Michael Hayward

** **** ****** ******

Pointe Du Chene NB E4P 4N1

Cell: 506-***-****

Email: ad259v@r.postjobfree.com

HIGHLIGHTS

• Only Prospect Researcher for $26 million National Capital Campaign for Teen Challenge centres across Canada from 2016-2022 for full scale renovation projects at existing TC centres and expansion and building projects for 3 entirely new TC centres.

• The National Campaign team met and exceeded the goal for the projects at all 6 existing centres while also successfully raising the funds for the expansion of 3 new Teen Challenge centres in Newfoundland, Saskatchewan & Ottawa Valley, two of them women’s centres.

• More than doubled fundraising revenue across Canada annually for National outreach program since assuming leadership from 2011-2016. Also doubled annual Sponsorship acquisition program.

• Over 14 years of experience training leaders & groups in Development best practices, Team Leader presentations & public speaking.

• Have organized, lead and presented personally at over 500 public speaking events in the last 14 years to groups ranging from 50 to 5000 people in attendance.

• Salesforce Administrator for 13 years. Have also designed and updated the specific schema, views, queues and layout for the call centre model we developed for use in Salesforce CRM.

• Tasked by TCC Senior Leadership team with creating procedural documents of Teen Challenge Canada’s best practices in all areas of publicly presenting the Teen Challenge program (which is also the main driver of our monthly sponsorship program). The result was a National Development manual which became the protocol for Teen Challenge Canada fundraising in outreaches and events.

• Was given the honor of presenting and teaching the National manual to TCC Senior Leadership team and coordinator’s across Canada in Teen Challenge Canada’s 2013 National conference “Year of the Outreach” The conference was named for the overwhelming success of our outreach developments after becoming a National Outreach model the previous year. WORK EXPERIENCE

Director of Development GM&F Consultants inc

2023 – 2024 Moncton, NB

• Designed entire Donor strategy for a small nonprofit organization to grow donor base and create financial sustainability.

• Introduced new Donor development model and created procedural handbook and training manual for all areas of the new program. Devised a strategy with emphasis on increasing brand awareness, expanding the reach and name of organization and growing the donor base. Strategy steps below.

• Worked with our marketing department to create a monthly giving campaign goal to raise 200 monthly donors by end of 2023 with “Sustainability” as the main theme. Grew monthly giving program from six donors to 148 donors within just 6 months. Acquired large amount of new monthly donors through outreaches, events, marketing on socials, website, mailings & e-blasts.

• Trained staff and residents in Outreach best practices (setup, presentation, testimonials, time-management) as outreach is a proven and effective development model for Christian drug & alcohol treatment programs for all areas of fundraising.

• Organized and executed First Annual Gala event which raised over double the initial predicted revenue. Was the first time, and hopefully the last, that I’ve organized an event with no initial budget!

• The planning was successful through acquiring 5-7 corporate and general event sponsors (Gold, Silver, Bronze) up front to cover the costs of the venue, planning the event, meal and other components. Major donor invites, table sales 70% ticket sales 30% split and a dessert auction resulted in large amount raised at the event while having already covered all costs and raised 40% of the revenue pre-Gala.

• Created a “Call centre” work detail for residents of the centre and trained a current Graduate staff member in all areas of Development ensuring at least one part time staff would be able to oversee the call centre - donor calls, scripting and list management, the master donor list and Yearly events.

• Implemented an internship program in discussion with Centre Director to have Development positions available as internship options post program for Graduates. This ensured that, essentially, the organization became twofold – Program & Development.

• Trained two additional interns to ensure the Development program and best practices were transferred down to new interns. This, along with the new Development manual ensured a strong foundation was created for longevity of the Development model.

• Management of CRM and data ensuring info is up to date. Timely management and implementation of Donor relations protocols – Thank you calls, Major Gift identification, cultivation & solicitation, tracking progress, growing donor base, increase Direct mail and E-blast lists. Update and track donor data continuously to ensure data integrity, donor giving increase and new donor acquisitions are managed with good stewardship. Prospect Research Specialist Teen Challenge Canada National Office 2016 – 2023 London, Ontario

• Only Prospect Researcher for $26 million Capital Campaign for Teen Challenge Canada from 2016-2022 dedicated to renovation of buildings at existing centres and expanding and building entirely new centres across Canada. We met and exceeded the goal across all Development teams at 9 locations.

