Account Executive, Sales, Marketing, Public and Media Relations.

Mario Barreras_Resume

PROFESSIONAL PROFILE

Results-driven professional with a successful career path in public assistance, marketing, promotions, advertising and sales. Excellent at orchestrating integrated marketing strategies, via a unique combination of intuitive and analytical capabilities. Expert in building strong and lasting business relations with key business players.

Guaynabo, PR, 00966

SKILLS &

EXPERTISE

LEADERSHIP

Public Assistance

Strategic Team Leader

Talent Management

Conflict Resolution

Strong Leadership

Staff Development

Priority Management

Workload Organization

SALES & MARKETING

Sales Force

Strategic Prospecting

Effective Negotiations

Budget Management

Market Penetration

Digital & Social Media

Public & Media Relations

Event Coordination

Merchandising

EXPERIENCE

Local Hire Customer Service Representative Supervisor Federal Emergency Management Agency (FEMA) Caguas, PR 2022 - Present Supervision & Team Management: Oversee and manage a team of customer service representatives providing support and assistance to individuals and communities affected by disasters. Supervise and lead a team of customer service representatives, assigning tasks, setting goals, and providing guidance to ensure high performance. Conduct performance evaluations, provide feedback and coaching to team members, fostering a positive work environment, and promoting teamwork. Customer Service Operations: Ensure timely and accurate response to inquiries, concerns, and requests from disaster-affected individuals and communities. Handle escalated or complex customer issues, providing effective resolutions and ensuring customer satisfaction. Monitor call center metrics, including call volume, response time, and customer satisfaction, optimizing service quality and efficiency. Identify areas for improvement and implement process enhancements to enhance the overall customer experience.

Documentation & Reporting: Maintain accurate and up-to-date records of customer interactions, inquiries, and resolutions. Generate reports on customer service representatives' performance, trends, and outcomes, analyzing data to identify patterns and areas for improvement.

Compliance & Quality Assurance: Ensure compliance with FEMA policies, procedures, and guidelines, monitoring adherence to established standards of customer service and professionalism. Conduct quality assurance reviews to assess the accuracy and effectiveness of customer service interactions.

Continuous improvement: Actively participate in trainings and professional development activities to enhance skills, knowledge, and performance. 787-***-****

**************@*****.***

MARIO

BARRERAS

Mario Barreras_Resume

EXPERIENCE P.2

FEMA Disaster Housing Inspector

Vanguard Baton Rouge, LA 2021

Led comprehensive assessments of Hurricane Ida damages, facilitating efficient support for affected applicants in Baton Rouge, LA. Orchestrated inspection schedules and delivered comprehensive orientations on FEMA procedures. Scrutinize d, evaluated, and validated applicant documentation, ensuring adherence to FEMA specifications and guidelines, while meticulously maintaining accurate inspection records.

Customer Service Representative

Internal Revenue Service (IRS) Guaynabo, PR 2020 - 2021 Delivered exceptional customer service to taxpayers and their representatives, employing proactive problem-solving strategies. Conducted thorough financial assessments, initiated liens, and negotiated installment payment agreements. Maintained accurate records of financial documents and provided valuable insights to the Management Team for resolving critical issues. Individual Assistant Specialist

Federal Emergency Management Agency San Juan, PR 2018 Effectively addressed and resolved inquiries from families impacted by Hurricanes Irma and María, delivering comprehensive guidance on all FEMA assistance programs. Collaborated with state, voluntary organizations, private sector, and federal agencies to advocate and promote FEMA housing initiatives.

Interpreter

JTG San Juan 2018

Enhanced communication and facilitated effective interactions as an English/Spanish interpreter for disaster relief applicants, bridging the gap between them and the Federal Emergency Management Agency (FEMA) and Small Business Administration (SBA) personnel. Provided essential language support in the municipalities of Toa Alta, Bayamón, Guaynabo, and Cayey, ensuring smooth operations during critical times.

FEMA Disaster Housing Inspector

WSP USA San Juan 2017-2018

Responsible to evaluate homes and personal property and provide full assessment of damages reported to FEMA Assistance Program by the applicants affected by Hurricane María in the municipalities of Cayey and Coamo. Scheduled inspections with applicants and offer orientation about FEMA process. Reviewed, analyzed and verified proper documentation provided by applicants. Maintained record of each inspection following the process in accordance to FEMA specifications and guidelines. Total Inspections completed: 236.

