Liza Jackson

USA: @** Daroca Ave,San Gabriel, CA 91775

Mobile: 310-***-****

Email: ad1kgk@r.postjobfree.com

AREAS OF EXPERTISE

Over 15 years proven management and executive leadership experience within varying industries and with specific focus on general management, operations, research and marketing. An ability to develop and implement business strategies both domestically and internationally that has propelled companies to a position of market leadership and optimum outcomes, (primarily in a results-oriented environment without compromising quality or service standards). Now looking forward to bringing my research background and business experience in creating a significant contribution to the success of the organization.

•Strategic planning/Leadership •General management •Operational Management •Quality Assurance •Advertising/Marketing •Financial Management •Project Management •Financial Planning •Conflict Resolution Management • Team Building •Vendor Procurement (domestic and international)

WORK EXPERIENCE

1/2005 to Present

9/2022- 7/2023

12/2020-3/2022

9/2018-12/2019

4/2014- 4/2016

Freelance Research Project Manager/Business Consultant, Self- Employed

Freelance project manager responsible for vendor procurement, project setup, reporting, quality control and all areas of field operations from start to end of the projects assigned.

Freelance research analyst, in charge of analytics review, insight development and writing, and final presentation

Consulting with a financial company including providing background research, liaison and coordination of assigned field projects, and creation and plan presentations for Agricultural, Governmental and Educational sectors and investments for presentation of a SWF for the Philippine government.

Planning and writing business plans for small to medium enterprises; strategic consultant in planning and implementation

Data and Process consulting for process efficiency and online conversion including quality assurance overseeing M&E state requirements

S Senior Research Manager, IPSOS, North America

Responsible for all areas (end to end) of field, project management, working with domestic and multi country studies while utilizing expertise in supplier management, sampling, digital and traditional modes of survey execution

Work with Sales and Business Development in setting up proposals, pricing and sampling strategy focus on high revenue clientele like Meta and Amazon

Client facing- working with clients to design questionnaires, create tab plans and coding

Special Education, Data Analyst, Paramount School District

Responsible for reporting to district and state level special education data

Training and coordinating testing for special education teachers

Implementing new programs and updates as required by state and federal requirements

Regional Engagement Manager, IQVIA Solutions, Inc

Responsible for developing new syndicated service offerings including digital base solutions for the Asia Pacific Region and provides strategic and operational support to the executive management team

Consult and provide primary research field support for the regional public health care team including vendor procurement, project management and quality audits across SEA and Pakistan

Provide support and consult on implementation of syndicated global offerings like Onco Dyanmics across Asia Pacific

Director of Operations, IPSOS Inc, Ortigas Center, Pasig City (Philippines)

Responsible for all areas (end to end) of field, project management and DP operations including offline/online Face to Face, CATI (Phone) Operations, Scripting and Data Processing for all local and multi-country projects.

Spear headed transition from offline to online digital process and support digital innovations and solutions across different commercial teams

Vendor and inter-office operations management, monitoring, assessment for ISO compliance and successful project completion

Lead Director for the Observer team, the revenue generating arm for IPSOS OPS Department by providing consulting to government agencies, Ipsos global offices and other market research companies who require back end field and tab services, including multi-country project management

P&L responsibility and Annual Department budget of 145M Php, KPI monitoring and assessment

Strategic planning and implementation, regional and global coordination and training of new initiatives for local implementation and execution; local driver of new process initiatives and design

6/2004 to 10/2009

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3/2002 – 4/2004

Director of Research Operations, Reed Business Info-MarketCast, Los Angeles, CA

Responsible for all areas of field operations including quality assurance protocols for both international and domestic projects: mall intercepts (CAPI), phone (CATI), online (quantitative), face to face, centralize location testing, online qualitative projects and multi-mode methodologies.

Vendor management of both domestic and international partners for quality assurance and protocol compliance

Overseeing teams of research analysts and provide training and guidance on questionnaire design, research methodologies and sampling options best suited for the project

P&L Responsibility. Cultivating, maintaining and overseeing all areas of vendor management including pricing, quality assurance and project management and set up for both domestic and international projects

Strategic planning. Responsible for process improvement and infrastructure development to accommodate the company's continuing growth

Executive Director, Research Operations, Nielsen Entertainment- NRG, Los Angeles, CA

Responsible for all CATI (Phone) operations, both domestic and international including vendor procurement and management, project management, training and set up, and quality control

Overseeing all call center operations and projects, consisting of 15 direct reports and overseeing up to 200 seats and up to 350 total employees

Responsible for evaluation of current departmental needs including strategic planning, training and implementation of appropriate operational systems and processes

Responsible for formulating vendor relationships for outsourcing needs for both domestic and international work

1/2000 – 2/2002

VP Marketing and Strategic Operations, NEI Direct,Inc, Century City, CA

Providing hands on leadership and direction for new product and business development

Developing loyalty programs and managed distribution channels for existing product lines

Senior sales account manager for NEI’s primary accounts each grossing $5M-10M annually

Responsible for designing the strategic sales and marketing plans

Overseeing all inbound and outbound marketing sales for all project launches

10/1997 – 1/2000

Controller and General Manager, NEI Direct, Inc., Century City, CA

Managing budget, cost control and basic financial analysis

Providing financial reports and analysis to the board of directors, executive and senior level management and respective clienteles

Instituting quality assurance/control programs, inventory management, created office policies and training programs, including the employee handbook

6/1995 – 9/1997

General Manager, WEM Inc., San Bernardino, CA

Managing and training bid/shift driven workforce of 30 full-time drivers

Primary executive liaison and account manager

Responsible for site logistics and operational efficiency

Interim Financial Controller

9/1992 – 6/1995

Customer Service Manager, Superflora dba 800 Giftline, Century City, CA

Managing all center operations with up to 200 full-time and part-time agents (CSAs)

Managing and training Customer Service Department and Wire Department, with 20 direct reports

Overseeing all hiring process and created CSA training policies, procedures & proper protocol in customer related issues

Developing metrics designed to maximize customer retention (i.e. best practices service levels, call volume, threshold management, and sales strategies)

Working with the executive in business strategy creation and implementation

Managing and creating budget, payroll and benefit programs

EDUCATION

Graduated: 4/2003

Pepperdine University, Malibu, CA

Master’s Degree MBA

Graduated: 4/2001

Graduated 6/1999

Pepperdine University, Malibu, Ca

Bachelor's Degree BS Business Management

Santa Monica College

Associate of Arts Degree

OTHER SKILLS

SKILLS

OTHER CERTIFICATION

MSOFFICE: Excel, PowerPoint,Word

Visio

Dimensions

Quickbooks Pro

SPSS

WORKSHOP & TRAINING

LAMGUAGES

LANGUAGES

MEMBERSHIP ORGANIZATION

MPM-Master in Project Management (In-Progress 11/2023)

Lean Six Sigma Yellow Belt training (10/2019)

English (fluent) – speak, read, write Spanish (working knowledge) speak, read, write

Tagalog (fluent)- speak, read, write

MRA National and Local Chapter (Los Angeles)

ESOMAR

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