KEITH N. ANDERSON

*** ** *** **., *********, WA *8648

707-***-**** ~ ad1nj9@r.postjobfree.com

EXECUTIVE STRATEGIC CONSULTING PROFESSIONAL

Passionate, collaborative, results-driven professional with more than 25 years of senior-level Strategic Consulting and Business Development experience within a variety of industries.

Defines and delivers on predictable go to market strategies in new verticals and strategic partnerships

A serial entrepreneur, taking on challenging organizations and turning them into top industry performers

Exceptional leader, encouraging a team mentality, motivation for all employees, and training/mentoring to maximize employee performance levels

Superior presenter and negotiator, closing the most challenging and profitable of deals

Consistently exceeds established goals/objectives by developing and executing business development/sales strategies that enhance market penetration, improve brand awareness, and increase revenues

Cultivates solid, lasting client relationships and strategic partnerships that predictably increase client satisfaction and ensure future referrals and profitable business opportunities.

Leverages Network Science effectively to generate leads and increase referrals for startup and growth companies

Frequently earns honors for exceptional sales performance/top national ranking and resulting revenues Areas of Expertise

Strategic Partnerships ~ Business Development ~ Consulting ~ Strategy Development ~ Marketing ~ Negotiations ~ Operations Optimization ~ Training ~ Contracts ~ Presentations ~ Team Leadership ~ Client Relations PROFESSIONAL EXPERIENCE

HALO LIFE, LLC, Stevenson, WA 2020 – Present

Chief Executive Officer

HALOLIFE ecommerce multi-channel platforms

Raised $6M for startup expansion in early 2020 during pandemic global supply chain issues

Launched company and grew revenues to $1M in 4 months and $22M in 18 Months.

Built entire company from 2 to 47 - hired and managed contractors and vendors in 9 countries using Zoom

Responsible for overseeing all CFO duties as well by driving down cost using Deming Systems Theory PENNY INC., San Francisco, CA 2018 – 2020

Chief Marketing Officer

Created Strategic Consulting Partnerships with exclusive new verticals on Go To Market strategy MAX DESIGNS, West Hollywood, CA 2017 – 2019

VP of Global Business Development

Hired and Managed global team of Account Managers focused on Consulting based growth FIRST CALIFORNAIA MORTGAGE CORPORATION, Petaluma, CA 2015 – 2017 Business Development Manager

Brought on 47 NEW Broker accounts and grew pipeline to $10M/month over 3 years

Extensive use of Salesforce CRM to manage all clients and leads to close INNABODY, Perth, Asutralia 2012 – 2015

VP of Global Business Development

Crafted aggressive Strategic Distributorship and Consulting model with exclusive verticals

Penetrated new markets in the US, UK, UAE, India, Singapore, Mexico and Brazil

Developed the Master Distributor and Master Product Agreements with legal council GLOBAL EVOLUTIONARY NETWORK, Park City, UT 2008 – 2013 VP of Business Development

Negotiated Strategic Consulting Partnerships to expand the company’s IP into AU, NZ, Signapore and Malaysia

Organized and promoted large event seminars and online webinars series with our partners in AU

Grew clientele 325% in two years including Intel and Jack in the Box, by employing Deming Systems Theory

Identified and developed unique business vertical segment via Serious Gaming, securing highly profitable and successful new client/project. Project Manager leading team of game designers, art directors and programmers Key Mortgage Solutions, Petaluma, CA 2002-2008

President/Broker: Directed real estate/mortgage brokerage and investment company for residential and commercial properties. Hired, mentored, and supervised up to seven agents, nine mortgage consultants, an office manager, and two processors. Sold business in 2008.

• Ensured each client received World Class customer service by employing Deming Systems Theory

• Took company from zero referrals to a 100% referral-based organization by 2006 using Strategic Consulting Alliances

• Earned Certified Mortgage Planning Specialist (CMPS) certification = Top 97% of all mortgage brokers

• Grew brokerage to high revenue generating organization by focusing on operations, agent success/production, and leads DEDICATED RADIO, LLC, Petaluma, CA 2001 – 2006

Vice President of Business Development: Devised and executed marketing campaigns for project launches for five new stations with subscription model. Produced and negotiated various contracts for ongoing revenue sharing projects with high-profile organizations like Chicken Soup for the Soul and Mark Victor Hansen & Associates, Developed relationships and strategic partnerships that ensured future profitable business opportunities.

Defined and executed go to market strategy with emphasis on innovative subscription model

Increased listener base from 0 to 25,000 within one month using patented viral request and dedications process

Acquired first round of financing of $300,000 after facilitating the securing of three US patents with the USPTO NEXTEL COMMUNICATIONS, Walnut Creek, CA 1994 – 2001 Manager, Corporate Accounts (2000 – 2001): Managed Fortune 500 accounts based in the San Francisco Bay area (e.g., Sun Microsystems, Oracle, Applied Materials, Advanced Micro Design, Safeway, Wells Fargo Bank, VISA, GAP, and ABM); supervised more than fifty (50) local sales representatives in achieving key metrics and profitability success.

Devised and implemented business development consulting strategies for large sales team for revenue growth

Ensured successful target unit revenue attainment, optimal customer satisfaction experiences, AR, and data activations

Executed Strategic Consulting Partnership with Sun, Motorola and Nextel to launch Java in first mobile handset globally Major Account Executive (1994 – 2000): Played key role in northern California Nextel launch, generating prospects within existing assigned major/corporate account base. Consistently exceeded quotas, earning multiple honors:

1999 Major Account Executive of the Year with 189% of annual quota

1998 Major Account Executive of the Year with 229%

1997 National Team of the Year with 165%

1996 Senior Account Executive of the Year with 174% GTE MOBILNET, San Francisco, CA, Senior Account Executive 1991 – 1994

1993 Salesman of the Year, Pacific Region, 189% of Quota for the year

1992 Salesman of the Year, Pacific Region, 156% of Quota for the year EDUCATION

FLORIDA STATE UNIVERSITY, COLLEGE OF BUSINESS, Tallahassee, FL, Bachelor of Science in Marketing – 1985

Contact this candidate