WENDI MEDEIROS

Digital Marketing, Editorial, and Communications Professional

PROFESSIONAL SUMMARY

I thrive on inspiring, educating, connecting, and empowering others through the use of integrated marketing, research, library services, and digital communications. An enthusiastic self-starter who loves to tell a great story that captivates any audience, I take great pride in my ability to creatively, proactively, and pragmatically solve problems, take initiative, and be cognizant about the big ideas but also not lose sight of the small ones. I bring an air of positivity and professionalism to everything I do, and have a ton of fun in the process.

CONTACT

719-***-****

ad2i7c@r.postjobfree.com

6842 Red Cardinal Loop

Colorado Springs, CO 80908

LinkedIn Profile

Professional Portfolio

EDUCATION

UNIVERSITY OF

WISCONSIN-MILWAUKEE

September 2012 – May 2014

Masters of Library and Information

Science with an emphasis in Higher

Education

UNIVERSITY OF

WISCONSIN-STOUT

September 2005 – May 2009

BA in Psychology with an emphasis

in English and Communication

KEY SKILLS

Resourceful, enthusiastic,

and adaptable

communications

professional passionate

about connecting,

educating, and empowering

people through digital

marketing and the written

word

PROFESSIONAL EXPERIENCE

QC EDITORIAL LEAD

Movement Strategy

November 2022 – Present

Effectively works with internal and external teams to help produce and publish strategic content, grow brand communities, address individual needs from a customer service perspective, and consistently monitor and optimize executions to increase overall brand engagement and account growth

Masterfully creates and manages social media content calendars

Collaborates with the team to develop engagement strategies for Amazon Prime Video and Amazon Studios that help achieve key business objectives

Provides high-volume copy editing, fact-checking, and content quality assurance for Amazon Prime Video and Amazon Studios, ensuring accuracy and error-free social media posts

Successfully adopts Amazon Prime Video and Amazon Studio’s brand voice and tone into the social vernacular

EDITOR

THE COPY HAUS

September 2022 - June 2023

Effectively managed editorial workflow and served as the lead copyeditor for The Copy Haus

Supervised, mentored and managed six writers on the copywriting team

Copyedited, fact-checked, and proofread a variety of both internal and external materials

Played a key role in ensuring high productivity across the copywriting team

Elevated The Copy Haus brand by working closely with the content manager, writers, and other team members to ensure that digital and print materials were of the highest quality in terms of accuracy, readability, and appeal

Displays superior verbal

and written communication

skills; strong background in

the editorial and digital

marketing spaces

Has a knack for making

people feel seen, heard

understood, and

acknowledged within a

work setting

Exudes strong proofreading

and editing skills; maintains

a keen eye for detail

Exceptional ability to work

independently as well as in

a collaborative team setting

Demonstrates advanced

complex problem-solving

skills; works well under

pressure, and excels at

organization and time

management

Maintains a high level of

understanding and

experience using the

following digital

marketing/social media

tools and platforms:

Google, Adobe Creative and

Micosoft Office Suite, Slack,

SproutSocial, Hootsuite,

Figma, and Notion, among

others

Knowledge of web and

user-centered design,

assessment methodologies,

and usability studies

REFERENCES

Available upon request.

SENIOR COPYWRITER

INVENTIVE

May 2021 – September 2022

Enthusiastically led the editorial side of Inventive’s marketing department by developing both long- and short-term content strategy, planning, and execution

Effectively managed a team of three graphic designers and three writers/editors

Successfully increased Inventive’s website traffic by over 89% in 2021 through the use of captivating, informational, and engaging storytelling

Curated all of the content for Inventive’s website and marketing needs, including but not limited to web pages, weekly blog posts, case studies, one-pagers, infographics, and social media

SOCIAL MEDIA STRATEGIST

ACME PACKING COMPANY

April 2016 – March 2022

Developed both long- and short-term social media strategy and planning

Increased overall socia media engagement, awareness and website click-through-rates by 87% over the course of three years

Worked closely with APC writers to develop and execute high-quality stories, features, and analysis, as well as collaborated with my team to produce breaking Green Bay Packers stories

CONTENT STRATEGIST

REGIS UNIVERSITY

April 2016 – May 2020

Created original, sharp, entertaining, and engaging social media content in support of the University's public relations, alumni and student engagement, and marketing initiatives

Successfully managed over 48 university-wide social platforms and channels, increasing the University’s overall engagement, followers, awareness and click-through-rates by 78%

Mentored a team of four writers and one social media intern which resulted in a 19% increase in staff productivity and customer service

Provided regular analytic reports and updates on emerging trends for staff and departments for the purposes of designing fan/follower growth strategies and engagement level improvements

Produced engaging, creative, and targeted long- and short-form marketing copy for a variety of projects, from the university magazine and e-newsletters to daily stories, press releases, and other materials

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