EDUCATION
Expected graduate BA on Jun. ****
Major. Communication - visual and media
Brooklyn College, The City University of New York
Graduated on Feb. 2018
Major. Advertising Graphics Design
Korea University of Media Arts
Capstone Design Project Short Film
National Human Rights Film Festival
Cooperated with Police to produce short film
Art direct & Editing film scenes
Graduation Exhibition Project
Production Chair / Production Leader
Responsible for planning exhibitions
Conducted weekly seminars and meetings
Maintain positive relationships with exhibitors
Determined and encouraged students
for appropriate projects for the exhibition
ABOUT
Nothing is perfect anywhere in the world, but we
can experience perfection through empathy. I am a
person who empathizes with your story and then
delivers stories as visuals that you can relate to. PORTFOLIO
Advertising Photography
EXPERIENCE
Art Director as a Freelancer in South Korea
Dec. 2020 to Aug. 2022
Participated in planning to shape the visual of AD Aligned ideation with each clients and brands
desired identity and their goals including targets Conducted consumer lifestyle analysis
by Google Analytics, statistical data, and surveys Collaborated with AE in the phase, concepts to clients Concreted the tone & manner with reflecting trends
As same as above, required a combination of creativi- ty, strategic thinking, and effective communication, ensuring that the visual not only met the client's expec- tations but also resonated with the targets.
The Result [One example: a cosmetic product]
After exposure of its advertising on social media, the cos- metic product of I-LENOL secured a dominant position by clinching 1st place across 6 categories, including sales volume, ranking, reviews, and popularity on 3 major Korean online malls, establishing a formidable presence. Video Editor as a Freelancer in South Korea
Dec. 2020 to Aug. 2022
Produced videos tailored to each client's needs
Edited content for various formats, including V-log, interview, Instagram ad, and YouTube ad
Illustration design and photo editing required for videos and images for content
EXPERIENCE
Advertising Art Director The SMC Group
May. 2018 to Jul. 2019 in South Korea
Participated in planning, production, and editing to creativity based on the scale of projects
Primarily oversaw social media advertising and
content creation related to cosmetics and foods
Collaborated with internal teams and external
production companies for content creation
Organized offline events in collaboration with citizens or consumers for promotional purposes,
capturing and producing videos of these events
Clients: Online shopping malls, Cosmetics, Foods,
Applications, and National institutes
Web Designer as an Intern Sandman Media Inc.
Dec. 2017 to Feb. 2018 in Canada
Organized schedules for client meetings
Designed web pages, banners and image sourses
Completed presentation with cowokers
Create promotional materials using design skills
Graphic Designer as an Intern Nine AD
Jun. 2016 - Aug. 2016 in South Korea
Gathered references for presentations
Retouched 2D graphics for real estate posters
Assisted in directing advertisements to better
apply at the post-production stage
Shared ideas and then designed cosmetic posters
OTHER RELEVANT EXPERIENCE
Working Holiday in Canada
Aug. 2019 to Sep. 2020
Contents designer Red Flog Trade
Participated in the creation of online advertising for products imported from Korea to Canada
Specialized in the retouching of product images,
providing high-quality visuals for contents
Collaborated with teams to align strategies with the unique characteristics of the Canadian market
Cafe worker Trees Organics Coffee
Initiated workdays at 4 AM, contributing to the
morning baking and ensuring freshly foods
Maintained a positive atmosphere with my energy
Collaborated with team members to ensure seamless
operation during peak morning hours
Collaborated with Canadian and other foreigner friends, encouraging cultural exchange and effective commu- nication. Explored the natural beauty of Vancouver's surroundings, enhancing my insight into aesthetics in proportion, composition, color, and harmony.
Licences
2017. Adobe InDesign CS6
2016. Psychology Counseling Level 2 (EKCLS)
2016. Microsoft Office PowerPoint 2010
2015. Adobe Photoshop CS6
Awards
2018 Excellence Award
Blue Awards International Competition
2016 No. 30 Winner
South Korea Illustration International Contest
2015 No. 21 Finalist
Communication Design International Contest