Business Development Real Estate

Michael T. Mercurio

**** ***** ***** ***** - *** Diego, CA 92127

858-***-**** - ad27ml@r.postjobfree.com - https://www.linkedin.com/in/mike-mercurio-c-level-exec/

Chief Executive Officer

Multi-Organizational Leadership Board & Investor Relations Strategic Partner Relationship-Building Business Development Strategic Planning & Execution Negotiation Fiscal Accountability Legislative & Industry Advocate

Proven effective leader, functioning equally well in profit and nonprofit settings, expertly leveraging assets, advocating for initiatives, conducting effective problem-solving, and ensuring strategy is aligned with upper management and the company board.

A consumer-facing and industry agent-centric leader, effective team developer, and transparent communicator. Advocate influencer providing innovative and effective solutions for industry trends and legislative initiatives protecting strategic objectives.

Additional competencies include:

Business Communications • Business Objective Advocacy • Performance Improvement • Business Modeling Stakeholder Relations • Legal Filings • Mergers & Acquisitions • Analytical Business Decisions • Cost Control Predictive Analysis • Legislative Lobbying • Regulatory/Legal Compliance • Progressive & Inclusive Leadership

PROFESSIONAL EXPERIENCE

SAN DIEGO MULTIPLE LISTING SERVICE (SDMLS), San Diego, CA 2018-2023

A database created and maintained by cooperating real estate professionals to share information about properties on the market.

Chief Executive Officer

Managed SDMLS as a wholly owned shareholder and innovative industry leader with the Greater San Diego Association of Realtors. Instilled and modeled forward-thinking, inclusiveness, and a performance-oriented business culture with 20+ employees, four departments, six committees, 100 volunteers, and four consultants.

Administered an annual budget of $6 million, reported ongoing progress to the Board of Directors, and directed initiatives in growth and creativity to lead the industry in innovation and advance progress. Negotiated operational and vendor agreements to create effective strategic partnerships and forged productive relationships with industry partners and competitors to support mutual business objectives.

Achieved 96% consumer retention, and 6% market share increase Q1, Q2, Q3, Q4 for 2022, and 94% customer retention, and 8% market share increase Q1, Q2, and Q3 for 2023. Five-year average 95% consumer retention and average 5% by overseeing the $6 million negotiation and acquisition of SDMLS.

Led a multi-partner buy-out after a multi-year period of entity positioning, during which time fellow partners reviewed the offer and agreed to the buy-out plan, enabling unprecedented growth in revenues up 60% and listing and agent market share growth.

Championed a $4.5 million cost reduction and expense consolidation by renegotiating existing vendor contracts, resulting in a 33% increase in net revenues.

Expanded redesigned business models via strategic partnerships, leveraging current assets into other industries, vastly increasing political influence, and supporting high measurable consumer retention and expansion of gross revenue 5% over a five-year period.

Recognized in Top 100 Business Leaders in San Diego for innovative leadership, generating unprecedented market share and revenue growth via effective management, and pioneering new business models.

JUST KNOCK INC, San Diego, CA 2016-2023

A real estate search engine optimizer, a partnership between San Diego Multiple Listing Service and The San Diego Union-Tribune.

Founder & Chief Executive Office

Conceptualized and launched a consumer-facing agent-centric website to identify business growth opportunities. Initiated the consumer site with a strategic media partner, a team of 25, and a budget of $4 million. Provided monthly inter-organizational reports analyzing key growth metrics such as advertising sales, consumer and real estate agent engagement, and industry and community support.

Cultivated 400,000 unique site visits after partnering with a large media company, launching a new revenue model focused on real estate professionals and consumers. Media company Union Tribune experienced an average 225% increase in digital subscriptions each quarter since Q4 2021.

Grew media partner digital subscriptions an average 225% increase in digital subscriptions each quarter since Q4 2021.

Media partner Union Tribune subscriptions increased 22% each quarter since Q1 2022.

GREATER SAN DIEGO ASSOCIATION OF REALTORS, San Diego, CA 2007-2023

An organization dedicated to private property rights promotion and protection of the business interests of REALTOR® members.

Chief Executive Officer

Directed the daily management and operations for 70+ FTEs, nine departments, 23 committees, 300+ volunteers, 27 board members, 20,000 members, 68 vendors, and four strategic partnerships, with an annual budget totaling $18 million. Reported directly to the Board of Directors. Headed growth mergers, devised innovative business models, built strategic partnerships, and provided solid management.

Achieved $16.2 million in annual revenue, a 30% increase over five years, by guiding acquisitions, mergers, and the creation of new business entities and partnerships.

Facilitated a $8 million business expansion after creating and executing new business models and the strategic vision for this growth.

EARLY CAREER EXPERIENCE 1999-2006

The Cincinnati Area Board of Realtors, Vice President of Government Affairs

Reisenfeld & Associates, Associate Attorney

Hamilton County Prosecuting Attorney’s Office, Assistant Prosecuting Attorney

EDUCATION & PROFESSIONAL DEVELOPMENT

Salmon P. Chase College of Law/Northern Kentucky University, Juris Doctorate

University of Cincinnati, Bachelor of Business Administration

State of Ohio Bar, Admitted Attorney

PROFESSIONAL ASSOCIATION, AFFILIATIONS, & RECOGNITION

San Diego Economic Development Corporation, Member

San Diego Chamber of Commerce, Member

San Diego LEAD, Member

American, Ohio, & Cincinnati Bar Associations, Member

San Diego Business Journal, Most Influential Person in San Diego

American, Ohio, & Cincinnati Bar Associations, Member

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