Social Media Ux Design

Allyce Rusnak

UX Research & Design

*********@*****.*** http://allrusnak.myportfolio.com 216-***-**** Student - UX Design & Research

Kent State University Aug 2023 - Current

Started my Master's in UX Design with a graduation date in 2025 UX Generalist

AR Success Apr 2023 - Current

- I’m designing a brand new website, creating prototypes, wireframes and templates to be able to use in WordPress.

- Designing social media images for instagram stories, Youtube thumbnails and Banners to create a brand awareness and sales for the company

Brand Education Specialist

BeautyBarrage Jan 2023 - Current

- I represent different brands, going into stores and educating managers and associates on a particular brand driving sales even after I leave

- I increased sales over 300% for Erno Laszo in Nordstrom and had the highest sales for Olaplex events in the USA

UX Researcher and Design

Mental Health Match Apr 2021 - June 2021

Objective: Create the therapist to therapist referral page while keeping functionality simple for less tech savvy professionals and HIPPA compliance.

- Created 3 interations of Wireframes based on research from psychologists. Then one Low Fidelity Mock Up based off of chosen wireframe.

Outcome: Made the referral page more conscious without a barge of information, keeping the design simpler for less tech-savvy professionals.

UX Researcher & Visual Design (formally T2)

DHA Connected Health Jan 2016 - Feb 2019

- Led a team of four graphic designers to come up with a new logo and branding guide for T2’s Usability Lab. The goal was to design a logo in color and black and white and for use on all Marketing Materials. The design was completed and approved two weeks later.

- Maintained a print magazine called the T2 Application Guide which provides an overview of how to use our mobile applications and websites. The Application Guide would be distributed across the Defense Health Agency (DHA) network annually.

- Lead audio production on the T2 podcast team. I record, edit and render podcast episodes for Next Generation Behavioral Health, Military Meditation network, and A Better Night’s Rest.

- Conducted user interviews, A/B testing of websites, podcasts, and mobile design elements. Compiled data into a report showing the outcome to help improve our products. Brand Ambassador (Freelance)

PUSH Agency Sept 2017 - Current

I work at various events as a brand ambassador, promoting the products while gathering consumer data for products and services

NightFoods Ice Cream - Feb 2022 - Current

Worked at various grocery stores and events for NightFoods. I gathered consumer data from the Pacific Northwest for their company as they are trying to break into the west coast market. People in the pacific northwest wanted more vegan options, which the company did not have. However, they were very happy with most of the ice cream being Gluten free and did not have artificial sweeteners. Consumers also really enjoyed the taste, as it did not have a grainy after-taste like most low-calorie ice creams. Consumers in the Seattle Area are more health conscious and want to know about all the ingredients above the average consumer.

Past Events: Available on request

Research Assistant & Visual Design

UCSF Brighton Labs Aug 2014 - Aug 2015

Objective: Have participants try a prototype version of iProblemSolve and gather data about how user’s used the app.

- Lead a Group of 41 users to test a prototype version of iProblemSolve while comparing it to another mobile app, MovingForward.

- Created a comprehensive survey featuring both multiple choice and essay response, to capture the user's experience; The survey was split into 2 parts; General app responses and iProblemSolve vs. MovingForward. Over 390 responses were recorded and compiled into data.

- Compiled the results of the user survey. 39.1% of users selected “Stress”, as the area user’s wanted to focus on. Then, Health, Financial, Habits, Social, Work. Only 51% of users prefer iProblemSolve to MovingFoward.

Outcome: Gave presentations to team members about my assessment of user data, as well as, helped team members develop plans to improve their products and set development on a schedule. Prototyped 1 ideration of wireframe, then one full color design based on survey results and application needs 3D Visual Designer

National Center for Telehealth and Technology (T2) Dec 2013 - Jan 2016

- Worked with Psychologists and programmers to develop a Unity application called, Virtual Training Coach that specializes in developing healthy lifestyle habits for service members, for the military’s Healthy Based initiative program

- Developed and implemented a new file structure to re-organize all the 3D and graphic artists’ projects into one unified file structure, to better access assets between projects and have version control over files.

- Designed and developed various 3D Environments, Characters and props using Maya and ZBrush from the concept stage to integration into Unity

- Worked in Unity to develop levels, which included lighting scenes, asset placement, importing animations and developing a few particle systems.

- Introduced a new texturing and normal map program called nDo2 which cut down rendering normal, AO, Diffuse, and Specular mapping by 50%.

Older Work Experience:

Brokenmyth Studios 3D Designer August 2011 - April 2013 Mogo Mobile Inc. 3D Artist June 2011 - May 2012 DiSTI Corporation 3D Modeler January 2010 - November 2010 War Drum Studios Game Level Designer January 2009 - January 2010 Skills: Research, Prototyping, Low Fidelity, High Fidelity, Wireframing, A/B Testing, Focus Group Testing, Visual Design, UX Design, UI Design, 3D Rendering

Programs: Figma, Adobe XD, Adobe Illustrator, Adobe Photoshop, SPSS, Axure, POP, Adobe After Effects, Maya Education:

Kent State University

Master's in UX Design and Research

August 2023 - Current

National Association of State Boards of Accountancy Simple Statistics for User Experience Projects

August 2022

General Assembly

Visual Design 2016

Washington State University

Major: Biology Minor: Psychology

September 2015 - August 2016

Highline Community College

January 2015 - August 2015

Associate of Arts with an emphasis in Psychology

Full Sail University

September 2005 - October 2008

Bachelor’s of Science in Computer Animation

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