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Software Engineer Marketing Specialist

Location:
Edison, NJ
Posted:
January 09, 2024

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Resume:

MUKUND DESHPANDE

New Jersey, NY +1-945-***-**** ad2l7o@r.postjobfree.com https://www.linkedin.com/in/mukund-deshpande-atwork Email Developer and Marketing Specialist

Dedicated email developer with 10+ years of experience in email and web development, working closely with development and execution of email marketing campaigns for various clients using SFMC and Adobe campaign classic tool from last 5 years. Managing email development and designing of the creative, ensuring the quality and performance of the email deliverables. Strong creative and analytical skills.

Skills include:

HTML5 CSS3 JavaScript jQuery Photoshop MailChimp Email on acid Litmus Content Management Systems

(CMS) Adobe Campaign Classic SQL Peer reviews Good analysis and debugging skills Salesforce marketing cloud

ESPs Salesforce Email Templates marketing campaign UI/HTML Software development Cascading style sheets UI Email Studio or Journey Builder CRM Adobe campaign classic Problem solving strategic thinking Teamwork skills.

Languages: English Hindi Marathi Marwari.

EXPERIENCE

Concord USA, LLC - Texas, USA July 2023 - Oct 2023 Software Engineer and UI/UX Developer

● Ensured code rendered flawlessly across 55+ email domains, including Outlook and Gmail.

● Accumulated over two years of hands-on experience in email campaigns; adept at building and deploying commercial emails along with HTML/web page building expertise.

● Developed proficiency in Email Service Providers like Salesforce Marketing Cloud/ExactTarget, Adobe Campaign, Campaign Monitor & MailChimp.

● Thrived in fast-paced, deadline-driven environments, maintaining high productivity under pressure.

● Trained interns, assigned tasks, and oversaw project timelines for efficient execution.

● Crafted complex and interactive email newsletters tailored to client requirements.

● Performed rigorous quality analysis to guarantee error-free campaign deployment.

● Fostered collaboration across diverse teams, ensuring effective team management.

● Conducted thorough code reviews, identifying and resolving any issues present.

● Demonstrated strong project management skills with regular workflow updates.

● Counseled clients on coding best practices for future campaign structures.

● Gained valuable experience with QA tools such as Litmus or Email on Acid.

● Optimized digital assets and promptly addressed ticket acknowledgements.

● Executed responsive coding adaptable across various device displays.

● Analyzed and resolved application-related errors effectively. Swiftwin A Concord Company - Pune, India April 2021 - July 2023 Software Engineer/Web(UI) Developer

● Ensured seamless code display across 55+ email domains, notably Outlook and Gmail.

● Initiated IP warm-up campaigns to tackle spam traps, blocklist hits, email bounces, and engagement.

● Developed delivery templates in specific folders as per campaign needs, adding recipient data.

● Established efficient workflows for campaigns and testing, enhancing process efficiency.

● Effectively trained interns by assigning tasks and overseeing timely build completions.

● Monitored bounces, opt-ins/outs, spam traps diligently to decrease unwanted traffic.

● Formulated interactive email newsletters customized to meet client specifications.

● Initiated responsive coding techniques that adapt across various device displays.

● Conducted comprehensive code reviews and resolved any identified issues promptly.

● Advised clients on coding best practices to enhance future campaign structures.

● Mentored newcomers and interns, fully responsible for their work productivity.

● Analyzed application errors meticulously, diagnosed and swiftly resolved them.

● Created personalized blocks for specific campaigns enhancing user engagement.

● Optimized digital assets while efficiently managing ticket acknowledgments.

● Uploaded reusable HTML codes after categorizing them into distinct folders.

● Devised effective campaign logics ensuring thorough checks before launch.

● Used Photoshop for image slicing, text editing, and style modifications.

● Conducted detailed quality analysis for error-free campaign deployment.

● Oversaw deliveries when a campaign was live ensuring smooth execution.

● Converted PSD files into HTML formats with precision and efficiency.

● Showcased hands-on experience in Adobe Scripting (JavaScript & SQL).

● Demonstrated proficiency in HTML, CSS, Bootstrap technologies. Merkle Sokrati - Pune, India October 2018 - March 2021 Digital Marketing Specialist/UI Developer

● Ensured perfect code rendering across 55+ email domains, including Outlook and Gmail.

