RESUME

CAREER OBJECTIVES:

To work towards a productive and quality oriented career.

Believe in group- work and always render the best of my ability for the working group of the organization

Would like to tackle any situation with working knowledge, reason and intellect.

Would like to take up any maintenance activities, both corrective and enhancement of existing software, as well develop new systems.

EDUCATIONAL QUALIFICATIONS

Institution: University of South Australia

City/Country: Adelaide, Australia

Qualifications: Masters in Information Technology

Completed: 2008 year

GPA 6.68

Institution: Madras University

City/Country: Chennai, India

Qualifications: Bachelor of Business Management (BBM)

Completed: 1999 year

Grade Overall distinction

Institution: HSSC Higher Secondary

City/Country: Calcutta/India

Qualifications: Higher Secondary

Completed: 1995 year

Grade Overall distinction

TECHNICAL QUALIFICATIONS

Institution: Infinity Software Pvt Ltd

City/Country: Bangalore, India

Qualifications: Certificate, Software Test Engineering

Completed: 2003

Institution: First Computers

City/Country: Cuddalore, India

Qualifications: Diploma, End User Computing

Completed: 1998-1999

Grade First Class with distinction

Institution: Techno Campus

City/Country: Calcutta/India

Qualifications: Advanced Software Management

Completed: 2002

Grade Distinction

EMPLOYMENT HISTORY

(In India)

Organization: Digz Placement Pvt Ltd

City/Country: Gujarat, India

Position: Senior Digital Marketing Manager

Duration: June 2022 – Present

Job Description:

Developing and implementing digital marketing strategies to drive traffic and user engagement on website and social media channels.

Planning and executing digital advertising campaigns across various platforms (e.g. Google Ads, Facebook Ads) to increase visibility and conversions.

Analyzing and reporting on the effectiveness of digital marketing campaigns using tools like Google Analytics 4, Universal Analytics etc.

Collaborating with the Content and Design teams to create compelling and engaging marketing materials (e.g., blog posts, infographics, videos)

Managing email marketing campaigns (via HubSpot) to promote and keep subscribers engaged.

Conducting keyword research (using tools like Ahrefs Keywords Explorer) and optimizing website content for search engines to improve organic traffic and search engine rankings.

Staying up-to-date with the latest digital marketing trends and technologies, and adapting strategies accordingly.

Working closely with other departments (e.g., Quality, Sales, Lead Generation) to ensure consistent messaging and a cohesive brand experience for customers.

Affiliate Marketing (Contents research & Strategy formation)

Landing Pages in WordPress (For providing offers on the website)

The Head-Office is Dash Technologies, located in Dublin City, Ohio State in USA.

Organization: Proficient Group

City/Country: Kolkata, India

Position: Senior Digital Marketing Specialist

Duration: January 2022 – June 2022

Job Description:

Digital Marketing (S.E.O, S.E.M, S.M.O, S.M.M, Google Ads)

Blockchain Technology &Services

Crypto Assets&Trading

Website Development & Re-development

Organization: Corporate Ranking Pvt Ltd

City/Country: Kolkata, India

Position: Senior Digital Marketing Manager

Duration: February 2021 – December 2021

Job Description:

. Digital Marketing (S.E.O, S.M.O, O.R.M, P.P.C)

Website Design / Redesign

. E-Mail Marketing

. Google Ads

. Logos & Branding

Head Office is based in Miami, Florida (USA) and we have office in Bhubaneswar (Orissa) & Kolkata (West Bengal) in India, at present.

Organization: Maclean Technologies Pvt Ltd

City/Country: Kolkata, India

Position: Digital Marketing Manager

Duration: January 2018 – February 2021

Job Description:

.

. Digital Marketing (S.E.O, S.M.O, O.R.M)

Website Design / Redesign

. E-Commerce Website

Mobile Technology (Android)

. E-Mail Marketing

. Google AdWords

. Logos & Branding

Organization: B-Flux Technologies Pvt Ltd

City/Country: Patna, India

Position: Territory Manager in Digital Marketing

Duration: January 2016 – December 2017

Job Description:

I have to keep my focus on ‘Animation Projects’ and concentrate on YouTube Marketing for our clients in Australia, U.S.A & U.K.

