XINYU LIU

Product · UX · Visual Designer

EXPERIENCE EDUCATION

SKILLS

ad2dkk@r.postjobfree.com

(347) 585-566 3

xinyuliu-design.com

School of Visual Arts NYC

IBM Design Thinking

BFA in Design (STEM degree)

Enterprise Design Thinking Practitione r

2024(Expected) - 2020 3.92/4.0

DESIGN

RESEARCH

TOOLS

LANGUAGES

Wireframing/Prototypin g

Storyboardin g

Data Visualizatio n

Motion Graphics

Branding & Identity Desig n

Visual Design/Service Design

Interview/Surve y

Competitive Analysi s

Persona/Journey mapping

Information Architectur e

Userability Testing

Adobe Creative Suit e

Procreate/After Effect s

Figma/Midjourney/Canv a

Rhino/Nomad/HTML/CS S

Chinese

English

Japanese

Nativ e

Proficien t

Conversational

Collaborated closely with the R & D and Special Effects divisions to execute assessments for the rollout of the produced images. Bytedance / TikTok • AIGC Design Intern

Built a unified aesthetic style guideline for AIGC across ByteDance products, including TikTok, CapCut, and others. This guideline forms the core for the imminent launch of Generative AI image products. Present - July 2023 / Beijing, CN

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Baidu, Inc. • UIUX Intern

Conducted thorough research on competing products and revitalized Terabox's typeface design system, enhancing the ease of use. Optimized the social cloud drive and streamlined the resource inquiry flow, resulting in a notable 15%-20% surge in user engagement. Engaged in partnerships with engineers and PMs, contributing to both the UXUI aspects of Baidu's global Terabox initiative to amplify its ultimate market impact.

July - May 2023 / Beijing, CN

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School of Visual Arts • Graphic Design Intern

Contributed to the department's brand image and promotion strategy, creating templates for Instagram highlights and stories. Co-created media content for the department's Instagram account and wrote 20+ posts, leading to a 10-15% growth.

Led the design of the SVA Open Day event, including building a visual system, setting up presentation exhibits, etc.

Dec - Sep 2022 / New York, NY

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Kuaishou Technology • Digital Media Intern

Aug - May 2022 / Beijing, CN

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Collaborated with 3D, Flash, and Special Effects teams, conducted user research, and generated inventive concepts for the Kuaishou app, catering to its extensive user base of over 570 million . Led the end-to-end design process, designed 8 sticker filters and 2 video creation templates, which were used by 10,000+ users in 4 months, enhancing playability and user engagement. VOLUNTEER & PART-TIME

CERTIFICATIO N

ACHIEVEMENTS

M WOODS Museum

Led the audience to the exhibition and did live work explanation. Accumulated 455,000 followers on the common platform of Weibo. Sina Weibo - Overseas Co-Editor

SVA Term Honors 2023-2021

SVA Merch Design Contest Winner

High School affiliated to CAFA

School of Visual Arts NYC

SVA Silas H. Rhodes Scholarship

Excellence in Student Leadership Awards

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