• Responsible for researching and developing lists of Major Donor prospects and foundations at each centre and creating profiles for each prospect. Developed lists based on giving history/relationship and research for profile scoring based on the five stages of donor development -identification, qualification, cultivation, solicitation & stewardship.

• Communicated lists with notes, donor history, lifetime giving and financial history and Prospect profiles to Development Officers and their teams to follow up leads and secure gifts.

• Created frequent reports for Development departments which included campaign revenue raised to date, by year, amount outstanding, Donor hit lists based on prior giving history (to both our org and others) as well as scored on ability, affinity and philanthropy, average and median gift history.

• Responsible for tracking campaign numbers and working with teams to assess and measure KPI’s, strategize and adjust as needed to ensure campaign on track to hit funding targets and operation deadlines. Managed data analysis, revenue projections and presented regular updates and reports to Senior Leadership team throughout the campaign.

• Developed Advanced knowledge of excel over the years – vlookups, sumif/countif(s), if statements, some vba and SQL knowledge to extrapolate data from database into excel as needed. Power BI, writing macros, using pivot tables, Power Pivot, charts, graphs to be able to present data in a user friendly format.

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Outreach Development Officer/ National Call Centre Manager Teen Challenge Canada 2011 to 2015 London, Ontario

• Responsible for meeting budget and yearly revenue goal for our $1.4 million National outreach program through donations, offerings as well as acquiring 1300-1500 new monthly sponsorships per year in order to grow total sponsorship number. Targets for bookings, revenue and monthly sponsors increase each year.

• Reporting directly to CEO and closely working with Marketing department, Development Officers and Directors across Canada to manage outreach program and donor relations at each local centre.

• Oversight of outreach teams and Call Centre with responsibility of booking 600+ presentations and sending out 20-25 teams per week across the country.

• Established a National Call Centre, developing "donor-centric" stewardship model to re-establish and grow relationships with our constituents and donors in our database.

• Management and training of Outreach Staff and leaders for Teen Challenge Canada by travelling to centres, online webinars and training videos.

• Developed new criteria for Sponsorship Acquisition program that emphasized tracking and measuring growth of the monthly sponsorship program. Implemented processes to and increase retention and lower attrition percentages.

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• Travelled to centres across Canada after developing National standards for Development manual and trained local Development teams in all areas of leading teams, presenting Teen Challenge which resulted in large increases in revenue from our outreach program.

• Contributed to the designing of new database by Altus Dynamics to bring in Microsoft CRM in 2015..

• Management of Development expenses, budgeting, check requisitions, petty cash reconciliation, administration & data entry.

SKILLS

• Experienced Public Speaker – Over 500 presentations for nonprofit organizations with highest revenue results from presentations year over year.

• Proficient with Windows & Mac OS, Microsoft Office, Advanced expert in Excel.

• Extensive knowledge of CRM platforms, web-based software etc.

• Skilled in A/V setup and use of media

• Excellent Written and communication skills.

• Analytical mind that thrives on projections and forecasting, statistics, data and dashboards!

• Adept at handling details, tasks, meeting objectives, and bringing strategy and solutions to problems.

• Ability to provide leadership and motivate team members to achieve goals. Did not have one employee leave the call centre job in the entire time managing the department. Similarly in the role of prospect researcher I was more of right hand to the Director so worked closely with centre teams and had good rapport with staff across the country over the 7 year campaign.

• Personality traits – extremely funny and personable (as evidenced here in this exhaustive resume), idealistic, very driven to succeed, organization and efficiency are keys to success. My motto “If you fail to plan, you plan to fail!”

EDUCATION

Attended AFP conference yearly from 2012-2021

Have started CFRE certification

St. Clair College – Thames Campus

Developmental Services Worker Diploma

John McGregor SS Chatham, Ontario - High School Diploma REFERENCES AVAILABLE UPON REQUEST

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