Arlanda Comminie

ad1w2s@r.postjobfree.com 504-***-**** Jersey Village, TX 77065 LinkedIn Profile

Marketing Strategy & Planning Campaign Development Event Planning & Advertising Innovative marketing and communications professional with 4+ years of experience in developing promotional campaigns, implementing team collaborating efforts, and executing communication strategies. Core Competencies

Business Development Financial Management & Budgeting Contract Negotiations Content Creation & Editing Cross-Functional Collaboration Team Leadership & Training Technical Skills

Google Analytics Meta Business Suite (FB & IG) Advanced Microsoft Office Suite Adobe Creative Suite Professional Experience

Marketing and Promotions Manager The Hair Factory April 2019-July 2023 Promoted to Marketing Department after demonstrating strong leadership abilities in campaign management, business development, and understanding customer needs.

● Launched 4-figure campaign initiative resulting in $12k revenue leveraging data insights and client feedback to guide consumer decision making.

● Coordinates with key stakeholders in developing advertising materials aligned with brand messaging.

● Organized 10+ annual promotional events to nurture online communities and establish online presence.

● Developed and implemented strategies to grow brand awareness based on market research data, competitor analysis, and social media campaign analytics. Operations Manager The Hair Factory June 2014-March 2019 Oversaw all departmental operations to institute processes and controls necessary to protect financial integrity, encourage positive company culture and motivate high performance.

● Recruited, retained and developed talent of 8+ team members in sales, customer service, shipping and packing functions to facilitate day-to-day operations.

● Streamlined operational processes and procedures to enhance positive customer experience by 85% and rapid product delivery by 93%.

● Established strategic partnerships with community brands and product vendors to source high quality inventory, materials and merchandise.

● Optimized inventory management system to influence 99% availability of high demand products, tracking of incoming and outgoing materials, and guarantee quality assurance. On-site Safety Coordinator Miken Specialties Dow August 2008-June 2014

● Facilitaed new hire orientation and on-site training for 15-20+ new construction employees on proper equipment usage, emergency protocol, and safety procedures.

● Developed, prepared, and implemented safety plans, policies, and procedures in collaboration with the management team.

● Investigated accidents, potential risks, and hazards to introduce preventive strategies to align with quality compliance and regulations.

Education

Bachelor of Arts in Mass Communication (Concentration in Advertising) University of Louisiana at Lafayette Lafayette, LA Certifications & Licenses

100-Hour Construction Site Safety Technician Course 30-Hour Construction, NCCER ABC New Orleans/Bayou Chapter