BRIAN J. NEPPL
**** ****** **. ad2lu9@r.postjobfree.com Naperville, IL 60564 cell 630-***-****
PROFESSIONAL PROFILE:
Accomplished Medical Business Development and Sales Professional utilizing goal-oriented strategies and a Conceptual/Consultative approach. Overachieving results selling innovative and disruptive technologies to multi-discipline clinical specialties and C-Level resulting in changing the standard of care in challenging markets.
EXPERIENCE:
Agendia, Inc. February 2014 to August 2023
Increase adoption, utility, and market share of MammaPrint + BluePrint Genomic Assays for early-stage breast cancer to Medical Oncologists, Surgical Oncologists, Breast Surgeons, and Pathologists. Level 1 and timely results provide clinicians and their patients efficient treatment planning minimizing under/over-treatment in the pre-and post-op setting and thus improve quality of life.
Regional Director – January 2018 to August 2023
Leading 7 Molecular Oncology Specialists and assisting in territory analysis, account strategies, effective targeting, and clinical knowledge advancement to achieve targeted company growth volumes. Continuous inspection of strategies, account trending, plan achievement, and skill advancement. Developed Key Regional KOL initiatives to leverage base business into broader bandwidth adoption.
FY 2022 - #1 Region – 103% to plan; Regional Director of the Year – PRESIDENT’S CLUB
Developed and coached 2022 Rookie of the Year
FY 2021 – 21% YoY Growth
Developed and coached 2021 Rookie of the Year; promoted another MOS to region trainer
FY 2020 – 15% YoY Growth
Developed and coached 2020 Rookie of the Year
Senior Molecular Oncology Specialist – January 2017 to December 2017
FY 2017 – 24% YOY Growth, Century Club
Molecular Oncology Specialist – February 2014 to December 2016
Covering Chicago area, Southern IL, and NW IN, targeting Medical Oncologists, Surgical Oncologists, Breast Surgeons, and Pathologists. Targeted account strategy customized based on multi-discipline dynamics and nuances. Successful year-to-year growth and new account adoption.
FY 2016 – 28% YOY Growth – PRESIDENT’S CLUB - ranked 2nd
Xoft, a subsidiary of iCAD February 2012 to January 2014
Midwest Regional Business Development Manager
Accelerate the adoption of 50kv electronic brachytherapy radiation treatment technology for Breast IORT, 5 day APBI, skin/surface, and endometrial applications utilizing Xoft’s Axxent System. Call points include Breast Surgeons, Surgical Oncologists, Radiation Oncologists, Physicists, Dermatologists, and C-Level.
Closed Rush Univ Med Center for IORT and Gyne applications, implementing as Center of Excellence
Extensive presentations to multi-discipline teams and C-Level reviewing clinical details and ROI analysis
Instigated IHN adoption process strategies, ie Wheaton Franciscan, McLaren, Aurora, Advocate, IU Health
Neurowave Medical Technologies, LLC November 2010 to January 2012
Senior Sales Manager
Venture capital-backed start-up, call points are Surgeons, Anesthesiologists, PACU/Recovery to drive transdermal neuromodulation device (Reletex) for relief and control of post-op nausea, Medical Oncologists (Nometex) for relief and control of chemotherapy-induced nausea, and OB/GYN (PrimaBella) for relief of pregnancy-induced nausea.
Initiated 4 new Reletex accounts, generated largest revenue order to date – 1st of 8 regions
Signed 6 new Nometex accounts for trial/evaluation program – 1st of 5 regions
Closed 5 new accounts in September (4 PrimaBella, 1 Nometex), most in one month in company history
Calypso Medical June 2010 to August 2010
Regional Sales Manager
Venture capital-backed start-up. Target key urology/radiation oncology referral practices to adopt ‘GPS of the Body’, real-time tracking technology managing prostate motion during radiation treatment. C-Level ROI results.
Immediate interest turnaround implemented to free-standing center target with doctor/CLevel presentation.