● Uploaded HTML codes securely into the tool by selecting Business Unit > Email Studio > Content Block > Brand Name & Folder selection process.

● Supervised daily Interactive workflow operations while recording observations; troubleshoot all campaigns ensuring quality standards are met.

● Added images through Email Studio's content block, using Image Folder creation & upload.

● Created import lists from client data; conducted tests for accurate campaign execution.

● Headed intern training, assigning tasks and overseeing progress for timely completion.

● Delivered responsive coding that adapts seamlessly across various display devices.

● Used Photoshop for image slicing, text editing, and style adjustments as required.

● Monitored daily campaign statuses to ensure client satisfaction in all activities.

● Orchestrated creation of interactive, complex email newsletters per client needs.

● Advised clients on coding best practices to enhance future campaign structures.

● Built, tested, and deployed live campaigns targeting customers and subscribers.

● Trained recruits and interns, fully responsible for their work productivity.

● Transformed provided PSD files into responsive HTML formats with precision.

● Conducted thorough code reviews, identifying and fixing existing problems.

● Took ownership in troubleshooting any challenges faced by team members.

● Performed detailed quality analysis for flawless campaign deployment.

● Developed efficient workflows for proof distribution among audiences.

● Optimized assets while efficiently managing ticket acknowledgments. Ranosys Technologies - Jaipur, India June 2015 - Oct 2018 Senior Web Developer

● Proficient in advanced web mark-up including HTML5, CSS3 along with knowledge of server-side CSS pre-processing platforms such as LESS and SASS.

● Provided exceptional technical excellence following Agile software practices; enthusiastically led mentorship initiatives for substantial team growth.

● Crafted user interfaces in an agile environment, enhancing application user experience.

● Demonstrated superb communication; conveyed ideas succinctly across various workgroups.

● Utilized vast web development and programming expertise for efficient problem-solving.

● Championed quality engineering practices, enhancing app standards and functionality.

● Worked with DEV team to identify and execute optimal trading desk support solutions.

● Deployed skills in code reviews to ensure solutions met design specifications. 3

● Demonstrated strong proficiency in hand-coded HTML, CSS, JavaScript & JQuery.

● Identified and solved application code issues, boosting system performance.

● Proposed automation integration into agile processes for enhanced efficiency. BR Softech - Jaipur, India Apr 2013 - May 2015

Web Designer

● Designed and developed Web pages using HTML, CSS and XML.

● Created design for website and mobile using Adobe Photoshop and illustrator.

● Created wireframes for all projects using Adobe XD.

● Developed data insertion forms and validated them using Javascript

● Validated input values to make sure that they will be accepted before they are submitted to the server.

● Used Javascript and XML to update a portion of a web page thus reducing bandwidth usage and load time and add modal dialog in web pages to get user input and requests.

● Coded Javascript for page functionality and Pop up Screens

● Drove multiple component design sessions parallel, creating design artifacts according to specifications

● Utilized new software methodologies to be able to adapt to changes in requirements quickly

● Worked closely with third party vendors.

● Ensured that all components of the application are platform and browser compatible.

● Designed dynamic client-side JavaScript codes to build web forms and simulate processes for web application, page navigation and form validation.

● Worked closely with the programmers and developers for project requirements and analysis.

● Produced GUI prototypes for business logic presentations.

● The new website has made it much easier for the users to access the page and check the required info.

● Responsible for content and UI development.

● Developed HTML prototypes and ready XHTML documents with CSS style sheets.

● Developed designs in securing the application using form-based authentication using HTML, XHTML, JavaScript,

● JQuery, ExtJS and CSS.

PROJECT SUMMARY

● https://www.brsoftech.com - BR Softech Official website

● https://www.ranosys.com/ - Ranosys Official website

● http://am.nus.edu.sg/ - Additive manufacturing

● http://thebespokeclub.sg/ - Online Suit Customizing Portal

● http://charleskeith.com/ - Singapore e-commerce website

● http://www.pedroshoes.com/ - Singapore e-commerce website

● http://www.quanteraglobal.com/ - Multilingual website for 3 regions for blog post

● http://www.mobibox.com.au/ - Courier Service

EDUCATION

Master in Computer applications, Jaipur National University, India Bachelor of Computer applications, Kalinga University, India



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