Cynthia Habchi

+961-********

ad23tp@r.postjobfree.com

Lebanese, Egyptian

Management Support & Admin. in diverse business fields and functions

Achievement oriented with expertise in business analysis, budget management, and preparing comprehensive reports and presentations. My key strengths include coordinating with cross functional teams, ensuring efficient implementation of deliverables, and liaising with internal and external partners.

Experience

Credit Libanais, Lebanon Mar 2018 – present

Assistant to the Department Deputy Head & Department Admin.

Prepare monthly reports regarding product performance, customer profiling, and branch activity

Select and analyze relevant figures that serve as performance indicators to several stakeholders

Generate ad-hoc statistical reports using more focused and insightful data

Ensure smooth running of the department - arranging incoming & outgoing mail, ordering office supplies, and other assignments as needed

Occasionally fill in for absent team members

MediLife, Lebanon Feb 2015 – Feb 2018

Assistant to the CEO & Office Admin.

Client servicing, which included managing travel plans, itineraries, and hotel selection; whilst ensuring cost control

Prepared internal reports regarding sales achievements and targets

Reviewed with the director orders placed with the supplier according to annual sales forecast

On a daily basis, reported stock movement of the current day and orders for the following day

Provided a proactive approach in redirecting products from one hospital to another according to anticipated needs

Qatar Quality Products, Qatar Mar 2013 - Oct 2014

Brand Management Support

Maximized on the budget that was allotted for consumer promotions and sampling campaigns

Ensured proper implementation of promotions, which included coordinating with co-packers for in time delivery

Executed sampling activities. That is, interviewed, selected and trained sampling representatives on products' selling points and on proper communication and interaction with the public

Briefed and trained merchandisers on best practices for visibility in primary, secondary and promotional displays

Worked closely with supply chain for stock ordering

Communicated with principal office on marketing events and activities

Arranged and coordinated events when required

CHF Iraq (Cooperative Housing Fund) (6 months contract), Lebanon Aug 2012 - Jan 2013

Marketing Support

Reported to corporate office regarding success stories, customer satisfaction, news flashes and communication updates

Trained and managed the work of marketing coordinators (graphic design, supplier relations and preparation of reports)

GlobeMed Ltd, Lebanon Apr 2011 - Feb 2012

Marketing Support to Business Development Manager of International Health Services

Organized the portfolio, created communication tools & sales talk for marketing purposes, and created product slogans

Served as the client relationship officer for international partners

California Garden - Gulf Food Industries, U.A.E Mar 2004 - Oct 2009

(Held several positions)

Marketing Coordinator (U.A.E office) Mar 2009 - Oct 2009

Executed annual Ramadan promotion across 9 countries (valued at 3 million USD).

This included: Identifying, negotiating and coordinating with co-packers; working with graphic designers to create artwork for POS material; overlooking printing material, and ensuring that supply chain department delivered goods in time

Monitored brand performance by analyzing usage & attitude reports

Private Label Executive (U.A.E office) Nov 2006 - Feb 2009

Coordinated cross functional teams to ensure efficient order execution

Exceeded expectations in servicing private label customers such as Heinz, Libby’s and Delmonte

Led the company’s bid for Carrefour Middle East private label and won the tender

Represented our company in industry trade shows

Marketing Coordinator (Lebanon representative office) Mar 2004 - Oct 2006

Ensured end user loyalty by creating effective marketing activities

Secured repeat customers by providing competitive retail and wholesale offers

Realized sales growth of 10% annually for 3 consecutive years

Surpassed target growth by 10% in 2006

Trained sales team and merchandisers on product offering, visibility and marketing strategies

Increased weighted distribution in the market

Maintained brand image by keeping with market trends and insights

Cosmix / Naycom, Lebanon Sept 2002 - Feb 2004

Account Executive

Serviced clients in designing creative branding communication

Liaised between the customer and graphic designers regarding customer requirements

Negotiated best prices with suppliers and monitored quality control

Mitsulift and Equipment s.a.l, Lebanon Nov 2001 - Aug 2002

Customer Satisfaction Coordinator

Achieved strong positioning by creating and conducting customer survey

Provided insights and recommendations based on feedback collected in the customer survey

Successfully launched company newsletter as a tool for brand building and awareness

Completed the first employee satisfaction assessment for the HR department

Languages

English: Fluent

Arabic & French: Conversational

Additional Achievements

Introduction to Psychology - University of Toronto on Coursera (online) Oct - Dec 2016

Company program Volunteer at INJAZ - Lebanon Jan - Apr 2011

Training

Regional Brand Management Training (Lindt ME Head Office, Dubai) 2013

Communication & Customer Satisfaction (Naji Bejjani Training Services, Lebanon) 2002

Consultancy Training (Etudes et Consultations Economiques, Lebanon) 2001

Education

Concordia University, Canada Bachelor in Commerce & Administration 2001

International School of Choueifat, UAE High School Diploma 1997

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