Communications Manager Executive

Edward Drossman

New York, New York ***** 917-***-**** ad2dh3@r.postjobfree.com

INNOVATIVE PUBLIC RELATIONS SPECIALIST

Resourceful thinker with broad-based expertise in earning media attention for unique businesses throughout NYC. High-integrity, energetic, performance-driven specialist with over 20 years of achievements. Recognized for creating powerful messages that garner attention for varied businesses. EXECUTIVE LEADERSHIP

● Press Releases

● Project Management

● Media Relations

● Budgeting

● Content Writing

● Team Leadership

PROFESSIONAL EXPERIENCE

Communications Manager

October 2009 - Current: PR Consulting Services

● Plan and orchestrate local and national media strategies; ensure all parameters were in alignment with budgetary requirements and client expectations that translate into sales for socially conscious businesses and organizations.

● Lead publicist for companies including Koenig Childhood Cancer Foundation and NYC Dads Group.

● Develop press releases for local, regional, and national media to promote each organization’s mission; receive coverage from dozens of media outlets including NBC Today Show, CBS News, Wall Street Journal, GQ, Fast Company, and Babble.

● Plan and develop a campaign for Fallen, a company specializing in furniture made from fallen and repurposed trees.

● Manage, organize, and promote a meetup group of over 1000 NYC area fathers.

● Planned and executed a large publicity campaign for 40th anniversary of Joe Frazier’s first fight.

● Interviewed noteworthy figures and used client feedback and independent research to create press releases.

● Wrote op-eds and aided in the development of written content that were submitted to the news media.

● Supervise junior staff on writing press releases, letters, media advisories etc.

● Copyedit and proofread ads for grammatical and content mistakes. Project Manager

Oct 2003- October 2009: Della Femina, Rothschild, Jeary and Partners, New York, New York

● Coordinated advertising projects, including managing budget administration, scheduling, and scope definition.

● Secured client payments for completed revisions, as well as handled agency studio work billing; generated thousands of dollars in revenue for agency through cost-saving measures.

● Wrote press releases on campaigns for agency that were covered on The Today Show, Anderson Cooper, ABC News, MSNBC, NY Daily News, NY Post etc.

● Copyedited and proofread ads for grammatical and content mistakes OTHER EXPERIENCE

Drossman Jewelry: Jan. 1995- October 2003, New York, New York

• Liaised with manufactures and designers to create custom jewelry. Giants Extra with Joe Glazer: May 1994- Jan 1995, New York, New York

• Covered the NY Giants football team for both home and away games.

• Wrote features on current and former NY Giants and their opponents. EDUCATION & TRAINING

Bachelor of Art, Journalism

Franklin Pierce University, Rindge, New Hampshire

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