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Social Media Digital Marketing

New City, NY, 10956
January 30, 2024

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Renee Young • 914-***-****

LinkedIn • NY, 10583

Chief Communications Officer

Innovative and talented professional with substantial experience in leading all facets of internal/external communications while focusing on digital/social media marketing to increase public engagement, educate audience, and establish brands. Served as key marketing and communications advisor and overall organization strategist for president, executive leadership, board members, and institutional leaders.

Outstanding at creating compelling world-class campaigns, programs, digital/creative assets, and events. Reputation for innovations in developing provocative, inspiring, and exceptional techniques, relevant media strategies/coverage, and formulating digital marketing plans. Skilled in building brand awareness toward communication opportunities, product and television show launches, and tactical growth initiatives. Successful at revitalizing initiatives to improve operational productivity and enhance business profitability. Proven track record of identifying and mentoring high-potential talent within teams and organizations. Extensive background in preparing, composing, and coordinating communication strategies regarding crisis management with positive impact on people, television networks, communities, and environment. Expert at managing several international Fortune 500 PR/communications network communications departments, agencies, overseeing RFP process for agency hiring, and leading ideas/organizations/businesses. Demonstrated ability to work across complex organizations with multiple, interrelated constituent parts, including multiple schools, programs, and stakeholders.

Areas of Expertise

Communications Management

Relationship Building

Project Administration

Digital Assets

Strategic Planning & Execution

Content Creation

Events Production

Campaign Organization

Business/Organization/Team/Idea Leadership

Training & Coaching

Budgeting & Forecasting

Crisis Management

Career Experience

World Jewish Congress (WJC) 2021 – 2023

Chief Communications Officer

Ideated social media and content marketing, corporate social responsibility, strategic consulting/planning, and international organization alignment. Accompanied president on international conferences, gatherings, and political events. Delivered media thought leadership to streamline international communications.

Increased operational excellence by leading recruitment, training, staff, communications, re-organization, and building communications department.

Supported in attaining company’s mission, vision, and values by creating messaging and talking points for WJC President Ronald Lauder’s speeches, appearances, and interviews.

Oversaw all production and development of media news/content department and created library of visual digital content.

Conceived and oversaw development of WJC in-house news department.

Noodle – Education Technology (Higher Ed) 2020 – 2021

Vice President of Communications

Served as strategic, operational, and tactical internal/external communications leader while developing company’s communications department. Ensured clear articulation of company message by creating strategic thought leadership engagement and communications. Built video/content production, departments, and assets for smooth execution of objectives.

Enhanced Noodle brand by producing company-branded podcasts aimed at serving partners - produced industry events.

Facilitated company's growth/transformation and boosted employee confidence/engagement by devising compelling internal/external narratives, developing all internal communications processes, and directing workflows.

Actively engaged with media and optimized relationships while acting as corporate spokesperson – deploy strategies for issue resolution and crisis management.

Led external communications agencies with intention of transferring accounts to newly established in-house partner communications department serving as full-service, revenue-generating agency.

Assured delivery of best-in-class performance by building, supervising, tracking, and assessing functional performance across internal/external channels.

Hadassah, The Women’s Zionist Organization of America, Inc., Hadassah Hospital, Israel 2015 – 2020

Director of Public Relations

Established strategic communications plans leveraging paid, earned, and owned media to advance company’s reputation. Engaged closely with External Affairs team to anticipate potential issues, build effective issues management plans, and blunt reputational impact when necessary. Provided guidance to key stakeholders on thought leadership positioning, media training, speaking opportunities, and crisis response. Hired staff for communications department, trained, and oversaw day-to-day management of all communications. Served as strategic communications counselor and trusted advisor to key executives.

Devised national and international programming while managing budget, event establishment, talent relations, and promotional reels/digital assets production.

Recognized and addressed emerging issues of organization and hospital in coordination with leadership – identifying resources, remedies, and communication opportunities.

Attained high-level media placements, encompassing The New York Times, 60 Minutes, ABC News, Today Show, Fox News, PBS Frontline, and The Economist.

Created Hadassah Writers Bureau with 80 members developing content for digital and mainstream media while preparing Hadassah corporate handbook on communications and public relations.

Trivergance Capital, LLC, Fort Lee, NJ 2014 – 2015

Chief Communications Officer

Demonstrated initiatives in developing resource efficiencies, best practices, and project management processes for company’s corporate assets. Administered activities related to vetting and RFP process for new vendors, agencies, and existing partnerships. Established strategy and KPIs to measure all communications operations. Liaised with business partners like Verizon to design communications and public relations strategy for initiation of new products.

Monitored all corporate communications activities, such as reputation management, brand messaging, special events, social media, and crisis communication.

Organized major communication campaigns, encompassing production and product launches for companies.

Oversaw creation and development of materials and assets for IPO announcements.

Green Smoke Electric Cigarette LLC, Israel/Miami 2011 – 2013

Senior VP, Consumer Products

Deployed communications and crisis management, collateral materials, and strategies for new product launch in North America. Steered performance of 12 international staff for smooth execution of operations.

Built robust rapport with New York Fashion Week, NASCAR, The Primetime Emmys, and The Golden Globes.

Attained national media placement by conducting ongoing media relations campaign.

Additional Experience

Senior VP, Entertainment, Consumer & Lifestyle Practice, Susan Blond Inc., New York

VP Public Relations, Sony Television

Vice President for Public Relations, CBS Entertainment

Director, Howard Rubenstein Public Relations

Key Projects

Past New York Chairperson – EPPS (Entertainment Professional Publicists Society)

Guest Lecturer: NYU School of Professional Studies

Guest Lecturer: UCLA Extension Program

Humane Society Volunteer

Court Appointed Special Advocate - Child Advocacy


Bachelor of Arts in Psychology/Communications, Hunter College

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