Use Microsoft Dynamics NAV to cater customers in Supply Chain Management, Customer Relationship Management, Marketing & Distribution etc.

AREAS OF EXPERTISE: Sales Cycle/Territory Management & Online Marketing and usage of Microsoft Dynamics NAV to cater to clients in SME (Small & Medium Enterprise).

Organization: Moniba Software Pvt Ltd

City/Country: Calcutta, India

Position: Business Manager

Duration: January 2014 – December 2015

Job Description:

My basic job is to oversee and supervise company’s activities.Similar to a business analyst job,I have the data of a company as well as their current work habits and make suggestions for doing a more efficient job.

I am entitled to implement the budget to attain company’s financial goals.

I am responsible for training employees from time to time and developing standards and procedures for the work force to follow.

At the end of their training sessions and analysis, they will provide the company with a detailed report of how the company is doing and what it should be like in the future.

I have to build up Corporate and Institutional tie up with our core partners (ORACLE, IBM, REDHAT& MICROSOFT) along with many other educational institutions located in and around WEST BENGAL and ORISSA.

(In Australia)

Organization: Alaska Technologies Pvt Ltd

City/Country: Adelaide,Australia

Position: Business Analyst

Duration: October 09- Dec ‘13

Job Description

My chief role was to help in business implement technology solutions in a cost effective way by determining the project requirements and communicating them to stakeholders,facilitators and partners.

I was entitled to drive the design or review test cases, process change,and requests and manage project installation and deployment.

Maintain schedules by developing project plans and specifications,establish deadlines and coordinate action.

To deal with export of ships spare to two different ports-HOUSTONPORT in TEXAS (USA) and HAMILTON PORT in NEW ZEALAND.The main object was to add revenue to the company by charging max. Sea freight from the client for particular shipment.

To work with the IT personnel to conduct testing to meet project timelines- could be Manual or Automated with different automation tools- MICROSOFT PRODUCT,WINRUNNER, TEST DIRECTOR or SELENIUM IDE.

Responsible for overall success of testing including results,verification and final sign off to the IT project manager to release code to production.

Organization: Icon Technologies Pvt Ltd

City/Country: Adelaide, Australia

Position: Project Engineer

Duration: February’07- Sept ‘09

Job Description

Basic job was to undertake a Project called (TIRO PILOT) SCALE PRODUCTION which was a new process for the production metal called TITANIUM in order to achieve operational targets.

To continue to perform basic research on the TIRO process

To test full commercial scale implementations of advanced manufacturing equipment and techniques.

To run 24/7 production facility capable of producing quality controlled products in quantities suitable to supply as test samples to target customers.

Coogee Chemicals the main chemical supplier in Kwinana, Perth, WA were our main client and my job was to keep a track of their bulk supply depending on our requirement.

Monitor all relevant safety objectives and legal procedures thereby interpreting clients requirements

(From January 2001- June 2005)

Organization: Mindtech (India) Pvt Ltd

City/Country: Calcutta/India

Position: Trainee Programmer

Duration: January 2001- February 2002

Organization: Stag Software Pvt Ltd

City/Country: Bangalore /India

Position: Software Tester

Duration: March 2002 – June 2005

COMPUTER SKILLS:

Operating System: MS-DOS, Win 95/98/NT

Languages: Basic,HTML,DHTML,JAVA,XML,C,C++

DMBS: Fox-pro, MS-Access,SQLServer,Oracle 7.3

Package: MS Office 2003

Scripts: VB Script, Java Script

Testing Skills: Test Director, Win runner 7.0,HP Quick Test Professional, Selenium IDE

EXTRA CIRRICULAR ACTIVITIES/AWARDS

Regular member of All India Cricket Academy,Bangalore,India in 1991-1995

Represented All India Rowing Competition in 1996-1998

Represented All India Aquatic (Swimming) Championship in 1999 & 2000

Appeared for IELTS exam in Adelaide (for residency purposes) and secured a band score of 7.5

CONTACT DETAILS:

Name: Indranil Aich

Address: 20/1 Aswini Dutta Road, Kolkata-700029

Mobile: +91-983*******, +91-891*******

E mail- ad1hss@r.postjobfree.com, ad1hss@r.postjobfree.com

LinkedIn: https://www.linkedin.com/in/indranil-aich-9738b811b/

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