Integrated ground-level support through physicist group to start budgeting process for acquisition.
Brian Neppl – page 2
Hologic (Cytyc Surgical Products) September 2005 to March 2010
District Sales Manager – April 2007 to March 2010
Managed surgical and biopsy specialists (8-11 direct reports). Extensive key Surgeon, Rad Onc, and Radiologist thought leader contacts and strategies. Detailed approach in developing goals, coaching, training, and measuring performance. Leadership role to the district by motivating, persuading, and influencing reps to revenue goal achievement. Conduct field visits to assist closing sales, sales presentations, and account targeting strategies. Integrated territory revenue mapping goals during company merger transition and upsizing/downsizing.
Ranked 1st of 7 Districts in Capital Revenue in 4/5 qtrs. Q1’09 through Q1’10
122% to plan in MammoSite District sales Q2’09 – 2nd of 7 Districts
$415,452 revenue growth in District Eviva Biopsy Sales FY’09; 2nd of 7 Districts
19% increase in District Celero Biopsy Sales FY’08
Developed 2 Circle of Excellence Award winners; promoted 2 team members to Senior Specialist Role
Breast Surgical Sales Specialist – September 2005 to March 2007
Managed multiple call point consultative sale with strategic and tactical plans to Surgeons, Radiation Oncologists, and physicists selling the MammoSite Brachytherapy implantable balloon for early-stage breast cancer treatment.
FY’06 - $172,445 growth and 43% increase over ‘05
Quarter 1 – Highest regional dollar growth and quota (176%) – 1st of 7 specialists
Eight new Breast Surgeon office accounts – 2nd of 7 specialists
Trained two new Breast Surgical Sales Specialists
Karl Storz Endoscopy America June 2004 to August 2005
Lower Endoscopy Territory Manager
Increase market share for Urology, Ob/Gyn, and General Surgery scope and instrumentation sets. Drive video and OR integration system conversions for above specialties. Comprehensive surgeon and sterile processing call points.
FY’05 – YTD – 133% to plan-video, 102% to plan – urology, 103% to plan – gyne, 112% to overall plan
FY’04 – 68% increase in Laparoscopic instruments
Sanarus Medical, Inc. September 2002 to May 2004
Territory Business Manager
Venture capital-backed company driving Visica Cryoablation System surgeon adoption for breast tumor treatment targeting breast surgeons for office-based procedure. Increased market share for Centrica Biopsy System to Radiologists and Breast Surgeons.
FY ’04 – 1st Qrt. – 108% to plan on Visica procedures.
FY ’03 – First TBM to have ten breast surgeons committed and treating patients with Visica.
Centrica - largest Centrica evaluation order – 20 units; 110% to plan on Centrica consoles.
Conmed Corp. July 1995 to August 2002
Surgical Systems Territory Manager
Increased market share for E/S generators and disposables, Smoke Evac devices, Argon Beam Coag Systems, and Lap products. Extensive surgeon and gastroenterologist detailing, in-servicing, and follow-up. Integrated Surgery and GI Lab growth plans, personally managed account calls, presentations, and contract negotiations. Coordinated and taught accredited CEU programs for OR nurses and techs:
Named Regional Trainer Oct. 2001
FY ’01 - 1st VICE PRESIDENT – PRESIDENT’S CLUB – 139% to quota
FY ’00 - 191% to quota Ultraclean products #3 of 55; 312% to quota Laparoscopic products #2 of 55
FY ’99 - PRESIDENTS CLUB – 104% to overall quota
FY ’98 - 2nd VICE PRESIDENT – PRESIDENT’S CLUB – 117% to quota
FY ’97 - 109% to quota Electrosurgical generators
FY ’96 - PRESIDENT’S CLUB – 104% to overall quota
EDUCATION: BBA Marketing, The University of Iowa
Development Courses – Brennan Institute, Accordance Negotiation Skills, Leading for Impact, Leadership Essentials