CALVIN ALFORD

Houston, TX 443-***-**** ad1xs5@r.postjobfree.com

Confident, ambitious and creative Senior Sales & Marketing Professional with years of dynamic career experience including various leadership roles. Adept at working under pressure to achieve company goals, both independently and in team settings. Excel to keep processes running smoothly with little to no direct supervision. Able to deliver high-caliber results in deadline-driven environments. Able to forge and sustain strong client and stakeholder relationships, helping to respond to their requests in a timely manner. Determined with a strong work ethic and can-do attitude. Seeking a Sales Development Manager role with that will allow for continued professional growth. CORE COMPETENCIES

Sales, Marketing & Advertising, Account Development, Team Management, Workflow Development, Process Improvement, Communication (Spanish, Latin), Supervision, Coaching & Mentoring, Negotiation, Staffing Operations, Goal Setting, Prospecting, Cold Calling, Email Outreach, Deal Closing, Virtual Workspace, Microsoft (Word, PowerPoint), Salesforce, Outreach, ZoomInfo, Apollo, Orum, Social Media (Instagram, YouTube, X-Twitter) EXPERIENCE

Senior Manager, Sales Development, CB Insights (2022 to 2023)

● Trained, developed and coached the Sales Development Representative (SDR) Team to excel in a high-growth setting; offered full-scale training and mentoring to keep staff motivated

● Helped the team be proficient in various technologies, fueling desired results in the process

● Oversaw a complete sales pipeline, carefully reviewing productivity metrics, prioritizing workflows, improving processes and adjusting workflow cadence to ensure unswerving delivery of a first-class client sales experience

● Worked according to ambitious sales targets, guiding the team to regularly surpass sales targets by fostering a cross-functional culture with leaders across departments, e.g. Product, Operations and Marketing Sales Development Manager, Better.com (2021 to 2022)

● Developed and mentored Sales Development Representatives; led training, performance assessment and morale boosting, excelling amidst a fast pace for this rapidly-scaling startup

● Oversaw a robust pipeline, achieving productivity goals and prioritizing tasks to ensure a positive sales experience

● Established individual sales goals and helped the team deliver 150-200+% sales target achievement

● Conferred with leaders of Product, Operations, Marketing and additional cross-functional teams to refine the client experience

Senior Account Executive, Better.com (2021)

● Steadily surpassed monthly sales quotas and attained more than 100% sales target month-over-month Account Executive, Better.com (2020 to 2021)

● Earned the Scotsman Guide Award and achieved Top Dollar Volume and Most Loans Closed (2021 & 2020) Loan Consultant Associate, Better.com (2020)

● Co-established the Refinance Guvnor’s Circle, creating a collaborative virtual workspace; led weekly meetings, mentored peer colleagues and planned interactive events to enhance morale levels

● Conferred with Sales Managers and leadership to finalize best practices for conversion increases and increased efficiency

● Used interpersonal acumen to connect meaningfully with prospective clients

● Achieved a personal LC score high of 501.5 with 177 locks and a 34% conversion rate during tenure; also surpassed the NPS score on a steady basis

● Led trainings for fellow LCAs in assigned pod, discussing BPGs, handling objections, tinman tips and the like Account Executive, TRUSTPILOT (2019)

● Conferred with C-Suite executives throughout industries to finalize optimal customer review strategies to improve marketing channels

● Self-founded new accounts and nurtured business opportunities using industry research and creative internet searches to achieve end goals

● Supervised business operations in accordance with core KPIs CALVIN ALFORD

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Senior Account Development Representative, TRUSTPILOT (2019)

● Outperformed the monthly quota of 20+ completed calls on a steady basis, working with Account Executives at all sales cycle phases to negotiate and close deals, for qualified leads

● Prospected mid-market and enterprise businesses, scheduling demos to cement their interest in the Trustpilot product Account Development Representative, TRUSTPILOT (2018 to 2019)

● Called on creative best practices to prospect and qualify e-commerce entities needing to refine their respective online reputations using the company’s cutting-edge solutions

● Sought out and followed up with small and mid-market businesses via cold calls and effective email outreach

● Surpassed daily 80+ dial outreach metrics, securing 15 new companies with 66% contacts emails received at a steady pace

Advertising Sales Director, Professional Sports Publications (2017 to 2018)

● Promoted sales across various sports marketing platforms; prospected for clients, pitching offerings to negotiate and close deals with executives and business owners across industries On-Site Project Coordinator, Shrader and Martinez, Inc. (2016)

● Seamlessly coordinated daily and bigger-picture operations, collaborating daily with various contractors

● Engaged in weekly safety meetings and bi-weekly meetings with Architects Director of Marketing, Emporium Entertainment (2014 to 2016)

● Developed and set forth marketing strategies featuring compelling content including flyers, promotional videos and other social media content

● Played a key role in recruiting, hiring, supervising and boosting morale for a seven person Marketing Team

● Developed and updated content for social media networks such as Instagram, YouTube and X (Twitter)

● Crafted and finalized an enticing company logo

EDUCATION & CREDENTIALS

Bachelor's Degree, Multidisciplinary Studies (Business Administration, Sports Communication & Communication Studies), West Virginia University (2017)

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