SINDHURA
Oakland, California(Open to relocate at my own expense) mobile: 206-***-****
ad2ktn@r.postjobfree.com
PROFESSIONAL SUMMARY
Experienced Data Analytics professional with 5+ years of demonstrated history of working with Clients across various industries by delivering data-driven insights. Expert in performing Exploratory Data Analysis, Dashboarding, Data Querying and building Predictive Machine Learning Models in FinTech, Entertainment/Media and Healthcare space. Proficient in generating data-driven business Insights and presenting the analyses to stakeholders to enable strategic decisions. PROFESSIONAL EXPERIENCE
Pandora, SiriusXM (Oakland, CA) May 2022- Sept 2023 Role – Marketing Data Analyst (BigQuery, SQL, Python, Tableau, Hive)
● Providing rigorous insight and Statistical Analysis in order to support data-driven advertising as well as customer activation/retention strategies.
● Tableau dashboard development/reporting proficiency in order to provide meaningful real-time reports to marketing executives for Pandora.
● Data pipeline management, including ownership and evolution of various hive-based tables as well as Python automation scripts in both on-premises as well as Google Cloud database environments.
● Interact with various teams to develop contextual Analysis around Trends, KPIs to influence Business Decisions impacting revenue/sales.
Bridgewell Services (Boston, MA) Oct 2021 –Dec 2021 Role – Data Analyst (SQL, Tableau, Data Warehousing)
● Performed exploratory data analysis, data cleaning, pre-processing, and feature engineering.
● Implemented Entity Relationships and applied Normalization & De- Normalization techniques to maintain Data Integrity.
● Created Tableau dashboards using heat maps, stack bars, lines, Gantt charts, scattered plots to enhance the business scheduling capabilities.
● Leveraged Tableau Bridge Client and Tableau Server to Schedule Full/Incremental refreshes of dashboards.
● Worked extensively on analysis and reporting using Advanced Analytical reference/trend lines.
● Created interactive views for reports with added dimensions and facts according to the business requirement.
Elphi (Boston, MA) July 2021 – Sep 2021
Role – Machine Learning Engineer Intern (BigQuery, Python, GCP, NoSQL)
● Fintech Projects: Loan Closing Prediction Model, Recommendation Engine, Hotkeys.
● Developed & Deployed a Serverless XGBoost model on Google Cloud Platform with a high Recall Score to predict the closing chance of a loan application that facilitates Loan Officers to do more loan closers.
● Implemented a validation framework for making the product ADA/ WCAG 2.2 compliant.
● Identified the key Operational problems in the loan underwriting process and ideated a recommendation engine to enhance the user’s digital experience.
● Created Cloud Functions to test the health of error metrics ML Models in production. E2Open (Hyderabad, India) May 2015 –Oct 2019
Role – Data Analyst (SSIS, Adeptia, Excel, Microsoft SQL Server)
● Collaborated with cross-functional teams, including Business Analyst and Solution Architect, to calculate KPIs, validate business rules, and build personalized dashboards that are client specific.
● Presented key insights to stakeholders, the implications of Machine Learning solutions, which facilitated the reduction in forecasting error by 30% for the new products thus improving the sales velocity.
● Generated reports using multiple joins, views, subqueries, window functions and other advanced SQL functions.
● Writing and Debugging T-SQL, stored procedures, materialized views, and triggers.
● Orchestrated Data processing workflows in SSIS with optimal data formatting before Data Warehousing.
EDUCATION
Northeastern University – Seattle, WA Dec 2021
MS in Data Analytics GPA: 3.85
GITAM University – AP, India Aug 2011 – May 2015
Bachelors in Electronics & Communications Engineering GPA: 3.4 ACADEMIC PROJECTS
COVID Tweets Sentiment Analysis using AWS Comprehend (Python, AWS DynamoDB, Tableau, ETL)
● Built a Serverless Application to stream 500,000 tweets per day and analyzed the sentiment of Tweets in real-time using AWS Comprehend (NLP).
● Designed a real-time interactive Heat Map in Tableau to spot how trending Twitter Hashtags Correlate to the Number of COVID cases across the US.
● Designed a 7 day Moving Average Trendline chart to grasp the rapidity of tweets versus the COVID cases. EDA & Dashboard of Costco Retail Chain sales (Python, Tableau)
● Built an interactive dashboard that shows Sales Revenue Trend to gauge Market Demand for Laptops at a Brand Level detail for seven fiscal periods in between 2018 and 2019.
● Determined the correlation between Laptop Brands purchased and the type of Costco membership with the Chi-Square Independence test to facilitate personalized recommendations. Technical Skills
Programming & Databases: Python, SQL, No-SQL, BigQuery. Certifications: Tableau Data Scientist, Coursera BigQuery. Cloud Technologies: GCP, AWS.
Statistics: Descriptive Statistics, Inferential Statistics, Hypothesis Testing. Machine Learning Frameworks: Scikit-Learn, Matplotlib, Seaborn, Pandas, Numpy, Tensorflow, Keras.