SUMMARY
Bilingual (French/English) results oriented sales manager and merchandising professional with over 25 years’ experience in the consumer products field. Proven capabilities in exceeding sales targets and executing sales and merchandising strategies resulting in product dominance and distribution.
Highly organized and creative problem solver with exceptional ability to build strong relationships. A natural leader with excellent team building skills and ability to motivate others.
PROFESSIONAL EXPERIENCE
BrandMomentum Feb. 2014 Present
Territory Manager
Trenton/Cornwall/Ottawa Territory
Built displays to ensure prominent exposure
Managed store inventories, replenished/rotated stock, plan-o-grams, point of sale material constructed and assembled fixtures
Provided exceptional customer service and consistently had a reputation for building strong client relationships
Successfully achieved quarterly sales targets and constantly exceeded key performance indicators
Crossmark Feb. 2014 - Feb. 2015
Retail Merchandiser
Ottawa Territory
Promoted extensive household product lines to retail outlets including Walmart and grocery stores
Built displays to ensure prominent exposure
Scanned skews and monitored price tags, out of stocks to ensure accuracy
Provided exceptional customer service and consistently had a reputation for building strong client relationships
GMCR CANADA (Keurig) Aug. 2012 – Feb. 2014
Territory Sales Manager
Brockville/Port Perry Territory
Increased sales in territory by 63%
Overachieved monthly sales objectives for new accounts
Negotiated premier shelf space and front of store presence
Implemented, coordinated training and development programs for new and existing personnel resulting in successful and qualified sales professionals
Managed store inventories, replenished/rotated stock, constructed and assembled fixtures
Organized and participated in workshops and strategic seminars to develop team dynamics for in-field representation of our clients
Direct Selling
KOODO Sept. 2009 – Aug. 2012
Sales Representative
Ottawa/Cornwall Territory
Executed in store program priorities in an extensive territory at numerous large retailers including Best Buy, Future Shop, Real Canadian Superstore, Walmart
Grew sales in territory and developed strong customer relationships
Maintained customer profiles to ensure thorough understanding of customer needs
Trained store staff on products, data plans, features, benefits and competitive analyses
Creatively merchandised products for maximum promotion
NATIONAL IMPORTERS April 2009 – July 2011 Sales Representative
Trenton/Brockville Territory
Effectively merchandised a variety of imported brands, including Twining Tea, Taste of Thai, China Sun
Executed marketing strategies to enable retailers to meet their sales objectives
Organized the building of displays, plan-o-grams, point of sale material
Negotiated pricing and wrote credits
Ordered products and tracked out of stocks/out of dates
Distributed samples and facilitated increase in new product orders
Direct Selling
PROCTOR & GAMBLE Dec. 2003 – Sept. 2008
Sales Representative
Algonquin Park/Cornwall/Alexandria Territory
Successfully achieved quarterly sales targets and constantly exceeded key performance indicators
Promoted extensive household product lines to retail outlets including Walmart and grocery stores
Built displays to ensure prominent exposure
Scanned skews and monitored price tags, out of stocks to ensure accuracy
Provided exceptional customer service and consistently had a reputation for building strong client relationships
A-LINE GREETING CARDS Feb. 2000 – Dec. 2003
Sales Representative
Ottawa/Cornwall/St. Isidore Territory
Ensured superior positioning and negotiated premier shelf space for greeting card line in Dollar Stores
Organized racks, built displays and creatively merchandised products
Developed territory marketing plans and increased sales
Direct Selling
COLGATE/PALMOLIVE 1996 – 2000
Sales Representative
Ottawa/Maniwaki/Cornwall Territory
Promoted Colgate/Palmolive line of products (Lady Speedstick, Irish Spring, Fleecy, etc.) to retailers
Presented marketing initiatives and contests to increase sales and brand awareness
Increased new accounts in territory
Merchandised products for maximum awareness and promotion
EDUCATION
University of Winnipeg BACHELOR OF ARTS DEGREE
Educare Business Centre CERTIFIATE OF BUSINESS ADMINISTRATION