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Graphic Designer Social Media

Location:
Decatur, GA
Salary:
$20
Posted:
December 02, 2023

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Resume:

TRAVIS DRAYTON

SUMMARY

I am a self-motivated freelance Graphic Artist who is proficient in all

Adobe Creative Design Suite Software. I have A desire to take on new challenges with a history of meeting company needs. I'm skilled in working under pressure and adapting to new situations to best enhance my clients or a companies brand.

EXPERIENCE

Graphic Designer, 01/2010 - 01/2022

P.E.E.S.S. Publishing/Productions - San Antonio, TX CONTACT

Address: Decatur, GA 30030

Phone: 678-***-****

Email: ***************@*****.***

SKILLS

WEBSITES, PORTFOLIOS,

PROFILES

I was a team member among 4 graphic artists involved in all phases of design. This included: conceptualization, rough sketching, production and final editing.

Developed, designed, laid out and produced variety of technical illustrations for brochures, banners and signs.

• Generated digital image files for use in digital and traditional printing. Selected colors and themes while adding functionality to create new designs.

Designed new, on-brand visual elements focusing on concept and messaging.

• Proofread all material prior to submission ensuring accuracy of content. Assisted in selecting colors, images, text style and layout for each project.

Drafted comprehensive reports detailing all aspects of a graphic design project from conception to completion.

Prepared branding packages for point of sale displays, promotional materials and product packaging.

Used Adobe Photoshop, Indesign and Illustrator to create images and layouts.

Participated in weekly team meetings to discuss sales goals and strategies.

Assisted an art supervisor in developing accurate designs through teamwork and effective communication

Maintained up-to-date knowledge of industry trends in graphic design technologies.

Assisted the chief editor in ensuring the quality of books and magazine layouts met companies standards.

• Researched graphics software to speed and improve job production.

• Adobe InDesign

• Adobe Photoshop

• Adobe Illustrator

• Wix Web Builder

• Adobe Creative Cloud

• Google Docs

• Canva

• MS Office

• Brand Promotion

• Audience Analysis

• Record and File Management

• Computer Skills

• Complex Problem-Solving

• Process Improvement

• Content Creation

• Flexible Schedule

• Relationship Building

https://draytonsgraphics4594.mypor

tfolio.com

Freelance Graphic Designer, 01/2022 - Current

APEX Graphics LLC (DraytonsArts.com) - Decatur, GA Social Media Manager, 06/2023 - Current

APEX Graphics LLC (Draytonsarts/Instagram)

Determined size and layout of copy material and selected styles and size of fonts.

Created design concepts and sample layouts using knowledge of layout and design principles.

Developed innovative graphic designs for the client to meet their marketing objectives.

Created visual concepts to communicate ideas that inspire, inform, and captivate consumers.

• Designed A logo and brand identity.

Optimized website graphics for fast loading times across multiple browsers and devices.

Stayed up-to-date with industry developments by participating in an online forum.

Utilized social media platforms to promote services offered by the business.

Worked with this customers and to presented mockups and collected information for adjustments.

Leveraged proficiency in Adobe InDesign, Photoshop and Illustrator to design promotional materials.

Prepared branding packages for point of sale displays, promotional materials and product packaging.

Formatted print and web application designs for projects with varying specifications.

• Maintained a company website and updating it with new products. I designed picture collages using human subjects along with captivating quotes, that bring clarity and context to this artists amazing work. For the purpose to promote and attract the attention of art buyers and collectors.

Designed promotional materials using graphic design software applications.

• Used editing and graphic design tools to create content and visuals.

• Created engaging content for Instagram.

Maintained an up-to-date knowledge of emerging technologies related to social media marketing.

Ensured compliance with company policies when publishing content online.

Assisted in developing strategies for increasing followership and engagement rates.

Researched industry trends and competitors' activities to develop new ideas for content creation.

Analyzed data to measure the effectiveness of campaigns and adjust strategies accordingly.

Web Developer, 10/2023 - Current

APEX Graphics LLC (Explorenomore.com)

EDUCATION AND TRAINING

High School Diploma, 02/2010

Hebrew Israelite Academy - Avondale Estates, GA

Economics

Georgia State College, Clarkston Campus - Clarkston, Georgia

• Managed the daily operations of all assigned social media accounts.

• Creating engaging content for Intsagram

Developed and implemented successful social media campaigns to support company objectives.

I built and designed th websites to bring awareness to the products and services this company has to offer

• Designed visual and graphic images to use on multiple platforms. Implemented responsive design techniques to ensure optimal viewing experience across multiple devices.

• Performed unit testing of new features before making website live. Worked closely with this client to implement a high quality UI and UX design accurately.

Monitored website performance and optimized code for speed optimization.

Researched emerging technologies and frameworks relevant to web development industry.

• Implemented improvements to boost site performance.

• Currently working on this design project to meet this clients expectation.



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