Farhana Sharmin

Erie, PA, *****

LinkedIn: Farhana Sharmin LinkedIn

Website: Farhana Sharmin (fsharmin.com)

Mobile: 215-***-**** ad25b1@r.postjobfree.com

Summary

Performance-driven and self-motivated strategic communication practitioner with solid expertise in social media strategy and management, content development, writing, new communication tools, and public relations strategy. Applied Skills

• Social Media and Web Content Writing and Editing

• Social Media Strategy and Public Relations Campaign Planning

• Website Building

• Academic Report Writing and Editing

• SPSS(IBM), Canva, Adobe, Slack, Microsoft Word, Excel, and PowerPoint Work experience

Strategic Communications Specialist Intern August 23 to Present For Women of Power, CA

• Tailored content to engage unique social media audiences, optimizing metrics.

• Developed and executed innovative strategies, resulting in a 20-50% increase in brand visibility.

• Analyzed data to refine strategies, achieving a 20-50% improvement in KPIs.

• Monitored and reported key metrics, offering actionable optimization insights.

• Leveraged Business Suite and Instagram Reels for strategic post scheduling, expanding reach.

• Managed content calendars aligned with events, promotions, and fundraising.

• Partnered with fundraising teams to create persuasive communication plans, increasing donor engagement by 20-50%.

Social Media Manager Intern May 23 to August 23

Gainesville United Nations Association (UNA), FL

• Designed and implemented creative and engaging social media content.

• Developed a comprehensive communication strategy to involve the audience.

• Created social media Calendars and developed web content and social media plans.

• Evaluated the effectiveness of the communication tools and strategies. Education

M.A in Strategic Communication January 22 to Present State University of New York at Oswego, NY

• CGPA: 3.72/4.00

• Projects: Website Building, Social Media Planning, Persuasive Plan Design, and Public Relations Campaign Planning

M.A. in English June 2017

Jagannath University (JNU), Dhaka, Bangladesh

• GPA 3.77/4.00

• Thesis Topic: Postmodern Aesthetics in Philip Kaufman's Adaptation of Milan Kundera's The Unbearable Lightness of Being

B.A in English October 2015

Jagannath University (JNU), Dhaka, Bangladesh

• GPA 3.53/4.00

• Project Topic: Report Writing on Handicrafts in Bangladesh; Present Scenario and Possibilities Extra-Curricular Activities

• Lambda Pi Eta Member, Sigma Pi Chapter, SUNY Oswego

• Organizing Secretary of the English Department Writing Club, JNU, Bangladesh

• Volunteer at 10th International Congress of Social Philosophy, 2011, Dhaka, Bangladesh Awards

• Champion in National Debate Competition, Bangladesh, 2003

• Merit Scholarship Department of English, JNU, Dhaka, Bangladesh

• Grameen Bank Cultural Award, Bangladesh

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