D A V I D C H M I E L
C O N T E N T D I R E C T O R / A U T H O R / E D I T O R
S U M M A R Y
W O R K E X P E R I E N C E
Director of Content
SecureSeniorConnections
Created more than 1,900 original stories and 400 videos to engage members in health/wellness/fitness/personal growth. Secured third-party vendors for articles, videos, and podcasts. Leveraged daily Tableau and Google Analytics data to evolve content, which generated double-digit growth in views. Grew membership and member retention from zero to 30,000. Worked with product, engineering, and marketing teams to refine the platform and advise partners on creating B2B/B2C content. Served on SSC workforce development and culture committees. Led editorial direction and content development for a national startup digital platform dedicated to inspiring engagement and wellness for 30,000 women and men in our 60+ audience.
I am a storyteller and content creator, collaborative leader, and mentor. I build consumer, B2B, B2C, and marketing products that maximize audience engagement, drive growth, and boost profitability. I lead with open dialogue, analytics, and experience to inform strategic and tactical decisions that allow our teams to evolve and seize new opportunities for audiences. Content Editor/Senior Manager
Hudson Group
Oversaw content that drove 30 percent growth in RFP wins and new-business outreach.
Established the company’s best-practices policies to improve writing and design for all internal and external content. Contributed ideas and policies with Sustainability Committee that reduced carbon footprint by 37 percent.
Oversaw content for Business Development/Proposals teams for the
$2 billion travel-retail pioneer. COVID-19 forced department shutdown. 2019-2021
2003-Present
Founder/Managing Director
SPORTS: Sports Illustrated, GOLF Magazine, Men’s Health, The Met Golfer, The NFL Alumni Association, Gold Medal Strategies BRANDS: Time, Inc., Rodale Inc., Hearst, Prudential, Muhlenberg College, Montclair State University, PTSD Journal, NJ Hall of Fame, Scholarship Fund for Inner-City Children, Keller-Williams Realty, Atlantic Health System, The Leadership Forum at Silver Bay. Founder of firm that delivers editorial, design, consulting, branding grant writing, and other services to clients, including: DC Creative Services, LLC
A U T H O R / E D I T O R
We Win: Lessons on Life,
Business & Building Your Own
Miracle Team, by Jim Craig
(ISBN: 978**********)
Golf Past 50 (Human Kinetics,
ISBN: 084*******)
Golf After 50: Playing Without
Pain (Rodale Press, ISBN:
Golf Hideaways (Rizzoli Press,
ISBN: 084*******)
Ghostwriter & Editor on many
other titles
ad1yns@r.postjobfree.com
419 Richmond Ave.
S. Orange, NJ 07079
WWW.L I N K E D I N . C O M / I N
/ D A V I D C H M I E L
Content Development/
Storytelling/ Editing/ Writing/ Video
Journalism/ Digital Content/
Custom Content/Copywriting/
Publishing/ Public Speaking/
TV & Radio/ Strategy/
Scriptwriting/ RFP Presentations/
Nonprofits/ Ghostwriter
EDITORIAL SKILLS
D A V I D C H M I E L
C O N T E N T L E A D E R / A U T H O R / E D I T O R 2015-2018
W O R K E X P E R I E N C E
Senior Manager/Member Content
United States Golf Association
Achieved double-digit, year-over-year website traffic with multimedia editorial, branded content, and direct-mail/fundraising campaigns that inform and entertain 1 million members of USGA, the nonprofit governing body of golf.
Developed multimedia content for 25 million usga.org users. Produced branded content to support USGA partners: Rolex, Lexus, American Express, and Deloitte Consulting.
Member of content/communications team that supported global- media operations for 13 national championships each year. Created collateral pieces to inspire donations to USGA Foundation.
Sports Publishing Experience
Editorial/Management Experience
Senior Regional Editor/Patch.com/AOL: Hired and led a New Jersey editorial team for the revolutionary national network of local ‘24/7’ news sites for small towns and regional communities. Deputy Managing Editor/Time Inc. Content Solutions: Led 15- member editorial and creative teams in Birmingham, AL, and NYC to serve existing clients, pitch, and secure new partners. Exceeded budget goals and won new business with NYSE, National Park Foundation, AT&T, Flight 93 Memorial, Putnam, and Key Bank. Editor-at-Large/Fortune Small Business: Led redesign and repositioning of the magazine for 1.2 million global entrepreneurs. Editor-in-Chief/New Jersey Monthly, NJmonthly.com, NJBride: Built 14-member editorial/creative team for award-winning, largest general-interest consumer magazine in Garden State. Repositioned njmonthly.com as the top NJ dining, entertainment, and events site.
Editor-at-Large/Maximum Golf: Responsible for travel, industry news, and feature stories for a magazine dedicated to serving the 25- to 40-year-old golf audience.
Editor/Senior Golfer: Led editorial/creative for a magazine dedicated to Baby Boomers, PGA Tour Champions, instruction, global travel, lifestyle. Doubled circulation, revenue in five years. Editor/Golf Pro: Led editorial and creative teams for leading B2B publication for 27,000 golf professionals and industry executives. T E C H S K I L L S
E D U C A T I O N
Temple University, English
B O A R D S / A W A R D S
Board member: Steven A. Cox
Charity Classic, AV Heroes, LIFE
(LPGA Pros in Fight to Eradicate
Breast Cancer)
Awards: Jesse H. Neal Award,
American Business Press
Association; Assorted
Writing/Editorial & Design awards
C O A C H / M E N T O R
Adjunct Professor: Drew
University (Business
Communication, Business Writing)
Guest Lecturer: Rutgers University,
Seton Hall University, Montclair
State University, Fairleigh-
Dickinson University, William
Paterson University, Kean
University
Coach: Youth basketball, baseball,
soccer coach
Advisor/Mentor: Unity Legends
AAU basketball program, Local
literacy programs
Surferseo.com/ Social-Media
Tools/ Mac OS/ CMS/ Microsoft
Office Suite/ Photoshop/ Polling &
Survey Tools/ List
Management/Adobe Photoshop/
Sharepoint Analytics/ InDesign/
Workfront/ BracketPro/ Google
Analytics/ Tableau
Contentful/AEM/ Website
Production