Sana Naveed

UX Designer

https: snuxdesign.com

ad2ea9@r.postjobfree.com

469-***-****

SKILLS

Design

UX Research. UI/Interaction Design. Agile Development. Journey Mapping. Information Architecture. Wireframing. Design Process, Salesforce

Prototyping. Usability Testing. Data Analysis. Motion. Print. Illustration. usertesting.com

SOFTWARE/TOOLKIT

Google workspace Proficient

MS office 365 Proficient

Jira /Jira Align Proficient

Figma Advanced

Adobe CC Proficient

Sketch Moderate

Axure Rp Proficient

InVision Moderate

Java Script Beginner

Mural/Miro Advanced

HTML /CSS Moderate

SAFe Moderate

Azure DevOps Moderate

Additional Skills

Project/ Product Proficient Management

Leadership Proficient

Public Speaking Moderate

Additional Activities

Community School Volunteer Teacher, Youth Mentor

Developed curriculum planning and lead the project to design a student-centric curriculum

Enhanced student experience in the classroom by solving their pain points

Energetic, innovative, Google Certified UX Designer known for contributing innovative product ideas to meet business demands and needs. Skilled at translating business requirements into viable scalable solutions. Passionate about creating inclusive experiences through user experiences and empathy.

EDUCATION

BS in Pharmacy

Higher Diploma in Software Engineering

CERTIFICATIONS

Certified Google UX Designer

Leadership and Personality Development

Scrum Fundamentals

Design Thinking

PROFESSIONAL EXPERIENCE

Aflah Apr 2020 to Present UX Designer/Product Owner - Accomplishments

Successfully conducted, managed, and delivered UX design research work increasing product acceptance rate by 20%

Increased the visibility of the product by following the design thinking process and framework by 15%

Revamped website flows and navigation menus based on User Studies and increased traffic to previously neglected pages.

Decreased customer pain points by interacting and analyzing customer qualitative and quantitative user feedback and usage metrics.

Designed and Implemented user interfaces for Mobile apps and websites

Created empathy maps, user personas, user journey maps, and user stories

Decreased the defect rate by 20% by defining DOR, DOD (definition of Ready/Done) and accepting stories that satisfied the business requirements

Increased the say-do ratio and team velocity by 20% by conducting research and creating detailed epics, features, and stories

Built and maintained strong relationships with stakeholders by assessing the business/ product needs and creating/conducting the PI planning sessions and creating OKRs and KPIs

Reduced the shopping cart abandonment rates by 10% for the customers by implementing a seamless checkout process

Translated features into user stories in the backlog while managing/ranking and prioritizing the backlog based on overall strategy and business objectives

Worked on cross-functional teams and supported the Dev/QA’s during the sprint planning/demo/execution by answering their questions and removing their impediments

Created the Release plans and coordinated the implementation of MVP, and product enhancements by working with the Scrum Master/ Release manager

Decreased the customer pain points by 25% by interacting and analyzing customer qualitative and quantitative user feedback and usage metrics

Conducted Sprint Planning, Daily standups, Backlog refinement sessions, and Retros.

Increased Product visibility by creating and distributing the Product Newsletter after every sprint

Increased the ROI on human capital by 10% by mentoring, coaching, training, and motivating junior designer/s

Aflah Jan 2019 to Mar 2020

UX Designer

Synthesized user insights into feasible design decisions; created the structure from wireframe-hifi in less than 2 weeks.

Converted ideas into wireframes and provided direction to the development team

Defined and maintained design patterns and UX standards

Created mockups, low-fidelity, and high-fidelity prototypes in Figma, AdobeXD, Invision, in time-restrained environments.

Conducted multi-platform user research and led moderated and non-moderated user interviews

Experience with user-centered design from concept to delivery

Created responsive design using AdobeXD for NATIVE Mobile Apps and Websites

Created user personas, user journey maps, and user stories using the crazy8 technique

Conducted multi-platform user research and led moderated and non-moderated user studies

Created Affinity maps, competitive audits, and case studies for both websites, and Mobile apps

Google UX Design Certificate

Completed rigorous training designed for entry-level job readiness.

Developed a user-centric design for a web app for the apartment leasing website and food restaurant from concept to delivery

Completed hands-on projects and developed a portfolio with three projects.

Created Affinity maps, competitive audits, and case studies for both websites, and Mobile app

Awards and Accolades

Author and Illustrator

Motivational Speaker at Irving Youth and Adult community events

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