ARPITA CHAKRAVORTY

Professional Summary

A STEM MBA candidate studying Marketing and Digital Marketing with a passion in marketing strategies, experienced in making impact by leading multiple teams, strategy building, analytical problem solving, social media marketing, seeking to build experience as a marketing analyst intern. Accomplishments

1. College President, Delhi University

2. Marketing Head at ISC, University of New Haven

Work History

BestLogic Staffing – Social Media Marketing Intern 09/2023 - Present

East Carolina University - Guest Lecturer

04/2021 - 06/2021

• Maintained engaging and interesting lectures by using analytical tools like Google Analytics, Tableau, and Microsoft Office Suite.

• Presented virtual workshop for School of Theater and Dance during spring semester of 2021.

• Carefully curated and presented information about various Indian Dance Forms by providing theoretical as well as practical knowledge to students which gives broader perspective and helps students gain appropriate knowledge about art forms.

• Collaborated with colleagues to address teaching and research issues.

• Guided class discussions to encourage debate and feedback among students.

• Sought ways to improve performance by reflecting on teaching design and delivery and obtaining and analyzing feedback. East Carolina University - Guest Lecturer

05/2020 - 07/2020

• Worked closely with ECU's marketing analytics team and used social media sites like Facebook, Twitter, Instagram, Pinterest, and YouTube to grow program's brand awareness. This was done by employing digital marketing growth analytics methodologies.

ad2dyd@r.postjobfree.com

959-***-****

Vernon, CT 06066

www.linkedin.com/in/arpita-

chakravorty26

Education

Expected in 05/2024

University of New Haven

New Haven, USA

MBA: Business Administration And

Management

GPA: 4.0

• Honoree of [Marketing Head at ISC]

• Dean's Scholarship

06/2018

Delhi University

New, Delhi, India

Master of Arts: Political Science

GPA: 3.6

05/2016

Delhi University

Delhi, India, India

Bachelor of Arts: Political Science

GPA: 3.8

• Awarded [All-rounder for the

academic year 2015-2016]

• Awarded [Best solo Indian classical

dancer 2015]

• Won several MUN delegation

programs

• Honor Roll [Semester III- IV and Year

2015-2016] President of the Student's

Union of the College

• Honor Roll [Semester-I-IV and Year

2013-2016] Member of the Indian

Dance society

• Created performance dashboards to teach "World Dance History" using tools like Tableau, Power BI, Adobe, Canva, Visme etc. for Infographics.

• Collaborated with colleagues to address teaching and research issues. Somerville School - Performing Arts Teacher and Department Coordinator

01/2018 - 11/2019

• Planned, developed, and executed lessons to evaluate academic growth of primary students that reflected curriculum provided by state government's educational standards using Microsoft Power Point, Excel, Google Analytics etc.

• Employed variety of methodologies utilizing Adobe, Canva and Google Analytics in daily teaching methods.

• Prepared students for school level competitions inter- school competitions, as well as national level competitions.

• Provided them with holistic learning environment which helps in overall development.

Decathlon - Digital Sports Marketing Social Manager 07/2017 - 07/2018

• Developed and implemented Digital Marketing strategies to increase website traffic, leads and sales.

• Analyzed website and utilized social media analytics to identify trends and opportunities for improvement.

• Worked closely with sports team leaders to ensure marketing efforts aligned with team goals and objectives.

Times Internet Limited - Project Lead Intern

08/2016 - 10/2016

• Lead team of 25 interns

• Worked in various promotional activities for Times Internet Group.

• Met "EATernship" target of sales as well as promoted food app with big brands.

TIMES OF INDIA - Project Lead Intern

05/2015 - 07/2015

• Indian English language daily newspaper and digital news media,

"Mission Admission" project lead- Student's Expert.

• Guided aspiring students about various opportunities and career paths.

• Organized seminars and webinars addressing students and parents about admission procedures along with Professors and members of Education Ministry of India.

Languages

English

Hindi

Skills

• Technical Skills (Tools & Languages):-

Tableau, R, R Studio, Tally, Canva,

Adobe Creative Suite, Google

Analytics and Microsoft Office Suite.

• Soft Skills:- Team Management, Critical

Thinking, Interpersonal Skills,

Workflow Planning, Conflict

Resolution, Demand Generation,

Leadership Qualities, Effective

Communication.

• PowerPoint

• Learning Management Systems

• Faculty collaboration

Certifications

• Google Analytics [Google]

• Tableau Desktop Certified

• Learning R

• SQL Essential Training

• Excel: Advanced Formulas and

Functions

• Digital Marketing [Hubspot Academy]

Full Professional Native or Bilingual

.

Contact this candidate