ANA MARIA MOJICA

ad2fxp@r.postjobfree.com Miami, Florida +1-786-***-****

PUBLIC RELATIONS CORPORATE COMMUNICATIONS JOURNALISM Media Relations Internal and External Communications Content Development Business Development

Multifaceted corporate communications leader experienced in social media, managing the public relations, digital media and business development of public and private companies, specializing in the IT and communications industries. Exemplary track record of conceptualizing, creating and distributing digital media through appropriate channels to maximize brand ROI and enhance future business prospects and growth opportunities. Exceptional drive to expand portfolio and build a mutually beneficial, long-lasting professional relationships to increase profitability and market penetration with expertise in internal communications, social responsibility and sales development research within Latin America.

Areas of Expertise

Media Communications • Public Relations • Account Management • Business Development • Corporate Communications • Marketing • Research • Brand Representation • Agency Management • Relationship Building • Spanish & English

PROFESSIONAL EXPERIENCE

Venecia Logística 2021 – Currently

Consultant

Create communications strategies and monitoring tools that allow improving the performance of the company.

• Daily follow-up in the execution of the activities carried out by employees

• Data collection and analysis on daily results to identify opportunities for improvement in the company. Junior Achievement Americas (JAA) / SAP Latin America July 2019 – January 2020 Project Communications Coordinator / Executive Support to CSR initiatives at SAP Latin America Define and formulate communication strategies for Junior Achievement Americas. Provide Executive Support to CSR (Corporate Social Responsibilities) activities at SAP Latin America and the Caribbean.

• Design communication strategies for JAA to align messages and channels across the Region (LAC).

• Supported the CSR initiatives at the SAP Latin America – Miami Office. Les Ailes du Desir July 2018 – January 2019

Public Relations Leader

Developed the Public Relations Strategy to promote Les Ailes du Desir in the Miami community in order to generate awareness of the different services offered by the company.

• Development and maintenance of media content used by the company, following the CEO’s leadership such as a joint initiative with Cirque du Solei to promote social services within the Miami Community.

• Foster media relations in the Miami community by contacting directly television companies, newspapers, radio and social media providers to publish content about the company’s services.

• Collaborate with external influencers in the private and public sector to reinforce community relations and solidify LADD’s business model which increased student participation. SAP SuccessFactors March 2017 – July 2018

Sales Development Consultant SAP

Sales Development for Latin America and the Caribbean, conducting research to identify key decision-makers, including names of Presidents, CHROs and CIO’s.

• Contact various companies throughout Latin America; confirmed more than 1,000 contacts.

• Organize company contacts and information, categorizing based on region.

• Efficiently prioritize the requirements of each country. SAP International January 2016 – March 2017

Integrated Corporate Communications Specialist, Latin America Define and formulate social media strategy and execution roadmap.

• Managed content curation for regional Twitter and Facebook account to outreach external influencers.

• Served as Regional Editor and Content Manager for SAP Latin America News Center.

• Supported all corporate events pertaining to media, industry analysts and CSR programs. SENA January 2010 – December 2014

Internal Communications Leader

Heading up internal communications program nationwide. Coordinated employee communications engagements such as All Hands, Coffee Corners, executive briefings and business updates.

• Ensured Communications Department complied with OSHAS and ISO 9001 regulations according to internal standards.

• Devised ongoing strategies to maintain communications success by adding new channels and promoting topics of interest, doubling the number of readers of internal newsletter.

• Managed press releases, newsbytes and press briefings for SENA’s CEO.

• Delivered enablement programs to communications team members to enhance their writing and editorial skills

• Oversaw regional and local communications for SENA’s employees. EDUCATION & CREDENTIALS

Master of Business Administration (MBA), Atlantis University, Miami, FL, 2017 M.A. Multimedia Communications, Universidad Sergio Arboleda, Bogotá, Colombia, 2012 B.A. Communications, Minor in Organizational & Change Management, Universidad Central, Bogotá, Colombia, 2002

Certifications

Community Manager, Platzi, 2022 (Certification)

Content Marketing, Platzi, 2022 (Certification)

Government of Chile, Seminar & Internship, “Success in Case Management,” Providencia, Chile, 2012

(Certification)

LANGUAGES • COMPUTER TECHNOLOGY

Spanish: Native – English: Fluent MS Office: Professional proficiency

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