Heather A. Ott

*** ********* **., *********, **, 08083. 484-***-****, ad28k2@r.postjobfree.com

Professional Profile

Experienced account manager demonstrating driven results in new business development, client success and revenue growth. Strong communication and inter personal skills aid in ability to meet customer needs. Self-motivated with multitasking abilities in a professional, fast paced environment. Adept at learning new software; efficient with Google, Microsoft, project management portals and various CRM systems.

Core Strengths

Business Development, Digital Advertising, Customer Service, Critical Thinking, Risk Taking, Relationship Building, Digital Platform Marketing, Strategic Planning, Sales Goal Attainment, Customer Education, Consultative Selling, Detail Oriented, Email Marketing, Project Management, SaaS, Customer Training.

Professional Experience

February 2023-Present Roman Catholic High School, Philadelphia, PA

Coordinator of Special Events and Alumni Relations

Coordinator of Special Events for all Board Meetings including Executive Boards, Board of Directors, Alumni Boards and all special events including fundraising Galas and Alumni activities. Assist with negotiations for space contracts and booking events, including travel arrangements, layout, presentation of food, beverage, linens and florals.

Serve as the Liaison with vendors on event-related matters.

Prepare budgets and materials, providing periodic progress reports for each event.

Plan, implement and promote alumni programs that support the Office of Advancement’s strategic plan.

Establish and build relationships with a wide range of Alumni and members of the local civic and business communities.

Grant writing and preparing grant applications according to required specifications and timelines.

Communicate development related activities via written contact reports filed in Raiser’s Edge CRM system, attendance at prospect management meetings.

April 2019-April 2023 BreakAway Media Group, Ambler, PA

Advertising Director

Director of Digital Advertising for National Respiratory Care and Sleep Lab Medicine Technology website and suite of therapeutic eNews publications.

Implemented new bi-monthly Digital Publication, Sleep Lab Magazine, dedicated to Sleep Medicine and cutting edge technology in both a National and International framework.

Work closely with healthcare societies, medical centers and pharmaceutical companies in US and Abroad to provide excellent resources for continuing medical education for technologists. Represent company at Trade Shows nationwide.

Responsible for bringing focus to new products and technologies for an educated, therapy focused subscriber base.

Implement marketing and sales strategies to optimize client investments.

Dec. 2018- April 2019 Smarter Agent Mobile, Collingswood, NJ

Customer Support Coordinator

Lead coordinator working with Keller Williams and Berkshire Hathaway offices nationwide to insure compliance to new digital mobile platform.

Work closely with Brokers, Market Administrators and Team leads to educate on new technology and how to navigate new project management portal.

Managing real estate Broker’s success from pre-launch of our family of digital and mobile real estate products.

Ensure Clients understand required tasks associated with their various multiple listing services to guarantee compliance for IDX transition while seeking approval from related Boards.

Completed project with success within expected time frame.

Jan. 2016-Oct. 2018 Today Media/Main Line Today, Newtown Square, PA

Multi-media Account Executive

Print and digital Sales Executive successfully delivering integrated media plans to local markets.

Team centered event coordination for publication promotion in conjunction with local advocacy programs.

Meeting and exceeding revenue objectives through client retention and new business development.

Overseeing all publishing and advertising sales operations for annual culinary publication for local hotel distribution while providing education to clients on new digital components and results tracking.

Jan. 2011- Nov. 2015 Digital Advertising Specialist

Philadelphia Media Network (Philly.com), Philadelphia, PA

Develop, manage and grow regional business by presenting Philly.com digital brand and product offerings.

Played a critical role in company growth of new business venture by implementing its digital marketing strategy.

Built, developed and managed long term relationships with clients, vendors and strategic partners.

Multiple award winner of highest revenue for digital market at over 200% to assigned goal.

Advanced within first 12 months from Account Executive to Digital Sales Specialist.

Advertising areas of concentration:

Display, content marketing, programmatic, mobile, email marketing, social media, group purchasing, branding and print.

Feb. 1995- Dec.2010 Account Executive- Advertising Sales

Merion Publications, Inc., King of Prussia, PA

Print and on-line advertising sales executive specializing in medical recruitment for hospitals and medical facilities nationwide.

Consistently increased sales volume year to year, culminating in 1.5 million in annual sales revenue.

Reached and exceeded 100% of sales quotas for 7 of company's 35 medical magazines and corresponding website.

Appointed as Team Leader, Motivator and Mentor for sales force.

Successfully represented company at national medical conferences and job fairs.

Consistent member of “Publisher’s Inner Circle” for exceeding sales goals.

In 2009, promoted to handle expanded territory and additional responsibilities including sales of job fair booths and custom promotional items.

Extraordinarily organized, detail oriented and able to handle high volume of business in a fast paced environment.

Exceptionally skilled in maintaining client relations and developing new business opportunities.

Frequent travel to deliver presentations to clients and advertising agencies in Midwest corridor.

March 1993- Photography Consultant

Jan. 1995 H. Armstrong Roberts Inc., Philadelphia, PA

Responsible for sales budgets of individual photo-buyers, medical, travel and advertising accounts as well as photo editing.

Worked closely with clients in U.S. and abroad and represented company at multiple Photo Trade Shows in New York; provided company executives with detailed reports on key issues.

Assisted in developing a new in-house computer system making images available to buyers on-line.

Oct. 1992- Archaeologist

Feb. 1993 Thunderbird Archaeology, Woodstock, VA

Conducted excavations for the Delaware Department of Transportation.

Compiled technical and historical information in conjunction with the Delaware State Archives.

Sept. 1991- Photography Editor

May 1992 “The Tower” Newspaper, Catholic University, Washington, D.C.

Supervised all staff photographers.

Responsible for photography assignments, editorial decision making and managing yearly budget.

Education

1998- 1992 Bachelor of Arts in English, Minor in Anthropology

The Catholic University of America, Washington, D.C.

Academic Honors: Dean’s List

1992 Completion of Post-Baccalaureate Field Study in Archaeology

1996- 1997 Graduate Course work in Communications, Rowan University, Glassboro, NJ

2023 Grant Writing for Profit and Non-Profit Entities, PCC, Philadelphia, PA

2023 Non-Profit Institute for Grant Writing, University of Pennsylvania,

Philadelphia, PA

Certifications: Adult and Pediatric CPR and First Aid; FEMA/University Hospital Center for Emergency Preparedness and Response, First Responder.

Volunteer: American Red Cross, Broad Street Ministries, Scottish Rite Center for the Arts

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