JEFF COCAIN

303-***-**** ad1pt1@r.postjobfree.com linkedin.com/in/jeff-cocain Murfreesboro TN

Performance-driven global sales leader in commercial card issuing space. Record of penetrating target markets, gaining strategic advantage over competition, and exceeding sales goals. Establish rapport and trust with current and prospective customers leading to customer retention, upsell opportunities, and satisfaction.

AREAS OF EXPERTISE

Consultative Sales

New Business Development

Account Management

FinTech

Commercial Cards

Customer Relations and Retention

Cross-Selling

Strategic Partnerships

Negotiation and Close

CAREER HIGHLIGHTS

CoBank, Greenwood Village, CO 4/2020 —1/31/23

Manager, Commercial Card Sales, Digital Business Services One of largest private providers of credit to rural economy, delivering financial services to agribusiness and rural infrastructure across US. Customers include agriculture, electric, and utilities. Hired to fully transition commercial card portfolio to new platform while growing revenue.

• Increased net revenue $.5M in 18 months, nearly tripling revenue, enabling 1st time profitability for division.

• Gained net of 100 new customers within portfolio, 65% increase.

• Supported internal and external partners including 80 relationship managers, 6 cash managers, and commercial card platform vendor partner.

• Managed transition, assisted with implementation processes and trained sales team on new credit card payments platform.

• Provided ongoing customer assistance to ensure product satisfaction.

• Prepared pricing roadmap and marketing strategy and implementation.

• Regularly presented to senior leadership, potential clients, current clients, and sales team. BNP Paribas/Bank of the West, Denver, CO 2013 —2020 Senior Lead, Commercial Card Sales

Bank recently acquired by Bank of Montreal (BMO). Hired to market and sell commercial card products and services to businesses with $25M to $1B+ in revenue, including Groupon and Grubhub as well as BNP Paribas multinational clients in the US.

• Increased annual spend net income $3.5M and gross income of $7.8M in 6 years.

• Successfully worked with presidents, CFOs, CEOs, and C-level managers within customer portfolio.

• Partnered with fintech companies to cross-sell products. JEFF COCAIN, page 2

• Achieved Presidents Club status 4 of 6 years, including 1st full year at bank.

• Proactively proposed and gained buy-in of bank’s senior leaders on pricing strategy.

• Built confidence and support of relationship managers to optimize collaboration on cross-selling. Quality Works LLC, Denver CO 2009 — 2013

Business Owner, Consultative Sales for small businesses Owned and ran $680K business serving 100+ small businesses in 4 years.

• Partnered with small businesses to help them optimize business operations including accounts payable and receivable and invoicing processes, to increase their financial success.

• Optimized small businesses’ work in field, people management, customer service approach, and marketing collateral.

• Stepped in to run small businesses in owners’ absence.

• Developed client and prospective client relationships through Business Network International and Chamber of Commerce.

Additional experience in business development, sales, and sales management with American Express, GE Money’s Corporate Payment Services, and VISA with expertise and focus on purchase card sales, agent bank sales, and merchant services for businesses with $25M to billions in revenue. EDUCATION

Webster University, Denver, CO

Master of Arts in Management and Leadership

Thiel College, Greenville, PA

Bachelor of Arts in Business Administration

COMMUNITY SERVICE

Big Brothers Big Sisters of America, Big Member

Junior Achievement, Volunteer

Consistent Top 10% Performer

Proactive Customer Relationship Manager

Business Development Master

Fintech, Virtual Card, & e-Payables SME

Cross-functional Partner

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