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Account Management Marketing Sales

Location:
Pennellville, NY
Posted:
December 08, 2023

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Resume:

MICHELLE VALERINO

Email: ad1s3z@r.postjobfree.com / ad1s3z@r.postjobfree.com

Phone: 646-***-****

PROFESSIONAL SUMMARY

Responsible for the overall operation and performances of healthcare agency sales team. This included effective management of marketing sales and account management staff and associated processes as well as implementing and monitoring sales activities throughout Healthcare’s carrier regions. Strong command and knowledge of employment laws, public laws, Medicare and Medicaid laws and regulations and marketing strategy. Extensive hands-on experience with high volume sales groups. Successful experience in building and maintaining a competitive market.

Developed best practices to optimize conversion ratios. Developed and managed strategic sales practices. Planned future special projects to ensure growth targets. Responsible for coordinating the work of vendors related to Marketing. Set open enrollment strategies, while coordinating team schedules and logistics for worksite formal and informal seminars, informational meetings, and enrollment events. Developed and enrollment and retention forecast and monitored performance. Initiated and maintain productive long-term relationships with FMOs and Brokers.

Ensured consistent communication, understanding and implementation of sales and retention strategy for external partners and leaders in the community. Strategic oversight of key sales meetings including quarterly business reviews, and interfacing with external business associates. Influence and articulate brand ideals and messaging through collaborative engagement with agents and agencies in the development of effective and efficient business and marketing plans

Worked closely and directly with operational areas supporting the broker Health line of business internally to ensure optimal levels of service to prospects and members customer, partner channel, and FMO, NMA, Broker /consultant needs and provided value-based value-added consultation on retiree solutions for Medicare products. Monitored external markets across service area to ensure optimal product positioning, benefit and rate determination Responsible for the overall operation and performances of healthcare agency sales team. This included effective management of marketing sales and account management staff and associated processes as well as implementing and monitoring sales activities throughout Healthcare’s carrier regions. Strong command and knowledge of employment laws, public laws, health care laws and regulations and marketing strategy. Developed market specific sales plans alongside senior leadership to maximize enrollment growth and remained accountable for meeting enrollment targets. Trained and coached agents to use consultative needs-based sales methodology to assist consumers in selecting insurance products that can help meet their health care needs.

Overseen implementation of marketing plan and strategy to ensure growth of membership base through improved sales and retention with brokers and external partners.

Set up Marketing events for AEP, OEP, and SEP.

MICHELLE VALERINO

Email: ad1s3z@r.postjobfree.com

Phone: 646-***-****

EMPLOYMENT HISTORY

Marketing Sales Manager; FMO, NMA / Broker agents

United Healthcare - Hudson Valley / Syracuse, NY (Mar 2016-Jul 2023)

Provider Relations, Contracting, & Sales Marketing Training (BH Expansion Network Build)

WellCare - Syracuse, NY (Mar 2011 – Feb 2016)

Rep./Provider and Member Outreach/ (HEDIS)

AmeriChoice by United Health Care – NYC / Syracuse, NY (Apr 2009 – Mar 2011)

NY Field Sales; Provider Relations & Trainer

Touchstone Health Insurance - Central New York Region (Feb 2006 – Apr 2009)

LICENSES

License- Life, Accident and Health, NY and SC

Cert.-NY Exchanges Shop and Individual, CAC, and Navigator

Champions Club Award- UHC, Triumph Award -UHC, Diamond Award



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