Engagement Manager

SMART DIGITAL / CONTÁCTICA San Juan 2012 – 2016 In Charge to direct the pioneer digital sales department and accountable to reach all the established sales goals. Oversee the sales revenue and profitability by promoting digital driven solutions to advertising agencies in Puerto Rico and USA. Responsible for the conceptualization, implementation and reporting of digital campaigns using several online platforms such as Facebook, Instagram, Google and Yahoo, among others.

• Lead a team of four digitally savvy media professionals in Colombia.

• Increased overall sales by double digit numbers within the first year as Director.

• On-board new clients and strengthen current relationship with key partners, adding cutting edge initiatives with innovative marketing and promotion strategies. ACTIVITIES

Alpha Beta Chi

Member

1991 – Present

P.R. Racquetball Federation

Member

2004 - 2010

LANGUAGES

Spanish

English

EDUCATION

BA in Marketing

University of Puerto Rico

Rio Piedras

1989 – 1994

Mario Barreras_Resume

REFERENCES

Available Upon Request

INTERESTS

Golfing

Music

Sports

Traveling

Coaching

EXPERIENCE P.3

Executive Sales Consultant

CREATIVE LATINO San Juan, PR 2010 - 2012

Develop and implement sales and marketing strategies. Tailor advertising solutions to meet client objectives. Foster and expand business network through client relationship management. Offer ongoing support to the sales team. Conduct negotiations for pricing and contracts with advertising agencies.

• Pursue business partnerships to diversify products for clients and prospects.

• Key person to guide sales team to achieve and surpass assigned goals. Ad Sales Manager

DIRECT TV Carolina, PR 2009

Led Advertising Sales Department, achieving double-digit sales growth and new business acquisition. Cultivated strong relationships with key decision makers through client meetings and presentations, promoting Direct TV's integrated business solutions. Spearheaded innovative initiatives that enhanced Sales Department efficiency, improving responsiveness and customer problem-solving capabilities.

• Increase advertising sales by 32% in the first 6 months.

• Expand the roster of clients by 11% with new business acquisitions. Account Executive

WCAD FM / ALFA ROCK Santurce, PR 2004 - 2009

Oversaw 26 of the top local advertising agencies and over 20 direct clients. Established an excellent relationship with senior level executives. Effectively negotiated and sold advertising space and sponsorships to major advertisers. In charge of handling all the trade-outs and co-op advertising, as well as contract and price negotiations.

• Doubled the number of direct clients and agencies in assigned book of business.

• Successfully conceptualized and executed the station’s annual summer promotions and the sponsorship program “Heineken Music One-on-One”.

Branch Manager & Marketing Director

B&B Music San Juan, PR 2000 - 2004

Managed daily operations and growth of albums and compilations, overseeing repertoire selection and preparing label and audio masters. Led multimedia promotions, tracked marketing and sales performance. Negotiated co-op advertising, pricing, positioning, and volume discounts with record distributors.

• Revamped promotional campaigns and orchestrated successful career launches for renowned local performers such as La India, Victor Manuel, Charlie Masso, and Viva Nativa, among other notable artists.

• Developed and implemented new online strategies to keep up with the new market trends, creating buzz and consumer impact.

Branch Manager

RMM Records San Juan, PR 1997 - 2000

Managed and directed operations in Puerto Rico, aligning with business objectives. Reported to the company President on plans, career progress, promotions, marketing, public relations, and sales. Oversaw the production process, including artist development, media outreach, promotional activities, and negotiations with record distributors. Effectively managed the budget, demonstrating leadership in achieving branch objectives for the fiscal year.

• Developed and executed launching of worldwide Grammy winner album Marc Anthony’s

“Contra La Corriente”

• Instrumental in establishing financial goals forecast and successfully fulfilling ROI and P&L expectations.

• Enhanced company’s industry standing by developing a fully integrated cross-functional approach to finding and developing new and established artists such as Marc Anthony, Manny Manuel and La India.

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