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Marketing Manager Communications Operations

Location:
San Bernardino, CA
Posted:
January 09, 2024

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Resume:

Max Grimes

**** ****** *****, ********, ** *****831-***-****

ad2lvf@r.postjobfree.com — https://www.linkedin.com/in/max-grimes-99395812a Dear Hiring Manager:

With extensive experience leading sales, marketing and communications operations for diverse companies with regional and nationwide exposure, it is with great interest that I am contacting you regarding your open position.

My resume includes details of my career and accomplishments; highlights include:

• Developing strategic vision and messaging to create highly recognizable brands and effectively promote products to key target audiences.

• Management of 6 floor hotel renovation from basement to roof.

• Leading high-performing teams of internal and contracted staff, agency resources, and consultants collaborating on campaign and collateral design.

• Orchestrating planning, coordination, and execution of events ranging from major industry trade shows to small gatherings, conferences, and meetings. My demonstrated track record of enhancing facility safety and efficiency, increasing brand visibility, propelling product sales, and generating media interest ensures I will make immediate impacts on your goals.

With experience in the not-for-profit arena, as well as construction industry, environmental pollution prevention, consumer products and high-tech fields, I offer a wealth of expertise and insights to steer development of innovative and engaging campaigns. Additionally, I excel at partnering with executives, Board members, and other stakeholders to facilitate strategic alignment with long-term objectives and aspirations. Please note that I am available for relocation should the opportunity present itself.

Should you need further information, I am available by phone or email and look forward to the opportunity to speak with you at your earliest convenience. Sincerely,

Max Grimes

Enclosure

Max Grimes

Highland, CA 92346 831-***-****

ad2lvf@r.postjobfree.com • https://www.linkedin.com/in/max-grimes-99395812a Marketing Manager / Director

Strategic Planning / Budget Administration / Creative Direction Accomplished, goal-oriented marketing professional with demonstrated success envisioning key strategies to drive brand awareness and promote products and services in a crowded marketplace. Lead and mentor teams of internal and contracted / agency resources to craft compelling value propositions and key messaging to capture target audiences’ attention, generate interest, and fuel revenue growth. Steer product launch initiatives on a regional and national scale, working in conjunction with product managers and stakeholders. Core competencies include:

SAFE DRAIN STORMWATER HOLDINGS, INC., Oakdale, CA

SALES /MARKETING MANAGER (8/2016 – CURRENT)

Safe Drain Stormwater Holdings is a manufacturer of storm water pollution prevention products. A “Safe Drain” is a stainless steel insert with a shut-off valve and filter that is installed in storm drain inlets for hazardous spill containment. Selected accomplishments:

Design and implement marketing programs

Set long and short term sales strategies for region Oversee sales activities

Manage all MarCom functions

Source for dealers and distributors

Design cross selling campaigns and programs

Establish and maintain channels between resellers and product developers Design of sales programs

Develop both short and long term sales strategies

Make recommendations on product enhancements for improved sales potential Ensure district sales volume is at its possible best Integrated Marketing Campaigns

Nationwide / Regional Product Launches

Public & Media Relations Activities

Dynamic Presentations & Public Speaking

Team Leadership & Mentoring

Event & Trade show Coordination

Focus Group Results Interpretation

Brand Positioning / Awareness

Point-of-Purchase Marketing / Sales

Marketing Collateral Design / Production

Professional

Experience

INDEPENDENT CONTRACTS

MARKETING CONSULTANT (6/2005 – PRESENT)

Conducted initial marketing and outreach to establish client base by clearly and effectively presenting services and expertise. Liaised with client stakeholders to evaluate goals and vision; created, executed, and tracked success of marketing, advertising, and promotional campaigns. Managed client and campaign budgets to ensure high ROI. Selected accomplishments:

Spearheaded design of engaging advertisements, coordinated new product launches, and managed national media campaigns.

Acted as client representative at major industry events and trade shows. SDC, Iowa

CEO/FOUNDER

(OPERATIONS & FACILITIES MANAGER) (11/2008 – 5/2016) Founded and led non-profit social services outreach organization serving thousands of individuals and families. Spearheaded development and execution of core vision and goals conveyed through engaging marketing and communications material. Oversaw complete restoration of historic landmark six floor facility. Led event coordination, including venue management, audio-visual, and on-site management. Delivered compelling presentations and orchestrated fundraising initiatives. Recruited and supervised team of 100 staff and volunteers; assemble project teams with up to 500 participants. Selected accomplishments:

Grew 501(c)(3) start-up into robust organization providing medical and dental services, youth center services, computer lab and tutoring, community space, residential programs, food bank, and other activities, including various seasonal events. Designed engaging and effective marketing and communication collateral using Adobe Creative Suite.

Managed internal and external relationships with Board, IRS, and community partners. CASABLANCA FAN COMPANY/HUNTER FAN COMPANY, Pomona, CA MARKETING MANAGER (5/2000 – 6/2005)

Casablanca is the manufacturer of the “World’s Finest Ceiling Fans”. I oversaw all internal and external marketing and MARCOM operations, including broadcast media promotions and productions, public relations / media relations, corporate communications, and advertising. Administered international advertising budget, coordinated media buys, prepared schedules, and tracked online and print campaign results. Led team of internal and contracted marketing experts and support staff. Worked in collaboration with product design team. Managed packaging and POP projects for multiple brands. Assembled and conducted regional and national focus groups, as well as internal and external research projects. Handled copyright and licensing control.

Selected accomplishments:

Steered project and product management activities for successful nationwide launches of new product lines.

Held full accountability for industry trade show presence, including permanent 5000- square-foot showroom at the Dallas, TX Word Trade Center.

** *** **

Prior experience as Marketing Communications Manager with Hy-Lite Products Inc. for 5 years (Construction and Homebuilding Industry) and MetaWare Incorporated for 7 years

(Hi-Tech Industry in Silicon Valley).

BETHANY COLLEGE, Santa Cruz, CA

Bachelor of Arts Degree

CALIFORNIA POLYTECHNIC STATE UNIVERSITY, Pomona, CA Associate Degree in Architecture

Professional Development

Certified Trade Show Marketing – University of San Francisco Affiliation

American Management Association

TOM POYER, Western Graphics Plus, Long Beach CA 95060, 562-***-**** FRANK DEREMER, 8 South Circle Dr., Santa Cruz CA 95060, 831-***-**** JOHN PEARSON, 27 Hermitage Lane, Newport Beach CA 92660, 949-***-**** Education &

Credentials

Professional

References



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