SUMMARY

Skilled in collaborating with both internal teams and clients to implement innovative solutions, while also adept at building strong marketing strategies, conducting research, and analyzing data to enhance business performance and align with organizational objectives.

EDUCATION

B.S. in Business Administration with an emphasis in Marketing May 2023

University of Missouri GPA 3.6/4.0

SKILLS/CERTIFICATIONS

HubSpot Social Media Certificate

Hootsuite Platform Certification

HubSpot Social Media Certificate: The HubSpot Social Media Certificate teaches you how social media can improve brand awareness, expanding reach and ROI, and how to attract and maintain customers.

Hootsuite Platform Certification: During this online course, I learned how to use Hootsuite products to improve a business’s social media efforts and drive results.

RELEVANT COURSEWORK

Marketing 3000: Principles of Marketing

Introduction course to core marketing concepts including institutions, processes and problems involved in producing and transferring goods and service from producers to consumers.

Marketing 3410: Personal Selling

Modern selling methods that focus on solving customer problems rather than using manipulation techniques. Practical methods for building long-term customer relationships in business-to-business contexts are emphasized.

BA 3500: Advanced Professional Development Principles

Provides a discussion of professional competencies important for success as a business professional. Includes the assessment, communication, and development of competencies valued by employers.

WORK EXPERIENCE

GFI Digital Columbia, MO July 2023-Current

Account Manager

Develop and maintain relationships with key clients, resulting in a 20% increase in annual revenue.

Create and implement effective sales strategies, leading to a consistent achievement of bringing on net new customers and renewing current customers.

Conduct regular account reviews to identify upselling and cross-selling opportunities.

Collaborate with regional manager to address client needs and resolve issues promptly.

Inform customers on the products and build a solution that will meet their needs.

DJ Hind’s State Farm Agency Columbia, MO May 2022-August 2022

Marketing Internship

Conducted thorough needs assessments to educate potential customers about a variety of insurance options, resulting in a 35% increase in sales.

Obtained a Property and Casualty Insurance license within six months of employment, allowing me to provide comprehensive coverage solutions to clients.

Implemented a proactive lead generation strategy by cold-calling, texting, emailing, and mailing quotes, resulting in a 25% increase in new leads.

Provided exceptional customer service through multiple channels, including in-person, phone, text, and email, ensuring prompt response to inquiries about insurance availability, eligibility, coverages, policy changes, transfers, and billing clarification.

Maintained ongoing communication with customers, resulting in a 45% increase in client retention rates and building long-term relationships.