Contact

813-***-**** (Work)

ad1x0r@r.postjobfree.com

www.linkedin.com/in/andrewaheron

(LinkedIn)

andrewaheron.com/ (Personal)

www.northwesternmutual.com/

financial/advisor/andrew-heron/

(Company)

www.facebook.com/

AndrewHeronA/ (Personal)

Top Skills

Variable Annuities

Leadership

Sales

Languages

English (Native or Bilingual)

Spanish (Professional Working)

Certifications

Series 65

NMLS

Insurance Agent, Accident, Health,

Life, Variable Life & Variable

Annuities

Series 63

Series 6

Honors-Awards

TD WOW! Star

ING triple Play Sales Contest Winner

Andrew A Heron

Investment & Insurance, Planning

Riverview, Florida, United States

Summary

20+ years of dynamic experience working in small, mid-size, non- profit, and Fortune 500 companies in roles that include data analyst, sales manager, board of directors member, and one of the top financial services producers.

Experience

Northwestern Mutual

Registered Representative

July 2023 - Present (5 months)

Greater Tampa Bay Area

■ Put clients first while delivering comprehensive planning.

■ Understand the client's facts and feelings.

■ Educate the client on relevant financial concepts, opportunity, and risks.

■ Review the client’s complete financial picture.

■ Present a comprehensive plan with written recommendations that help the client(s) achieve their goals and fit within their budget..

■ Deliver quality products and expert guidance that’ll serve my clients’ changing financial needs throughout their lifetime. Investment Insurance Administration

Principal Owner

July 2022 - Present (1 year 5 months)

Greater Tampa Bay Area

■ Form, structure and control business interests.

Andrew A Heron

Licensed Insurance Broker

July 2011 - Present (12 years 5 months)

Greater Tampa Bay Area

■ Built a book of hundreds of clients in annuity, life & health business.

■ Set 42% of prospects approached; Identified consumer’s objectives; Analyze consumer’s budget; Illustrate and position suitable products; Close and Service clients.

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■ Won ING’s 2012 New Agent sales contest “Triple Play.” https://andrewaheron.com/

Lincoln Investment

3 years 2 months

Branch Supervisor

January 2023 - July 2023 (7 months)

Brandon, Florida, United States

■ Independently owned and operated a FINRA registered wealth management branch.

Investment Adviser Representative

June 2020 - July 2023 (3 years 2 months)

Greater Tampa Bay Area

■ Research economic and securities market data.

■ Analyze investment securities (i.e., mutual funds: stock, bonds, alternative assets, real estate, commodities, sectors, market cap, etc,).

■ Customize financial plans with respect to clients' investment objectives, risk tolerance, and time horizon.

■ Present and close financial services proposal to clients and prospects.

■ Manage a mult-million-dollar book of hundreds of active brokerage and advisory clients.

Transamerica Financial Advisors, Inc.

Financial Advisor

July 2019 - June 2020 (1 year)

Tampa/St. Petersburg, Florida Area

■ Asses clients' circumstances, concerns, and objectives.

■ Customize financial solutions to help clients protect and grow wealth. PwC

Assurance User Acceptance Tester

December 2019 - February 2020 (3 months)

Tampa, Florida, United States

■ Simulated months of end-user application of accounting software prior to role out.

■ Worked independently while coordinating with teammates. TD

Financial Services Representative II

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June 2014 - June 2019 (5 years 1 month)

Apollo Beach, Florida, United States

■ Consistently met or exceed sales revenue goals by positioning customers for financial products based upon customers' needs, originating and closing applications for annuities, life insurance, deposit accounts, credit cards, personal lending and home equity lending.

■ Increased store money out production fourfold.

■ Collaborated with TD affiliates: TD Ameritrade, TD Private Wealth, Mortgage Loan Originators, Merchant Services, Commercial Lending, and Treasury Management

■ Lead, Educate, Coach and Support branch team activities of unit, assigning, prioritizing and monitoring work.

