Hello

I’m Paige Brooks Briggs

715-***-****

ad1lgg@r.postjobfree.com

Skills

Marketo Paradot/Account Engagement

Magneto Salesforce

Wordpress MailChimp

HTML/5 Constant Contact

Google Analytics Adobe Creative Suite

Basecamp Zoom

Experience

Marketing Operations Specialist

April 2021- September 2023

Remote Technologies Inc., Shakopee, MN, - Remote

● Oversee the planning and execution of marketing campaigns and initiatives, ensuring they are completed in a timely and accurate manner

● Building out new audience journeys and segmenting lists

● Develop and implement prospect automation campaigns

● Collaborate with other departments and stakeholders to ensure marketing campaigns are aligned with business goals and objectives

● Build and editing email templates using HTML, email builder, moving content blocks and other assets, as needed

● Analyze data and generate reports to measure the effectiveness of marketing campaigns Marketing Specialist

January 2019 - April 2020

Thrivent Fraternal, Minneapolis, MN

● Database marketing and supporting marketing platforms

● This includes but is not limited to Acoustic Campaign

● Automation, Salesforce, HTML/CSS/Javascript

● Data operations which can include SAS/SQL

2

● Development of data flows for distribution lists Marketing Specialist

February 2018 - August 2019

Esker, Madison, WI

● Manage budget and conduct ROI analysis on marketing spend to create quarterly marketing strategy.

● Build campaigns and automations to meet MSQL/SQL goals per month

● Promote, host, and manage Webinars internally and through third-party partnerships

● Work hand-in-hand with product management, sales, external influencers and industry experts to ensure consistent and relevant messaging

● Analyze marketing and sales data to develop insights and make recommendations on areas for optimization

Education

BA Advertising & Public Relations

Marquette University, Milwaukee, WI - 2015

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