DAVID DARDENNE

***** ** ******* **, ******** OR *7140 925-***-**** ad1jb8@r.postjobfree.com

OBJECTIVE

To apply and align my vast leadership and entrepreneurial experience in Retail, Foodservice, Costco and Amazon with a progressive food and beverage company or packaging organization with a strong social commitment to our environment and people.

CAREER EXPERIENCE

2023 Feb- Current SALES SPECIALIST FOOD SERVICE: Charlie’s Produce

Targeting and selling large leverage customers in Northern Oregon and Vancouver area. Built a 1.3 million base of business in the first 8 months. Expanded product offering in produce, grocery and supplies to penetrate and grow business within new customers.

2022 Jan- Feb 2023- NATIONAL DIRECTOR OF SALES AND MARKETING: Passport Foods-Retail and Club

Working across multiple cross functional teams: Supply Chain, Demand Forecasting, R&D, QA and Logistics. Responsible for new item development for Costco, BJ Wholesale and all Specialty and Conventional Retailers accounts. Managing our National Broker Agencies for both Club and Retail. KPI reviews weekly to manage progress and growth. Managing budgets and objectives across all items and segments.

2020-Jan-Jan 2022 – WESTERN US SALES MANAGER: Egg Innovations

Responsible for Retail, Foodservice, Costco, and Amazon selling on the West Coast. Direct accounts National and Regional: Albertson’s, Safeway, Vons, Stater Bros, Raley’s, and Save Mart. Specialty Retailers include Metropolitan Markets, Natural Grocers, Harmon’s Grocery, New Seasons Market, Market of Choice, Nugget Markets, Gelson’s, Erewhon Café Markets, Bristol Farms and Lazy Acres, Sprouts, Jambo’s Naturally Markets. Sold (9) Specialty retailers, Vons and Safeway Seattle division. Launching Regenerative Farmed Egg products under the Helpful Hens brand. Leading the country with new sales in the first 8 months with 12 Specialty Natural Markets sold.

2014 Feb – Dec 2020- WESTERN REGIONAL MANAGER: Joseph’s Gourmet Pasta Company

Responsible for Foodservice, Retail, Club and Amazon selling and managing distribution and brokers. Collaborate with key accounts and develop products needed to convert large pieces of business in the West. Direct broker management with sales execution plans per segment to obtain budgets. Establishing leadership position in the pasta and sauce category in the West.

Awards/Achievements:

2014

Converted Pasta Pomodoro business within 3 months - $250,000 year.

2015

Multiple Retail placements with New Seasons and Safeway PL. Regional of the year.

2015

Converted Tomatina business in February - $180,000 year.

2015

Biggest Food Service growth with MURC sales nationally.

2016

LTO with Costco 4thQt. Finished 124% over budget. Regional of the year

2017

Implemented a full Amazon store front for all products. Regional growth at 137% over budget.

2018

Placements with Metropolitan Markets exceeded budget by 105%. Regional of the year.

2019

Sold Raley’s $400,000 pasta and sauce program, largest increase over budget by 148%. Regional

of the year

2009-2014: ENTERPRISE MANAGER: Advantage Waypoint (formerly Food Sales West)

Responsible for budget planning in conjunction with sales strategies, sales analysis, sales training, and key accounts for 9 Western states. Selling, initiating action plans, to the sales execution team with regards to growth and profit. Collaborate with senior management in establishing and recommending sales goals that will maximize revenues and ensure growth. Client management includes JR Simplot, Windsor Foods, Land O Lakes, and CSM Bakery.

1993-2009: PRESIDENT-CEO-FOUNDER: Golden Bear Sales and Marketing

Built the organization as a “startup” business. Finished first year with $123,000 brokerage income, after year 5 we earned 1.5 million in brokerage revenue. My client list was comprised of Top in Class companies such as: Stanislaus Food Products, Polly-O-Churny, Cargill Foods, Nestle Waters, Harris Ranch, Aidells Sausage, CH Gunether, Stock Pot Soups, Readi Bake, Tree Top, Ocean Spray, Peet’s Coffee and Tea, Perdue Farms, Reser’s Salads, Simplot, Tillamook Cheese, Breyer’s and King and Prince.

EDUCATION

CALIFORNIA STATE UNIVERSITY- HAYWARD: Bachelor’s degree – Accounting and Minor in Marketing

PROFESSIONAL TRAINING COURSES

FORUM- 10 Step Consultative Selling - 3 Day Course

BLUEPRINT- Sr Management Training - 5 Day Course

MILLER HEIMAN- Conceptual Selling – 3 Day Course

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