■ Received 2014 WOW Star Award for revenue production.

■ Notary Public

■ Volunteered to support community enrichment initiatives: financial education, urban tree planting, off-site branding events ING

General Agent

July 2011 - June 2014 (3 years)

Tampa/St. Petersburg, Florida Area

■ Delivered competitive investment and insurance products from top rated companies in order to suit clients' objectives for each Stage of Life.

■ Identified client financial objectives. Analyze client's financial budget and asset illustration.

■ Positioned financial and insurance products in order to achieve client's objectives including: personal managing exposure to personal financial hardship, reduction of tax liability, protection of assets from creditors, conservative growth assets, transfer of assets.

■ Converted 78% of prospect interviews into satisfied clients.

■ Target marketed to 403b and 457 plan participants.

■ Won ING’s 2012 New Agent sales contest “Triple Play.” UnitedHealth Group

Licensed Insurance Agent

August 2013 - December 2013 (5 months)

■ Consistently met/exceeded positive outcome and enrollment goals for Medicare plans.

United Way Suncoast

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Income Tax Preparer

January 2012 - April 2013 (1 year 4 months)

Tampa, Florida, United States

■ Provided a service which benefits working families in Hillsborough County by accurately preparing and e-filing tax returns.

RainSoft – A division of Aquion, Inc.

Regional Sales Manager

May 2006 - April 2011 (5 years)

Tampa/St. Petersburg, Florida Area

■ Recruitment efforts doubled staff from 7 to 14 by highlighting company’s strengths and earning potential.

■ Raised office closing percentage from 33% to 47% by coaching sales techniques including name recognition, body language, voice inflection, commitments, identifying and overcoming objections.

■ Increased agents’ in-the-door percentage and closing percentage by intuitively dispatching leads to agent with regard to logistic challenges of proximity and agents’ idiosyncrasies.

■ Implemented marketing strategy with management team in order to develop a diverse yet successful office.

■ Prospected within network of peers, customer referrals, and door knocking. Ran company generated leads.

■ Direct Sales presentation built value and sense of urgency to sell various large ticket home improvements, including solar photovoltaic, solar water heating, energy use regulators, and water and air purification.

■ Consistent direct sales closing percentage averaged 37% by providing customized solutions to consumers.

■ Earned 2006 Presidents Weekend in Cocoa Beach.

Hertz

Fleet Acquisitions Analyst

June 2000 - October 2005 (5 years 5 months)

Park Ridge, NJ

■ Advised Regional Fleet Managers to place fleet request orders per U.S. Division Fleet Allocation forecast.

■ Reconciled and accounted for variances between U.S. Division Fleet Allocation and fleet vehicle orders as follows: created and ran MS Excel macros; imported data into MS Access and joined with ODBC tables; and wrote Crystal Syntax in Crystal Reports in order to calculate and reconcile order totals.

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■ Utilized six-sigma (Define, Measure, Analyze, Improve, and Control) green belt training in order to define, measure, and analyze defects in reconciliation process. Improved and Controlled reconciliation process to assist senior management in vehicle manufacturer negotiations, to measure growth and monitor profitability.

Kid Connection

Child Home-Based Advocate Despite Mentor (Part-Time) February 2000 - July 2005 (5 years 6 months)

60 Evergreen St, East Orange, NJ

■ Improved academic performance and social behavior of at-risk youth in foster care by conditioning meta-cognition and logical thinking, and exposing youths to larger institutional opportunities.

■ Certified by Crisis Prevention Intervention institute to protect a child from endangerment.

M.W. Houck

Assistant Business Manager

1999 - 2000 (1 year)

Montvale, New Jersey

■ Analysis of grocery brokerage inventory.

■ Maintain relationship with grocery store managers for highly valued retail product placement.

Education

University of Tampa

Master of Business Administration - MBA, Marketing and Finance Washington and Lee University

Bachelor of Arts - BA, Sociology and Anthropology

Bogota High School

High School Diploma

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