing Analytics/ Hospital Database system/ Walmart Sales Prediction and Analytics

- Simulation certificate for digital campaign, Keyword research & bid, display and shopping ad retarketing. Conference

NEDSI- The Northeast Decision Sciences Institute2023 Washington, DC

• Member of team awarded first place out of many graduate student team posters.

• To build machine learning for predictive analysis of coronary heart disease symptoms, we improved the accuracy of model predictions by 20%.

Inform2023-AI trend in the exploration of public opinion analysis about chatGPT Phoenix,AZ

Contact this candidate